Enterprise Software Platforms
A little about us.
A global footprint. A proven innovator. A leader in enterprise analytics for 25 years. • • •
A top analytics software vendor by revenue. Operates in 44 cities in 26 countries worldwide. Over 4,000 customers across 20 industries.
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$566M in revenue in 2012. $100M+ dedicated annually to R&D. Innovator in web, mobile, and cloud-based analytics.
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Four robust software platforms. It’s in our DNA.!
Analytics Platform enables organizations to analyze vast amounts of data and distribute actionable business insight throughout the enterprise.
Mobile Platform allows organizations to assemble a wide variety of essential mobile apps code-free that deliver analytics, transactions, and multimedia content.
Identity Platform allows organizations to replace physical forms of identification with one biometrically – secured identity on a smartphone, helping them reduce fraud and improve cyber security.
Loyalty Platform enables organizations to compete effectively in the new mobile world by providing a powerful channel for targeted marketing, commerce, and consumer engagement.
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We have a proud history of innovation in the enterprise software space.
2011
2003
Released MicroStrategy Cloud, the first SaaS offering from a major BI vendor, along with MicroStrategy Express.
First to release a fully integrated reporting tool, combining list reports, BI style dashboards and interactive analyses in a single module.
1991
2013
Released first BI product that allowed users to create graphical views and analyses of information data.
Debuted in the Gartner "Magic Quadrant for Mobile Application Development Platforms" report. Released expanded Analytics Platform & free Analytics Desktop, establishing the world’s most comprehensive analytics offering.
2009 Released MicroStrategy 9, delivering a seamless consolidation path from departmental to enterprise BI.
2000
2010
Released MicroStrategy 7, " with a Web interface. PC Magazine Editor's Choice.
Unveiled new Mobile BI capabilities for iPad and iPhone. Featured on the iTunes Best Seller List.
2005 Released MicroStrategy 8. One-click actions and dragand-drop interactivity.
2012 Released Visual Data Discovery and ground-breaking new Identity Platform, branded Usher, as well as revolutionary Loyalty Platform, branded Alert.
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Leading companies rely on MicroStrategy for their most demanding needs. " See for yourself. Retail 4 of the Top 5 global retailers
Technology
Innovators and leaders worldwide
Financial services 6 of the Top 10 financial service companies
Healthcare and Pharma 7 of the Top 10 healthcare and pharma companies
Communications and Media 8 of the top 10 communications, telco and media companies
Packaged goods Leading CPG companies
Public sector
Federal, state, and local government institutions
Other
Leading global brands and innovators
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Hear what our customers have to say.
“We've already seen faster development time on our dashboards; they're much more flexible from an end user standpoint as well as more compelling.” - Brian Sullivan, Director, Data Science & Engineering
“It’s one of the most amazing things I’ve seen. It’s running against the entire Facebook user base, 1.1 billion users.” Guy Bayes Head of Enterprise BI, Facebook
- Guy Bayes, Head of Enterprise BI
“We chose MicroStrategy above all other suppliers because of the solution’s visualization and interactive possibilities, and the powerful, secure and reliable platform.” - Francis Martin, Head of BI Solutions
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Analysts like what they see.
Gartner Magic Quadrant for Business Intelligence Platforms – Q1 2013
MicroStrategy in Leader Quadrant for 6 consecutive years. The BI Scorecard Summary 2013 – Q4
MicroStrategy is the Top Rated vendor in the Product Capabilities scorecard. The BI Survey 13 Nov 2013
MicroStrategy is Ranked #1 in more categories than any other vendor. Critical Capabilities for Mobile BI April 2012
MicroStrategy is Ranked #1 in the Product Capabilities scorecard. Wisdom of Crowds Mobile Computing/Mobile Business Intelligence Market Study
MicroStrategy is Ranked #1 for third year in a row. The 2013 BI/Analytics Value Matrix Q4 2013
MicroStrategy in Leader Quadrant for Enterprise BI Platform.
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Simply put, we have the most comprehensive analytics solution in the market." And the latest BI Scorecard proves it. " Product Capabilities (Q4 2013) Self-Service BI
BI Platforms
Business Ease of Use Query
Visual Dashboards Interactive Discovery Reports
Mobile BI
Information Production Delivery Reporting
OLAP Viewer
OLAP Platform
Office Integration
Administration
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Architecture
Public Cloud BI
SAP Business Objects IBM Cognos Oracle BI EE
Specialty
Micro Strategy
Legend:
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QlikView Tableau Excellent
Good
Limited
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Minimal/None
Weight of detailed criterion affects summary market scores. Customers are advised to apply their own importance weighting. Specialty vendors are scored only in those segments in which they compete. S=Scripted Demo P =Preliminary Score.
BI Scorecard 2013 Reprinted with permission to MicroStrategy
“The new data blending feature in MicroStrategy Analytics Desktop will boost this enterprise solution’s agility, and the easier-to-use, more appealing interface will up the ante in the competitive visual data discovery market.” - Cindi Howson, Founder, BI Scorecard
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An award-winning leader in mobile enterprise software. " We’re training companies around the world to ride the mobile wave. IiTunes Rewind 2011
iTunes Best Business App
Critical Capabilities Of Mobile BI 2012
Gartner MicroStrategy Mobile #1
Mobile Computing Market Study 2011 - 13
Dresner Advisory Services MicroStrategy Mobile #1
Mobile App Dev MQ 2013
Gartner MicroStrategy Mobile “Excellent”
Tech Access 2012
Tech Access
Network World 2012
Network World
10 of the Best Mobile Enterprise Apps
20 iPad Apps Every CIO Should Want
OVUM 2012
OVUM MicroStrategy Mobile #1
Tabby Awards 2013
TabTimes and the Application Developers Alliance"
BI Survey 2012 - 13
BARC MicroStrategy Mobile #1
BI Scorecard 2011-13
BI Scorecard MicroStrategy Mobile #1
Intelligence, Information and Reference
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A tradition of thought leadership.
“We live in one of the greatest times in history. Software running on mobile devices will disrupt long-standing behaviors and institutions – affecting consumers, businesses, governments, and the global economy. It will be the biggest revolution of our lifetimes.” -Michael Saylor, MicroStrategy Founder, Chairman and CEO, and New York Times Bestselling Author
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The world’s most comprehensive analytics platform. Easy like never before.
Desktop or mobile.
We help you make faster, better business decisions on your desktop or on your mobile device.
Big Data or your data.
Departmental or enterprise.
Start small and grow as your needs do. Totally scalable, robust and secure. No compromises. No dead ends.
Analyze all your data in one place, wherever it lives. From spreadsheets to Hadoop to cloud-based apps like Salesforce.
Cloud or on-premises.
Choose to host your solutions at your organization or let us manage everything for you in our cloud.
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Experience the best of both worlds. Self-Service 
 Analytics
Enterprise-Grade 
 Business Intelligence
+ Visualize and understand your data in minutes. No IT needed.
Produce and publish trusted analytics to " improve your business operations.
The MicroStrategy Analytics Platform combines the productivity of self-service visual data discovery with the security, scalability, and governance features of production-grade business intelligence. This best-of-both worlds approach bridges the gap between fast, beautiful, interactive visual analytics and powerful, large-scale enterprise business intelligence.
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Powerful, easy-to-use analytics solutions to meet every need. " With no compromises. And no dead ends. FREE
FREE
MicroStrategy Analytics " Desktop
MicroStrategy Analytics " Express
MicroStrategy Analytics Enterprise
Brilliant, easy-to-use self-service visual analytics. Download it for" free and install in minutes.
All the self-service analytical benefits you get with Desktop, plus pixel-perfect reports and dashboards, mobile apps, and secure " team-based collaboration.
Comprehensive platform designed to meet the broadest range of analytical requirements.
Maximum flexibility and affordability, running at individual, team, departmental, or enterprise-scale. Delivered as a desktop application, on the web or mobile devices. Supporting high performance analytics on gigabytes, terabytes, or petabytes of data. Deployed on-premises or up to 100x more quickly in the MicroStrategy Cloud.
Start quickly, grow fearlessly • • • •
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The leader in Big Data analytics. Solving the Biggest Data Challenges According to a recent BARC’s BI Survey, MicroStrategy’s median customer data volume is 10x higher than the average of the next ten vendors.
*Source: The BI Survey 12, BARC
No Data Left Behind.
Analytics for Every Need
• Structured, semi-structured, unstructured • Certified on all major distributions of Hadoop • First to be certified on SAP HANA
• 300+ built-in analytical functions, data mining algorithms and predictive analytic models • R integration
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Big Data
Personal / Departmental
Databases
Cloud
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Data summarization
Trend analysis
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Relationship " analysis
Predictions
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Benchmarking
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Optimization
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Accelerate in our cloud. Faster, more cost-effective, and secure. 10x faster.
1/10 the cost.
• 48-hour deployment.
• Save millions up-front.
• Average of 3.2 weeks to solution.
• Reduce ongoing operational expenses.
• Pre-integrated, pre-optimized environment.
• Lower overall total cost of ownership.
Turnkey integrated services. World-class enterprise BI, analytical databases, and data integration. On-demand and optimized analytics for the most demanding enterprise applications.
Security baked in, not bolted on. • Highest levels of security and operational control, including SOC 2 Type II facilities. • Secure, virtualized environments. • Hardened network infrastructure including secure customer VLANs.
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Our Cloud. Choose where your data lives.
No need to move the data. Direct Connect
Let us do the heavy lifting. Cloud Data Services
Secure VPN On premise data
• Direct Connect technology for high performance access to
on-premises or cloud-based data source. • Take advantage of Cloud analytics without rendering your
existing database and warehouse investments obsolete.
• High-performance, cost-effective analytical
databases, pre-integrated and optimized. • Data integration services across a range of price
and performance requirements.
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Mobilize your enterprise.
A true platform approach to mobile apps. " " The MicroStrategy Mobile App Platform enables organizations to build a wide variety of essential mobile apps that deliver workflows, transactions, multimedia, and business intelligence in compelling custom native apps.
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Hundreds of pre-built mobile apps for all industries and roles.
Retail
Executives
FSI
Healthcare Life Sciences
Operations
Public Sector
Sales
Media Travel Communications Transportation
Finance
HR
Gaming Hospitality
Energy Utilities
Field Service
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An app for the retail store of the future. Dramatically increase sales and deliver amazing customer experiences. Increased Sales
A customer profile view that helps store associates drive increased sales.
Seasonality
What are my customer’s seasonal fashion buying trends?
Gifting
Is a given customer purchasing items as gifts for someone else?
Clienteling
How can I help guide my customer toward a better shopping experience?
Loyalty Programs
How is the loyalty program impacting this customer’s buying decisions?
Previous Purchase History
What are my customer’s purchasing behaviors across time?
Item Preferences
What types of items does my customer prefer?
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Our identity platform: Usher brings identity into the mobile age. Usher is a mobile identity platform that replaces traditional and inherently weak forms of identity, including badges, keys, and passwords, with one biometrically-secured mobile identity — ensuring businesses, universities, and governments are protected from cybercrime and fraud, which cost over $360B annually. Traditional Identity
Biometrically-Secured Mobile Identity
Biometrics
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Impossible to verify Can be lost, stolen, and counterfeited Static and never up-to-date
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Electronically verifiable Never lost or stolen Always accurate and up-to-date
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Usher delivers biometric-caliber security to every application and business process across the enterprise. Usher changes the way organizations identify people, access " applications and entryways, and authorize transactions.
Cyber Security
Personal Identification
Physical Access
Log in to applications more securely, without passwords.
Validate others with 100% certainty, in person or over the phone.
Unlock entryways " with digital keys.
Transactions
Workforce Management
Authorize transactions " with a mobile phone.
Manage distributed workforces in real-time.
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Reduce fraud and improve cyber security with Usher.
More convenient for the user. Unlike physical IDs, Usher mobile identity is always available, and it can be reestablished on a new device at any time.
More secure for the enterprise. The Usher Identity Platform is more secure than traditional forms of ID, and can dramatically reduce fraud and cybercrime.
Easier to manage for administrators. Usher IDs can be created, distributed, updated, and revoked instantly from a secure console. The location and status of those IDs can be monitored and analyzed.
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Deploy identity as a utility.
Usher is the most comprehensive mobile identity platform in the world. Its four components work in parallel to provide enterprises with an industrial-strength identity utility.
Mobile
Intelligence
The mobile app that replaces traditional forms of identification.
The application that analyzes identity activity across the enterprise.
Manager
The administrative control center for managing the entire Usher system.
Vault
The secure server that provides out-of-band ID flow and encryption.
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Our loyalty platform: Alert reinvents customer engagement. Alert is the mobile customer engagement and loyalty solution that enables companies to deploy a turnkey, branded mobile application packed with state-of-the-art features in just a few weeks.
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Alert: The only comprehensive turnkey solution for mobile loyalty and consumer engagement. Alert is designed to help retailers and membership organizations compete effectively in the mobile world by providing a powerful, high-bandwidth mobile channel for targeted marketing, commerce, and consumer engagement. Alert is offered as a cloud-based service for fast start-up, with low risk and at low cost. Its four components make it the most comprehensive loyalty and engagement solution on the market.
The Mobile App The consumer-facing, " fully customizable mobile app.
The Campaign Management System The powerful control center for personalized marketing campaigns.
Alert Intelligence A complete analytic view " of the activity of app users.
Content Connectors Real-time synchronization" of all existing content.
Like our Facebook page
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Mobilize the consumer experience with powerful engagement features. Personalized promotions Deliver relevant and valuable promotions to customers every time. Offers and messages are targeted toward specified customer segments created according to demographics, interests, loyalty ranking, and purchase history.
Social integration Provide your customers with a one-stop shop for all of your social media. Connect seamlessly with Facebook, Twitter, Pinterest, and more to display news, events, photos, and videos.
Receipts wallet Provide a convenient archive of your customers’ in-store, online, and mobile purchases with the Receipts tab. Cross-sell and upsell related items and accessories, while simultaneously helping customers reorder items, make returns, and track purchases.
Mobile storefront Host your online product catalog within a native mobile store. This native design offers the ultimate in intuitive navigation and fast processing. Your customers will enjoy a complete brand experience while exploring your inventory on their Android and Apple devices.
Social loyalty Reward your brand advocates by issuing reward points to customers who use your Alert mobile app for social gifting, liking, and sharing content with their friends.
Store locator Help your customers to easily find the nearest stores and designate their “favorite” stores; an essential feature to making your customers’ shopping experiences convenient and enjoyable.
Loyalty cards and rewards Integrate your existing loyalty system so customers can enjoy instant access to their loyalty cards and status, wherever they are and whenever they need them.
Multimedia content Quickly upload your company’s marketing collateral – blog posts, augmented reality features, photos, video galleries, and more.
Product QR reader Provide your customers with in-store conveniences, such as product search capabilities and a barcode scanning function, that lets your customers obtain product details and inventory information.
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Streamline your marketing to delight your consumers. Campaign creation Create powerful promotional campaigns quickly with the Campaign Management System. Campaigns can include free coupons, purchasable vouchers, messages, and even event tickets: all of which can be redeemed online, in the app, or in the store.
POS integration Integrate with your existing POS system so that your customers can use your Alert mobile app to redeem coupons and vouchers and present their loyalty cards at the point of sale.
Push notifications Leverage iOS and Android “push” services so that your important notices can appear even when the app is not open.
Campaign analytics Use powerful business intelligence tools to measure the effectiveness of your campaigns. Easily replicate successful campaigns, better understand points of abandonment, and optimize campaign content and targeting.
Geo-fencing Trigger personalized promotions and messages to your customers based on their proximity to your stores or competitors’ stores.
Segmentation Create, save, and manage customer segments for targeted campaigns. Utilize predefined demographic segments or create new segments using customer information from your existing systems (POS, CRM, etc.), in-app activities, and social networks.
Passbook integration Integrate with Apple Passbook to make sure your loyalty cards, coupons, vouchers, tickets, and gift cards are prominently displayed and available at all times.
Integrated payments Integrate with standard payment systems so customers can purchase items instantly with credit cards or PayPal. To ensure a seamless shopping experience, Alert remembers your customers’ payment information for future purchases.
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Ready for next steps? Experience MicroStrategy now."
Entry Cost
Service Type
# of Users
Support
Analytics" Desktop
Analytics " Express
Free
Free for one year
Free " 30-day Free MicroStrategy Suite Evaluation Edition
On-premises
Software-as-a-Service
On-premises, or contact us about " a free POC available on our " Platform-as-a-Service
One
Unlimited
Free e-mail support for 30 days. Free access to online training, forum, and knowledge base.
Free e-mail support for 30 days. Free access to online training, forum, and knowledge base.
Analytics " Enterprise or Mobile
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Free e-mail support for 60 days. Free access to online training, forum, and knowledge base.
Unlimited
Free e-mail support during trial. Free access to online training, forum, and knowledge base.
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Corporate Headquarters 1850 Towers Crescent Plaza" Tysons Corner, VA 22182 Phone: 703.848.8600 Fax: 703.848.8610 info@microstrategy.com microstrategy.com
Š 2013 MicroStrategy, Inc.