MARKETING CONSULTATION

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sothebysrealty.com EXPERIENCE THE UNIQUE


UNIQUELY SHOWCASING THE FINEST PROPERTIES IN THE WORLD Cover proper ty located in: Sitges, Spain


SOTHEBYSREALTY.COM Your home’s online

exposure begins with sothebysrealty.com and cascades through our lifestyle-focused sites, to our global network of local websites and on to our media partner websites. This strategy extends the exposure of extraordinary homes to extraordinary lives in all corners of the globe no matter if you click, tap or swipe to experience the unique.

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S OT H E BY S R E A LT Y. C O M   |   E x p e r i e n c e T h e U n i q u e

At the center of the experience, SOTHEBYSREALTY.COM attracts more consumers to search, view and inquire than any other luxury real estate website. Millions of visitors immerse themselves in our collection of over 3.5 million vibrant, quality-controlled property photographs. 4


IN A YEAR SOTHEBYSREALTY.COM INVITES: ▸ ▸ ▸ ▸ ▸

English

7,000,000 visits 60,000,000 page views 21,000,000 property detail pages viewed 12 focused minutes per visit 45% visits from outside US

English Español – América Español – Europa Deutsch Français – Canadien Français – France Italiano 日本語 Português – Brasil Português – Europeu Русский 中文 -简体 中文 -繁體 Tiếng Việt Nam 한국어

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AND DISPLAYS YOUR HOME TO A GLOBAL AUDIENCE OF LUXURY REAL ESTATE CLIENTELE WITH: 1 2 3

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Metric and imperial units of measure Currency conversion with 50 currencies updated four times per day Translated property videos/virtual tours 15 human-translated languages 5


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WATERFRONT

FARM& RANCH

SKIING

GOLF

LIFESTYLE WEBSITES Unique to Sotheby’s

International Realty is the experience that comes with searching for a home based on an extraordinary lifestyle. Sotheby’s International Realty has developed a series of websites specifically with these inimitable lifestyles in mind, highlighting our properties as well as our unsurpassed expertise within each lifestyle category.


WaterfrontPropertySIR.com – For those looking for the serene backdrop a waterfront home provides, our network offers valuable insights and quality inventory that spans the globe. Waterfront homes require special skill and understanding to successfully market and sell, as they cover a diverse range of properties from lakefront to bay or gulf, river and seafront­—all as unique as the people they attract.

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FarmAndRanchSIR.com – Like a timeless work of art, luxury farm and ranch properties require a vast level of knowledge and experience to market and sell. Our Farm & Ranch specialty market website enables discriminating consumers looking for valuable resources and comprehensive information on farm & ranch properties to search for the finest rural and recreational properties in the world.


SkiPropertySIR.com – From ski in/ski out resort communities to year-round lodge activities, a ski lifestyle affords the connoisseurs of life the best of both worlds. Adventure seekers can combine passion with luxury at SkiPropertySIR.com, a specialty website designed exclusively to showcase a robust inventory of extraordinary homes in snowy locations around the globe.

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GolfPropertySIR.com – For those that favor the luxury lifestyle both on the course as well as off of it, GolfPropertySIR.com is the single source of extraordinary golf style properties in the world. This website showcases the full gamut of golf listings that appeal to enthusiasts worldwide including: living on a golf course, proximity to a golf course and homes adjacent to a golf course.


Through our lifestyle specializations, Sotheby’s International Realty attracts the most relevant lifestyle-focused home buyers the world over.

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sothebysrealty.com

CASCADING WEBSITES Your property may also

be found on our network of interconnected, locally focused and globally aware Sotheby’s International Realty network members websites. 12


broker/company websites

sales associate websites

Each site tells the Sotheby’s International Realty story through the eyes of the local real estate professional, combining local expertise with global reach. 13


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© MMXIII Sotheby’s International Realty Affiliates LLC. All Rights Reserved. Sotheby’s International Realty® is a registered trademark licensed to Sotheby’s International Realty Affiliates LLC. An Equal Opportunity Company. Equal Housing Opportunity. Each Office Is Independently Owned And Operated.


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