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People You Should Know
influential-magazine.com
Emily Embury
Vice President, C. Blohm & Associates | Monona, Wisconsin
Who She Is: A lifelong Wisconsinite, Emily credits her passion for education to her positive classroom experiences. Working in close partnership with clients, she develops and oversees strategic public relations and social media plans to achieve their visibility goals. With over a decade of experience at C. Blohm & Associates (CB&A), Emily is an expert storyteller in the education and special needs industries. What Makes A Good Leader: A strong leader strives to be authentic, a quality best demonstrated through leadership by example and genuine communication. Paired with authenticity, the ability to remain calm under pressure is valuable in any leadership position. Elements Of A Successful Team: The foundation of a dynamic team is communication, collaboration and culture. Beyond staff meetings and email etiquette, these elements are strengthened by the moments a team comes together to innovate and ideate. At CB&A, an open office culture facilitates a powerful cohesion among teammates. Why Education: Emily has prior experience working with non-profits. She found that mission-based organizations provide the most rewarding work, and that it’s gratifying to contribute to initiatives that help students learn and achieve success. In the education industry, Emily is able to do the work she loves while making a difference. What Makes Her Tick: Emily is motivated by the ability to maintain work-life balance. After a trip to the Cayman Islands or an evening in her garden, Emily is reinvigorated to bring her best work to CB&A. She finds it especially fulfilling that each personal success contributes to the agency’s expanding team and client family. (To learn more about CB&A’s growth, visit www.cblohm.com.) Best PR Advice She Can Fit Inside A Tweet: Act like a duck—stay calm, cool and collected on the surface even if you’re paddling like crazy under water. July / August 2016
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