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Tbe Indian Link Media Group h as woo vet another three awa rds at the 2014 Premier's Multicultaral Media Awards held ar Doltone House in Sydney on 13 February, 2014 They cook home the Best Print Report of rbe Year, Best Use of Online & Digital Media a n d Young Journali st o f the Year: llirarn M iera

Three wins at 2014 Premier's Multicultural Media Awards

The Sydney-based Indian media group was nominated in eight of the 12 categories. Ia o n e category, Best Print Report, all three finalists came from l11dia11 Link.

The awards were judged by an independent panel of academic and working rnedia experts, with some ca tegories varying from last year.

Pawan Luthra, CEO of Indian Link said he was proud of the ongo ing recognition rbat the media group has received, from within the co nummity as well as from the mains tream.

"To claim three awards yet again this year, reveals nor oaly o ur dedicatio n but also t he high standards we sec ourselves," said

Luthra. "1 congratnlate m y teain for their talent and their efforts".

After this awards night, Indian Link has now become the most awarded multicultural media group in Australia.

The event was opened by NSW Premier Barr y O'Farrell, who said the growth of the State's mul ticultnral media reflects NSW's status as one of the most nml riculrural societies in the world

'1 was impressed to see more than 110 e n tries were received for the 12 categories covering print, radio, TV and oaline media in di.is year's awards, which are in their second yea r," said Premier O'Parrell. He also commenced on the trend within the multiculrural commuruty which is see ing its med ia expa nd as compared co d1e main stream where it is contracting.

The Prem.iei:'s l'vfolticulmral

Media Awards are one of d1e feamte events of Mu lticultural Mi!rc h, a celebration of what the Seate call-5 one of its greacesc assets, its cultural diversity

"Co ngratulations ro foditm Link, wid.1 the fortnightly pL1blicacion taking oucBest Print R eportet, Pawaa Luthra, Best Young Journali5t, lliram Mera, and the categqry of Best Use of Oaline and Digica l Medi a," Minister for C iti2enship and Corrmmni ties Victor Dominello said after Li.is moving speech

"The awards proudly recognise the ro le m u lticultural media p lays in promoting I SW co aud ie n ces around the world," he furthered Dominello's speech in wb.ich be urged the gathered mulriculmral .media ro put the spotlight on the unacceptable treatment of girls ai1d women erupted imo a loud applause. He implo r ed che multicultural media gathered co co n tinue tackle the " tough i ssues".

"We would like to congrarulate tl1e other media 9rganisarions that won or were nominated on the n ight," lrtdian U11k Edito r R ajni Anand Lmh ra said. " \X!e also acknowledge the Government of NSW in providing a platform such as [be Mulcicultw:al Media Awards to showcase our talents and efforts".

Pawan Lurhra added, "At lndim1 U11k, we like co call ourselves ' observers of the trends fo Australia's Iadiaa community'. Our clea r grasp of issues in the community for 20 years n ow ha~ earned us much. respecr n ot o n ly witbin the community but in th e mainstream as well. W/e pride ourse lves on our 9uality of content, our design, as well as regular.icy of production. Our cote ream of 10 staff rnembe(s, and some 70- odd c ontributors act()ss the co tmcry, ,vork ve ry hard to see that a 9uality publication goes out every fortnight, even as we struggle with the drastic upheaval that our industry i.~ going through".

The company produces two fortnig htly publications for its Sydney audience, and monthlies for Me lboutne, Brisbane, Adelaide and Perth On the airwaves, it brings audiences rogether thro ugh Indian Link Radio. This was laund1ed l J years ago o n a 'pay-raclio' forma l for listeners in Sydney and Melbourne only but is no~· accessible 'round the world round the clock' via a downloadable smarrphone app as well as online s creaming. Online, the company's presence encompasses an iateractiYe website, formigbuy e-newsleners that reaches the targeted audience direcLly, a busy Facebook page, and cegular 'twitter feeds.

The Indian Link J\,[edia Group is no stranger lO wiruJing awards. Just lase year at the inaugural NATIONAL EDITION

Preinier's M ul ticul tural J\1fedia Award 2013, India11 Li11k also won three awards: Best News Report, Best Onlin e "Pub lication of the Year and Best Image of the Year. ln addition to th.i s, India11 U11k also rook out two awards at rl1e 20 13 Pacliamen t o f NSW Multicul tural Media Awards, three awards at rl1e 2012 Parliament of NS\'v' Multiculrural Media and the 201 I NS\XI Premier's Harmony Award. Thi s multi- media group ju st tnighl have to b u y a new shelf co display all of the awards wo n.

BEST USE OF ONLINE & DIGITAL MEDIA

www.indianllnk.com.au

Always a step ahead, Indian Link has been on the cutting edge of technology since its birth The stylish website is now availab le across all platforms, inclucling smartph ones for 'news on the go' and links the latest news to their 24 /7 cligirn l raclio station, and integrates their social media outpuL

By crearing a highly effective digital strategy, t.he Indian Link Media Group has been able to Sta)' up-co-date with the latest digital trends. W/e don't just create conrent for users, we also engage and listen to chem in order to conrinue our media group's innovative use o [ the latest tedmo logy.

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