Old Mutual Personal Cover Reinvented_October

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PERSONAL COVER REINVENTED

PERSONAL COVER REINVENTED “Our brand new personal cover range is a real game

PRIYA NAICKER Old Mutual Head: Strategic Retail Marketing

changer and is evidence of how our innovation culture enables us to respond to the needs of our customers,” says Priya Naicker, Head of Strategic Retail Marketing at Old Mutual. Today, people are following non-linear career paths,

Old Mutual, which recently celebrated its 175th anniversary as a trusted financial services provider, is proud to launch its new personal cover solution, which allows customers to build their cover to suit their lifestyle and their budget. 2 | OLDMUTUAL | SEPTEMBER 2020

enjoying non-traditional and blended families, as well as re-assessing parenting and gender role norms. Our current reality highlights the need for personal cover that is comprehensive, flexible, and modular, keeping pace with our evolving lives. This is exactly what our new proposition offers. “When we designed this proposition, we picked only the best features to include in the products that make


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