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From hiring “sponges” to Facebook mastery and the evolution of the six-pack... the speakers at our latest Next Generation event, in Manchester’s Rain Bar gave our attendees plenty to think about. Here’s some of what they had to say.
Selling drinks
Joel Harrison, drinks writer “It’s cooler these days to have a six-pack, rather than drink a six-pack.” “You won’t find it hard to sell the first bottle of craft spirit. It’s the second you need to worry about.” “Don’t be afraid to think beyond the drink. It’s about delivering experiences and stories.”
Training and retaining staff William Lees-Jones, managing director, JW Lees “Employing people with the right personality is crucial.” “The number-one thing you need to ask yourself when someone is applying for a job is: ‘why are they leaving their current one?’” Keith Marsden, Prince of Wales, Moseley “Always recruit people who really want to learn – sponges not stones.” “Think long term and hire the best.” “Create a brand not just for your customers, but for your staff as well.” Alastair Scott, Catton Hospitality “One day a year, we close all the pubs and have a full team bash away from the business.” “Find out from your staff what skills they want to develop and the areas in which they don’t feel fulfilled.”
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21/09/2016 11:46