Hartwall Original Long Drink
Many know it as the national drink of Finland, where it is known as “Lonkero” (“long drink”). This pre-mixed drink made from Finnish gin and grapefruit soda is now available in the UK. First created as a limited edition for the 1952 Helsinki Olympics, it proved so popular production never ceased and today it is still made by the Hartwall Brewery in Helsinki. 0203 195 2960
Marvolio’s Nostrums
A trio of small-batch liqueurs has been launched by this Sussex-based start-up. They comprise Whiskoffy, a blend of malt whisky and 100 per cent Arabica coffee; Tequilomile, tequila blended with herbs, chilli and orange, and Whinger, a whisky and ginger blend that promises “a fiery kick”. www.marvolios.com
Look out for... X Ale
Kiwi brewers the Yeastie Boys have teamed with the Hook Norton Brewery as part of its 10-year anniversary celebrations to brew 10 beers in collaboration with 10 different brewers. James Kemp of the Yeastie Boys said: “Hook Norton was one of the first UK breweries I fell in love with. Poring over their brewing records I found a recipe exactly 100 years before our 10th birthday with a surprisingly modern style. X Ale is a good nod to the old and new, our love of tradition and mucking about with it in a respectful way.” www.hooky.co.uk
trade.inapub.co.uk p20-21 drink intro.indd 21
Coca-Cola
Coca-Cola has redesigned the packaging for its original and zero-sugar variants. Both still feature the distinctive red colour but a coloured band across the top of bottles and cans will denote which variant is which. A £5m marketing campaign will boost the move, alongside “extensive” sampling taking place until the end of the year. www.ccep.com
OCTOBER 2018
21 27/09/2018 01:12