( M S I 38 ) paigns, almost the same amount of people who did not know about REDOME. Therefore, campaigns are scarce and necessary, giving the impression that the only problem was lack of information. The number of effectively registered medical students prove the effectiveness of the campaign. The synergy between the action and the target audience was enough to produce in just five days, with very little resources, a significant impact in a state-level hemocenter with adhesions to a single medical college. CONCLUSION BMT remains a partially or totally unknown process to society in general and among medical undergraduates it was no different. The Bone Marrow Heroes campaign promoted a change to this scenario, not only bringing information and consciousness to medical students, but also to society through TV media. The action was well received by it’s target public, and there was significant participation in every stage. Given the current demand for bone marrow donors throughout the national territory, the use of similar actions in other municipalities or states is necessary and feasible, through cooperation with society, state and reference institutions. REFERENCES
1: MENDES, Elisa Donalisio Teixeira. Perfil Clínico e Epidemiológico dos Pacientes Submetidos a Transplante de Células Hematopoiéticas no Serviço de Hematologia do Hospital das Clínicas/ FMUSP de 2001 a 2009. Monografia apresentada para conclusão de Residência Médica em Infectologia do Hospital das Clínicas da Faculdade de Medicina da Universidade de São Paulo. São Paulo, 2010 2: MOREIRA CORGOZINHO, Marcelo, Gomes, Jacqueline R.A.A., Garrafa, Volnei, Transplantes de Medula Óssea no Brasil: Dimensão Bioética. Revista Latinoamericana de Bioética [em linha] 2012, 12 (Janeiro-Junho) : [Fecha de consulta: 13 de abril de 2018] Disponível em:<http://www.redalyc.org/articulo. oa?id=127025434003> 3:G1. Número de doadores de medula óssea ainda é baixo em Petrolina-PE. Disponível em: <http://g1.globo.com/pe/petrolina-regiao/noticia/2017/03/numero-de-doadores-de-medula-ossea-ainda-e-baixo-em-petrolina-pe.html>. Access in: 12 abr. 2018. 4:AEN. Estado mostra a importância de ser doador de medula óssea. Disponível em:<http://www.aen.pr.gov.br/modules/noticias/article.php?storyid=95451&tit=Estado-mostra-importancia-de-ser-doador-de-medula-ossea>. Access in:: 12 abr. 2018. 5: CAMARGO, A. et al. Estudo sobre Doação Voluntária de Medula Óssea em Porto Alegre e Região Metropolitana. In: Exposição da Pesquisa Experimental em Comunicação, 2010. Porto Alegre. Anais do XVII Prêmio Expocom 2010 – Exposição da Pesquisa Experimental em Comunicação. Disponível em: http://www.intercom.org.br/papers/regionais/sul2010/expocom/EX20-1185-1. pdf Access in: 12 abr 2018.
medical students worldwide | AM 2018, Canada
Everything is going to be Fine Don’t Stress out, screams our brain each day Priyansh Shah, Katya Saksena MSAI-India scoph@msaindia.org
Do you go to a gym? Physical health has gained an enormous importance these days which often overshadows mental health. Every other person works on their biceps but, what about mental health? Each and every being in the 21st century is prey to acute or chronic stress. The biological reason behind stress is simple and clear, the increase in sympathetic stimulation elicits the flight, fight, and fright response which are detrimental to our health in the long run. Accord-
ing to a much simpler definition, stress is the inability of an individual to be able to perform a task that they desire to accomplish, it could be completing a simple biology project, or even contesting the presidential elections. Stress is a double edged sword, but a vast majority of the population is never able to reap the benefits of the positive half and neither do they realize the deleterious effect of the negative half. Having some control over the negative edge could boost our prowww.ifmsa.org