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Inside INDIAN CHANNELWORLD n FEBRUARY 2014
■ NEWS DIGEST 11 Riverbed May Go Private|
Investment company Elliott Management has offered to buy Riverbed Technology for just over $3 billion while giving Riverbed a chance to entertain higher bids. 11 Intel to Reduce Workforce |
Intel expects that its workforce will decline by 5 percent as it heads into a
■ OPINION
05 Editorial: Vijay Ramachandran
believes some leaders are quick to undermine contradictory opinions. If so, how will it be possible to be a successful leader if you have little space for a colleagues ideas? 44 PlainSpeak: Yogesh Gupta believes that partner organizations consciously have to strike a balance of multiple vendor alliances to avoid hassles in case of shaky M&As. 20 Bart Perkins: Is benchmarking likely to be a waste of money? Some companies that find it to be expensive might think so.
■ THE GRILL
21 Julie Parrish, Senior Vice
year in which revenue is likely to be flat. Intel announced its expectations for a decline in its workforce in the wake of its fourth quarter earnings report. 12 Global IT Spending Will Grow Slightly | Global spending on IT and telecom products and services will grow 3.1 percent between 2013 and 2014, compared to just 0.4 percent a year earlier, with enterprise software spending driving much of the growth, according to Gartner projections.
President and Chief Marketing Officer, and the former channel chief of NetApp talks about the rights and wrongs in channel marketing.
■ NEWS ANALYSIS
■ FAST TRACK
15 What’s in Store for 2014? |
23 Aditya Narain Kakkar, Director, Intensity Global Technologies, says that its “intense” relationship with vendors is its winning ticket. The company has also evolved into a private limited company, making its corporate ambitions clear to the market.
Cover Photograph by: KAPIL SHROFF Cover Design by UNNIKRISHNAN A.V
What the industry’s top application vendors are likely to do this year.
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26 ■ COVER STORY
26 Quarter Game
Vendor companies and enterprise channels live by the quarter. It is all important in ensuring that their revenues and profit remain strong as ever. But how do they sustain it? In this edition, partners share their ideas, tips, and experience of holding things together by the quarter. Read how partner organizations manage OEM tie ups, motivate internal employees, and gratify end-customers—year after year.
■ CASE STUDY
34 Mobility Unlimited
Gurgaon-based solution provider, Foetron, helps CREDAI go paperless with a mobile computing implementation.
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