MICROBE FORMULAS
6 of 7 family members involved in business By Mackenzie Hendricks
I
t all started in one family’s backyard in Meridian, Idaho, and has grown into a multi-million dollar company. In 2017, two doctors met, after each was battling with personal health challenges. Dr. Jay Davidson and Dr. Todd Watts decided to create the supplement company Microbe Formulas to help others overcome chronic illness. But they needed a CEO to launch the company off the ground. Then Ryan Riley literally came knocking on the door. Since they attended the same church, Riley came to introduce himself to Dr. Watts. Dr. Watts proceeded to explain their new supplement company and their products. Riley admits from the get-go he was skeptical. “I’ve worked for every health and supplement company under the sun,” he says. “I’ve developed the back-end for tons of them. So when I heard about these ‘revolutionary new products,’ I rolled my eyes a little.” But then Dr. Watts gave him access to the store and reports. Riley did his own analysis and noted their potential for success, as well as saw the positive responses from customers. “I am all in,” Riley decided.
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From there, they operated out of the Riley backyard: creating a website, setting up a manufacturing process, taking calls from customers, and so on. Riley’s wife, Christina Riley, joined the company soon after. She helped handle many of the logistics of a start-up. Now, she works as the Director of Events. And she’s not the only Riley family member to join the Microbe team. A family of seven, six of the Rileys work at Microbe Formulas. Brayden Riley, 21, is the Customer Care Manager. He started out taking phone calls and now manages the Support Team. “I’ve been part of this company since the beginning,” says Brayden Riley. “Starting off in our backyard, then moving into a new warehouse, and then moving to our current bigger location. It’s been incredible to see the company’s growth, and how many lives we’ve touched in the process.” Conor Riley, 20, is currently interning with the media department to cultivate his love for photography. His younger brothers, Davis and Dallan, are still in high school. But that hasn’t stopped them from helping out outside school and lacrosse practice. Davis, 17, works in shipping during the offseason. Dallan, 14, assists the Support Team in the summer and is also interning at the Microbe lab. Hattie Riley, age 6, is too busy bossing around her older brothers and loving all things Disney. But she is the up-andcoming Riley team member. “Working as a family, it’s rad,” Ryan Riley explains. “But it’s also important to take time outside of work to be together. It’s about maintaining a healthy work-life balance. It’s easy to
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6 JAN/FEB 2021 | Idaho Family Magazine
The Riley family stands in the Meridian warehouse of Microbe Formulas. They include, from left, Davis Riley, Dallan Riley, Ryan Riley (CEO/owner), Christina Riley, Hattie Riley and Conor Riley. (Photo by Jed Davis) www.idahofamilymagazine.com
