Incubator_EmergE 2014

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emerging trends

social entrepreneurship | vrinda chaudhary | tiss mumbai cial value. To understand the ‘social’ component of the venture, let us consider an example: Sampurn(e) arth Environment Solutions Pvt. Ltd. (a social venture started by the TISS Students). The problem it addresses is the lack of effective waste management in India. The city of Mumbai alone generates a waste of around 7000 tons a day. The biogas plants have been set up in the Tata Institute of Social Sciences campus and the food remnants, waste items- vegetable peels, etc. are utilized for generation of the biogas which is ultimately utilized as a fuel in the canteens and college kitchen.

“How is that if no one is for these things and Everyone is against them, that these problems continue?” Cause and effect relationships persist everywhere and if we target the root causes and dissolve the root prob-

lems then they would not be able to manifest themselves. To address the ever-growing challenges, more change-makers are needed. Bill Drayton, founder of Ashoka, says the next big thing is helping the youth build and refine their skills as this would help them in becoming the change agents.

Why Social Entrepreneurship is the need of the hour:

“The best way to predict the future is to create it.” - Peter Drucker

from business entrepreneurs. Social Entrepreneurs act as change agents where they try to seize opportunities in order to invent new solutions, to make the society better whereas business entrepreneurs may create a new industry or a product or market altogether. The idea of changing the lives of people by a small and simple idea may look very feeble but it is not. The ‘ideation’ is the toughest part of planning and before setting up a new venture one has to think about its feasibility and operationalization. But, in the case of a social venture a new dimension gets added and that is changing lives of the people and sustain a so-

A leader is one who knows the way, goes the way, and shows the way.”- John C. Maxwell

QUIZ TIME 1. 2. 3. 4.

Link The Limited, Golden gate bridge, Stanford shopping centre Born Jeffrey Preston Jorgensen, what multi billion company did he found? Fill in the blank: Williams, Glass, Stone, ________ Johhny and the Moondogs, The Blackjacks and the Quarrymen are all former names of what?

4. The Beatles

A

Well, every entrepreneur is supposed to live by and follow the message stated by Peter Drucker but a social entrepreneur is someone who recognizes a social problem and uses entrepreneurial principles to organize, create, and manage it to make social changes. A social entrepreneur would not give a fish to eat or teach how to fish. Rather he/she will not be satisfied until he/she revolutionizes the entire fishing industry.” The spectrum of the social entrepreneurship is such where profit making is clubbed with creating a social impact, and where the former is not the ultimate goal. Social Entrepreneurs are different

3. Dorsey

new facet of entrepreneurship has gained importance these days-social entrepreneurship. It is the new term that is being frequently used today. What is the need for entrepreneurs to explore social space? I guess the answer is simple and clear- Man is a social animal and every individual contributes in the formation of his/ her surroundings and the society. So how will the field of business and entrepreneurship flourish without understanding the social aspect of it?

2. Amazon

- Vrinda Chaudhary TISS MumbaiI

ANSWERS 1. Roy Raymond/Victoria’s Secret

“Social Entrepreneurship” (SE): Need of the hour

There is a dire need to seed socially responsible and aware entrepreneurs who are the future of an environmentally sound planet that will be able to provide equal resources and opportunities to everyone. “By 2050, we can achieve untouched heights, provided the young lot together with each and everyone else works hard for it,’’ said Nesar Ahmad, Immediate Past President, The Institute of Company Secretaries of India. (Source: The Hindu Business Line article, published on September 11, 2013) The kind of challenges faced by the world – in technology, healthcare, finance, all point out the fact that we need more social entrepreneurs and change makers. Solutions to these problems will be slow if only 3-5 % of world’s population would contribute and the impact generated would not be visible. The impact would not be generated as and when the decision of setting up a venture is made but only when the consequences and values are created with the passing time. A social entrepreneur needs to master the complex skills of empathy, teamwork, leadership and change-making and making people aware, to spread the message. The present generation needs to understand that issues like hunger, poverty will not be solved by reading or discussing about them in classrooms, but by working at the grass root level.;

Choose a job that you like, and you will never have to work a day in your life.”- Confucius

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