> A Unique & Powerful Promotion Opportunity
& NEW MEDIA EXPO 2010 www.BlogWorldExpo.com
October 14-16, 2010 Las Vegas, Nevada
> World’s Largest New Media Conference & Tradeshow Blogging > Social Media > Podcasting > Audio > Video > Online TV, Radio & more‌all in ONE EVENT!
This is the only industry-wide, comprehensive conference, tradeshow and media event for all new media! Several thousand of the most-followed, read and watched online influencers social media icons and content creators converge on Las Vegas for this important, one-of-a-kind event.
BlogWorld is held in the the tradeshow capital of the world, Las Vegas!
> The Most Influential People Online BlogWorld & New Media Expo attendees are the most influential people online, reaching MILLIONS of people and thousands of communities each month with Blogs, Podcasts, Videos, online TV, radio and Social Media Networking.
BlogWorld’s attendee survey revealed massive audience: 98 MILLION ! 21%
100,000 to more than 1 Million
25%
5,000 to 100,000
36%
up to 5,000
(Readers, viewers & listeners.) Based on attendee survey responses. 82% responded.
> The Conference That Will Transform You & Your Business This is the largest new media conference in the world, featuring 3 Days of learning, 150+ Presenters, more than 50 seminars, panel discussions and keynotes from iconic personalities on the leading-edge of online technology and internet-savvy business in tech, sports, entertainment, politics and more. New Media Rockstar Presenters:
A Sampling of Topics Covered:
Speakers have included well-known personalities such as... • Mark Cuban • Guy Kawasaki • Gary Vaynerchuk • Richard Jalichandra • Robert Scoble • Laura Fitton • Wendy Piersall • Chris Brogan • Tim Street • Tim Ferriss • Scott Monty • Leo Laporte
• Building Credibility in the Social Media World • Blogging & Social Media Strategy for Business • Marketing Brands with Blogs, Podcasts, Social Media • Best Methods for Monetizing your Online Content • How to Create High Quality Podcasts and Videos • Microblogging and Microjournalism with Twitter • and many more...
> Widespread Online Exposure and Growing FAST BlogWorld & New Media Expo sponsors and media partners have the opportunity to capitalize on huge internet traffic and exposure via our Website, Blog, Twitter, Online Radio and both Traditional and Citizen Journalism coverage. For example, our event website Alexa ranking is better than 100,000, and our SEO puts us at #1 in Google for relevant key terms such as blog conference, blog tradeshow, etc... blogworldexpo.com
BlogWorld’s location social tag “#bwe08” (also known as a hashtag) was the #1 OVERALL SEARCH TOPIC
Website sees 100,000+ visitors per month.
Google ranking is incredibly high for relevant terms.
on Twitter for several days...Above all political figures in final weeks before elections, international news, etc.
> This is One Event That Makes the News! BlogWorld & New Media Expo is covered by far-reaching media and news sources.
> People are Talking... BlogWorld & New Media Expo gets rave reviews, here are some samples: Major bloggers and new media rockstars were posting on their blogs and “tweeting� about BlogWorld by the thousands. Daily TechTalk host Adam Jackson posted on Flickr (popular photo-sharing platform utilized by millions) about his surge in audience increase (followers) on Twitter during BlogWorld. See his comment at lower left.
Darren Rowse, the most highly trafficked blogger in the world, posted this on Twitter:
> ...And talking... Thousands and thousands of tweets proliferated about BlogWorld; here are a few more examples of comments that show the influence of this event on social media users.
> Large Scale Exposure in Viral Co-Promotions BlogWorld creates large scale exposure with viral co-promotions and P.R., partnered with corporate sponsors. For example: BlogWorld worked with Southwest Airlines to develop a viral promotion wherein online videos were submitted on Youtube, with competitors vying for a position as Southwest’s traveling blogging correspondent.
> The Influencers and Decision-Makers are Here BlogWorld & New Media Expo attendees numbered nearly 2200 in 2009, a 23% increase over 2008, and not only influenced audiences, they are key decision-makers in their companies.
BlogWorld Attendee Profile Leaders, Influencers & Decision-makers 26% CEO, President, Owner, Founder 2% Business Coach, Consultant 8% Blogger, Vlogger 2% Educator, Student 7% Editor, Journalist 14% Director, Manager
10% CIO, CTO, COO, CMO, VP 3% Developer, Tech, Engineer, Webmaster 1% Community Director, Evangelist 12% Bus. Dev., Sales, Mktg., PR, SEO 1% Creative Director, Digital Artist 15% Other New Media Consumers
Engage
BlogWorld generates new business.
the most influential consumers, companies, internet icons & industry leaders.
It’s been interesting to see the huge number of inbound meeting/call requests that have come in post-BlogWorld. Not just from attendees, but from those who heard about b5 through BlogWorld coverage. We’re now getting about a half-dozen calls per day (just for me)...
“
— Jeremy Wright, CEO, b5 Media
”
> Conversation-worthy Metrics of Attendees % of Respondents Annual Revenue of Blog or Site Greater than $100,000 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .16% $50,001-100,000 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .8% $20,001-50,000 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .4% $5,001-20,000 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .8% Less than $5,000 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .27% Does Not Generate Revenue . . . . . . . . . . . . . . . . . . . . . . . . .37%
% of Respondents New Media Content Usage/Purpose Influence Opinion . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .49% Advance a Political/Social Cause . . . . . . . . . . . . . . . . . . . . .44% Generate Revenue . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .29% Promote Company Product/Service . . . . . . . . . . . . . . . . . . .29% Other . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .15%
% of Respondents Content Topics Business . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .64% Current Events . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .30% Other . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .25% Pop Culture . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .23% Entertainment . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .26% Religious Issues . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .11% Sports . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .13% Military Issues . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .17% Politics . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .28% Technology . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .44%
Gender of Attendees Men . . . . . . . . . .65% Women . . . . . . . .35%
Note: some respondents had multiple sites and/or purposes.
Note: some respondents had multiple sites and/or topics addressed.
> Notable Brands & Organizations Represented Here About.com Adobe Apple Associated Press Barnes & Noble Biola University Blog Council Bureau of Land Management BusinessWeek Online Business Wire Cirque du Soleil Cisco CNN Comcast Crutchfield Dell Digital River Disney DMA Eastman Kodak Edelman Digital Facebook Fast Company Fleishman-Hillard Flickr Ford Motor Company Fox News Gannett Gawker Media
Hewlett-Packard Holland America Line Idealab, Inc. Intel Corporation Investor's Bus. Daily Investor Village Johnson & Johnson KABC-TV Kaiser Permanente Ketchum LinkedIn LoopNet Maker's Mark Microsoft Military.com Monster.com MTV MWW Group Network Solutions NBA NBC Ning NFL OC Register Ogilvy Worldwide Ogilvy 360 Digital Overstock.com Pajamas Media Purdue University
Reader's Digest Rock the Vote Shopzilla/BizRate Six Apart Sony Pro Audio Southwest Airlines SpinVox Sprint Technorati Townhall.com Tribune Interactive UnitedHollywood.com University of California, Berkeley USA Today US Army U.S. Department of Defense U.S. Naval Institute US Navy Verizon Business Waggener Edstrom Wal-mart Weber Shandwick White House Writers Group WordPress Yahoo! Zappos.com Zillow
> This Event is Going to Explode in 2010! BlogWorld acquired New Media Expo, the largest podcast and online videooriented event (with 1800+ attendees) in late 2008, setting the pace for even greater growth in 2010. BlogWorld & New Media Expo will be bigger, better and offer more value to attendees, sponsors, exhibitors & journalists.
The time to secure your exposure opportunity is NOW. We look forward to helping you GROW in 2010, at BlogWorld & New Media Expo!
Capture
BlogWorld attendees influence millions...and your company can gain huge, cost-effective exposure.
critical business connections at the one event you can’t afford to miss.
Your reach goes far beyond the show floor. Blogs, podcasts and online TV & radio broadcasts are produced on-site, engaging communities and initiating important conversations about your brand. Exhibiting at BlogWorld gives you the opportunity to participate in these brand defining conversations.
Visit us at www.blogworldexpo.com Or call Rick Calvert: 858-309-4747, x102 or email: Rick@BlogWorldExpo.com Additionally, you can contact Patti Hosking: 858-309-4747, x103 or email: Patti@BlogWorldExpo.com