HVACR BUSINESS 2024 MEDIA KIT by HVACR Business

GET IN THE GAME

OUR PLAYBOOK. YOUR WIN.

OUR STATS SHOW PROVEN SUCCESS RATES

2024 MEDIA KIT

GUIDE TO PROFITABLE COMMUNICATIONS

Our goal at HVACR Business is to provide business owners and managers with the very best business management advice and concepts available. For the last eighteen years, we’ve delivered owners and senior-level executives, high-quality, relevant content. HVACR Business is the established authority on matters of business management. Our subscribers recognize our subject matter is a staple for reliable business management advice, trends, and information.

Our mission, Improving Business Performance Through Editorial Excellence, is what sets us apart from our competition. We find, recognize, and share winning management techniques that help HVACR contractors build strong and profitable companies.

Business owners who have a strong desire to succeed seek out the experts found within our pages, who write on such relevant topics as leadership, strategy, management, finance, sales, marketing, training, and more. Our content is available in print and digital formats. Our print editions, website, blog, and eNewsletters are a perfect complement for busy business leaders. Throughout our history, we’ve created great relationships with our readers based on communication and trust.

HVACR Business delivers your key marketing communication messages to top decision-makers across the HVACR industry.

MEET THE RESOURCE THEY TRUST MOST FOR BUSINESS INFORMATION

By focusing on the business side of hvacr contracting, our family of communication vehicles has gained the trust of top-level managers, nationwide. For the last decade and a half, owners, CEOs, presidents and vice presidents have called us “powerful, helpful and their most trusted resource for business information.” These owners and managers have no time to waste. They read, value and use the information they find in HVACR Business, our website and our enewsletters.

PASS ALONG READERSHIP IS HIGH Our issues are passed along. The average number readers per copy is 4.9. The pass along rate is 3.9 + 1.0 for the subscriber.

READERS RESPECT EVERY ONE OF OUR BUSINESS EXPERTS

9 out of 10 readers find our experts useful in helping them manage their business.

SUBSCRIBERS HAVE A LONG-TERM RELATIONSHIP WITH US

THE AVERAGE SUBSCRIBER’S FIRM has sales of $3.6 million dollars.

An average subscriber has been reading HVACR Business for 5.6 years. And, over 30% have been doing so for more than 10 years. Proof our content is exactly what they need and want.

SELLING TO HVACR CONTRACTORS IS A TOP DOWN AFFAIR

In the HVACR contracting industry, top-level managers are involved in 78.9% of all purchasing decisions. Top managers typically have a hand in every aspect of managing the business, from deciding what brands and products the firm will represent, to the many products and services they will buy. If you can’t persuade the boss, you’ll never sell your products.

97% ARE INVOLVED WITH WHICH BRANDS TO CARRY AND RECOMMEND TO CUSTOMERS.

THEY’RE HUNGRY FOR INFORMATION THEY CAN TRUST

In an environment that has never been more competitive, they know that knowledge is power and seek it out in HVACR Business.

They are Hands-On Managers and need help to stay a step ahead. Business management skills have grown in importance for a wide range of reasons

• Planning for growth requires more knowledge and insights

• Differentiating their company takes greater skill

• Customers are more demanding; sharper strategies/tactics are required

• There are more competitors and they are more aggressive

• Profitability is more complex and stronger management skills are necessary

• Hiring/training/retaining employees has become more difficult

• Developing the proper marketing mix is more complex

• Greater financial investments mean greater risks

IMPORTANCE

These are the people with the power to make a difference in your business, and their main interest is improving their business so that it operates better and more profitably. This is the reason HVACR Business has become such an important part of their lives. Top managers matter and they read HVACR Business.

36% Say Business Management Skills are More Important

56% Say Business Management Skills are Far More Important

7% No Change

1% Less Important

NOT INVOLVED EARLY STAGE MIDDLE STAGE FINAL STAGE (Meet with reps, evaluate products, compare opinions, make recommendations) Involved in Which Brands to Carry and Recommend to Customers 97% are 91% 88% 93%

INVOLVEMENT IN VARIOUS STAGES OF THE HVACR PRODUCT/ SYSTEM BRAND

SELECTION PROCESS

AUDIENCE PROFILE HVACR BUSINESS SUBSCRIBERS

TITLE/ OCCUPATION BREAKOUT

IN WHICH IS YOUR FIRM INVOLVED?*

WHICH TYPES OF WORK DOES YOUR FIRM PERFORM?*

Owner/Partner 21,648 - 68.7% Corporate Management 4,962 - 15.8% Sales Management 1,473 - 4.7% Service Management 1,580 - 5.0% Engineering Management 325 - 1.0% Corporate/Company Staff 816 - 2.6% Other 696 - 2.2% 100%

Air Conditioning/Ventilation 89.4% Air Handling 72.3% Boilers, Residential 41.5% Boilers, Commercial 26.3% BAS 49.3% Controls 61.2% Cooling, Residential 83.2% Cooling, Commercial 66.7% Duct Fabrication 54.3% Energy Management 45.6% Fans 50.2% Geothermal 49.2% Hydronic Heating 53.1% IAQ 58.6% Ice Makers 37.3% Motors, Compressors & Drives 41.2% Piping 63.7% Refrigeration 55.8% Service 75.4% Sheet-Metal Fabrication 57.3% Warm-Air Heating 79.8% Water Heaters 49.6% BUSINESS BREAKOUT Contractor 28,480 - 90.4% Wholesaler / Distributor 2,656 - 8.4% Other 364 - 1.2% 1–4 ......................... 21.7% 5–8 16.3% 9–16 19.9% 17-25 9.5% 26-50 11.49% 51-99 5.46% 100+ 6.2% NUMBER OF EMPLOYEES* *Percentages may not add up to 100% because of non-responses. Source: June 2023 circulation statement.

New Construction Residential Repair Replacement Residential Service Residential New Construction Commercial Light Commercial Repair Replacement Service Commercial /Industrial RESIDENTIAL COMMERCIAL 54.1% 84.2% 62.3% 62% 63% 49.2% 92.1% 4

READER ACTION METRICS

In July 2022 we commissioned a readership study with Harvey Research Inc.

As with all research, data and reference points aid greatly in understanding the information being presented. To that end, we asked Harvey to provide us with results from other B2B publishers on an anonymous basis so that we could better understand the percentages and rankings of our study. Harvey provided us with statistical averages over a four year period for both B2B and consumer titles - over 500 research projects. Based on the percentages below you can clearly see how well HVACR Business performed against a substantial baseline of data.

Two of our favorite slides from the Harvey study clearly illustrates the relationship our readers have with HVACR Business. On average, readers spend 30 minutes with each issue of our magazine. And, one of the most impressive statistics about HVACR Business is the length of our relationship we have with our readers. The average is 5.6 years. 47% have been subscribers for 7 years or more and even more impressive is 30% have been subscribers for ten years or more. If you’re looking for a publication that can help you build your brand and continuity with the customers over time — it’s an easy choice — HVACR Business.

READERSHIP OF HVACR BUSINESS

“How long have you been a subscriber?”

1 – 2 years 24%

3 –10 + years 76%

Total 100%

Average: 5.6 years

Average: 47 minutes

The average number of readers, per copy, for the July 2022 issue was 4.9 (3.9 pass along readers + 1.0 for the subscriber, comprising a total potential reading audience of 154,350.

*NOTE: Total does not equal 100% due to rounding.

**Source: July 2022 Harvey Readership Study

1-2 YEARS 3-10 YEARS 24% 76%

HVACR BUSINESS AVERAGE OVER 3 YEARS HARVEY NORMS, 2017-2022 2020-2022 TRADE BOOKS Recommended purchase 37% 25% Bought products 51% 20% Referred ad/article to others 44% 52% Discussed ad/article with others 47% 51% Visited advertiser’s website 49% 43% Visited magazine’s website 47% 57% Net Reader Action 96% 90% Time Spent Reading Issue 39 Min. 38 Min. Overall Reader Purchase Influence/Intent 97% 91%

AUDIENCE AND ADVERTISING RESEARCH SINCE 1953

may not add up to 100% because of non-responses. Source: June 2023 circulation statement.

*Percentages

than 15 minutes 5% 15 – 30 minutes 32% 31 – 45 minutes 31% 46 – 59 minutes 18% 1 – 2 hours 10% More than 2 hours 4% No Response 1% Total* 101%

“How much time do you spend reading an issue of HVACR BUSINESS, either in print or digital format?”

Less

37% 49% 14% } } } 31% 32% 18% 10% 5% 4% Less than 15 minute 15 – 30 minutes 46 – 59 minutes 31 – 45 minutes 1 – 2 hours More than 2 hours 1% No Response 5

MEET THE EXPERTS

COLUMNISTS, EDITORS & NOTABLE CONTRIBUTORS

BREADTH OF EXPERIENCE

As one of the first in the space, HVACR Business, is the leader in the field. With that, we continue to add to the list of world-class expert contributors. We carefully curate each issue so that we may continue to lead the charge in business management, new products, innovations, and the latest happenings in the industry.

FINANCIAL, LEGAL & BUSINESS EXPERTISE

Our business management contributors have decades of experience both in the HVACR and editorial sectors. Among our many notable contributors, King, Prather & Tanker are standouts and highly esteemed leaders in the HVACR editorial space.

STRATEGIC MARKETING

IN-DEPTH TECHNICAL KNOWLEDGE

All editors and noted columnists are experts on products and services and have a deep understanding of the uniquely complex HVACR community.

As the #1 HVACR editorial publication in the field, we continue to check in with readers via polls and surveys, conduct in-depth interviews with top executives, and maintain a strong presence on social media to stay ahead of the competition and preserve our carefully cultivated readership relationships.

All our contributors bring with them an unmatched breadth of knowledge and experience.

HEATHER LANGONE MANAGING EDITOR hlangone@hvacrbusiness.com RUTH KING FINANCIAL EXPERT ruthking@hvacchannel.tv KEVEN PRATHER LEGAL EXPERT kprather@financialguide.com

WILL MERRITT MARKETING EXPERT will@myeffectivemedia.com

FEATURE ARTICLES

• 2024 Refrigeration Changes Today

• Planning A Yearly Team Calendar to Improve Company Culture

• Schedule Periodic Reviews of Distributor Relationships

• Is your team value-driven right down to the distributors?

• Understanding and Using Confidentiality Agreements

• Enhancing Homeowner Experience and Mastering Lead Generation

20 QUESTIONS

PUBLISHER’S

PAGE

EDITOR’S

COLUMN

RUTH KING ON FINANCE

KEVEN PRATHER ON SUCCESSION PLANNING

• Tax Management and Strategies

• How Wearable Technology is Driving the HVAC Industry

• Adverse Climate Conditions: What Does it Mean for the Small HVAC Business?

• What You Need to Know About Working with Family in the Business

• Hesitations About Migrating to the Cloud, Could Hurt Your Business

• Eco-Friendly HVACR: Is It Important to You?

• Software

• It’s Almost That Time: Will Your Fleet Be the Winner Enter Your Fleet in Tops in Trucks 2024 Today

• Your Social Media Strategy in 10 Steps

• Data Mining For Your Best Prospects

• SEO vs SEM: Why It Matters for Small Business

• Is the HVAC Move Toward Electrification a Fad?

• Preparing for the Heatwaves & the Rush

• Managing Overtime Pay

• 4 Secrets to Outpacing Your Competitors in the Home Service Industry

• Update Your Business Model to Include Software Solutions

• Equipment Financing Pros & Cons

• Develop Unique Selling Points to Attract Top HVAC Talent

• Finding the Right Business Coach and Professional Organizations

• Is the Shoulder Season a Thing of the Past?

• Climate trends: What’s the forecast for HVAC Business?

• How to Effectively Sell $5m and Beyond, Each Year!

• Tops in Trucks Winners

• GPS & Fleet Technology Upgrade

• Redefining Company Culture in a Virtual Age

• The Inflation Reduction Act? Are You Ready?

• Using AI Analytics to Understand Predictive Trends

• WiFi & Smarter Field Service Tools

• Your Business Brand in 5 Words: The Value of the Elevator Pitch

• Building Trends: Why They Matter to HVACR Businesses

• How To Have A Profitable Maintenance Department

• 2024 HVAC Trends: What Can the Industry Expect?

• A Manufacturing CEO Discusses the Next Industrial Renaissance

• What do changes in Manufacturing and Energy Efficiency Mean for HVAC Business

• EcoSolutions: Are You Green Enough?

• Developing a Winning Sales Strategy

• How to Improve Your Website’s User Experience

• Preparing for Tax Season: The Do’s and Don’ts

• Taking Business Inventory – Is Your Business Ready to Grow?

• Vacations – How to Cultivate A WorkLife Balance for Staff & Retain Top Employees During Busy Season

• It’s the Little Things – Improve Your Company Culture TODAY!

• Giving Back: The Role of Volunteering in Business Success

• Holiday Bonuses & Incentives: Good for Retention or Hype?

• What Does Your Online Presence Say to Customers?

• Talent Aqcuisiton versus Recruiting

• Data Visability and Accessibility Across Devices

• 10 Industry Trends Expected into 2030

• The Employee Review: Gratitude Leads to Retention

• Gratitude: Does It Have a Place in Business?

• Communication Hacks for Leaders

• Forecasting Growth: The Numbers Don’t Lie

• Committing to a Stronger Marketing Plan

• Planning: A FiveYear Growth Strategy for HVAC

• HR and Safety

PRODUCT

FOCUS

• 20 Questions: An in-depth interview with a business thought leader from the ranks of contracting, manufacturing, distribution or the world at large.

• Past interviews include TV personality Mike Rowe, Manufacturing Presidents and CEO’S Rick Sporrer, Danfoss North America, Doug Young, Lennox, Mike Schwartz, Daikin, Mike Reilly, EWC Controls. Contractors Aaron Gaynor, Bart Hawley, Chad and Veda Terrinoni, Amanda Triolo and Jacob Gee. Association Presidents Julian Scadden, Steve Yurek, Barton James and Talbot Gee.

• This bi-monthly column covers a wide range of of topics including business owner best practices, branding contracting companies, marketing advice, advertising do’s and don’ts, and common sense management.

• This bi-monthly column covers topics including best practices, thought leaders and how they guide their companies and lead their teams.

• Ruth King has written a book titled: The Ugly Truth About Small Business. Every month she explores issues that plague business owners daily. She shows readers how fine tuning best practices can mean the difference between a successful company and one that operates in panic mode. Ruth King offers readers tested practices on topics including: Productivity • Business Planning • Inventory • Financial Statements • Pricing • Marketing Budgets

• Keven specializes in serving the complex needs of business owners through Financial Planning and Business Transition/Exit Planning.

• AHR Expo

Product Showcase Innovation Award Winners

• Refrigerant Valves & Fittings

Residential Heat Pumps

Commercial HVAC: RTUs, Water Heaters, Piping, Valves and Fittings

Instruments & Test Equipment

Commercial

Unitary Equipment

Motors & Drives

• Condensing Units, Coils, Heat Pumps, Ductless MiniSplits

• Commercial Air Distribution, Air Handlers

Fans and Fan Systems, Blowers, Ventilation, VRV Equipment, Safety Equipment

Residential Ducted

Gas Furnaces

Commercial Hydronic Equipment

Residential Indoor Air Quality & Ventilation

• Commercial Cooling and Refrigeration, Air Filtration, Residential Thermostats, Instruments, Testers, IAQ

Commercial Air Handlers, Fans and Blowers, Ventilation Systems, Spot Cooling, Valves & Fittings, Uniforms

• Commercial Cooling and Refrigeration, Filters, Instruments, Testers, IAQ

• Commercial Air Handlers, Fans and Blowers, Ventilation Systems

• Spot Cooling

• Valves & Fittings

• Filters

• Uniforms

• Van and Truck Accessories

• Racks

• Shelves

• Tools

• Batteries

• Tires

• GPS

• Safety Equipment

• Residential Single & Multi-Zone Ductless Split Systems

• Heat Pumps, Geothermal Systems and Accessories

• Refrigeration Recycling Equipment

• Unit Coolers

• Freezer Technology

• Split Systems, Tools & Accessories, Thermostats

• Residential Zoning Equipment, Home Automation, Thermostats

• Commercial Compressors, Motors, Drives and Refrigeration Equipment

• Ducted Products

• Humidifiers

• Uniforms

• Residential Furnaces

• Heat Pumps

• Geothermal and Radiant Heating Systems

• Commercial Building Automation & Controls

• Zoning Products

• VAV

• Energy Management

• Smart Thermostats

• Technology: GPS, Laser Tools, Apps, Handheld Devices

• Commercial Boilers, Heat Pumps, Geothermal

• VRF Equipment

• Duct Cleaning Systems

• Tools and Test Equipment

• Software & Apps: Design/ Engineering Software, BIM, Smartphone Apps, Estimation Software, Business Management/ Finance Software

• Refrigeration Components and Equipment

• Safety Equipment

• RECAP: The Best of HVACR Product Releases 2023

January February March April May June July August September October November December ISSUE CLOSING DATE December 1, 2023 January 3, 2024 February 1, 2024 March 1, 2024 April 1, 2024 May 1, 2024 June 3, 2024 July 3, 2024 August 1, 2024 September 2, 2024 October 1, 2024 November 1, 2024 AD MATERIAL DUE DATE December 8, 2023 January 8, 2024 February 8, 2024 March 8, 2024 April 8, 2024 May 8, 2024 June 10, 2024 July 10, 2024 August 8, 2024 September 9, 2024 October 8, 2024 November 8, 2024

* Editorial submissions should be sent to ttanker@hvacrbusiness.com for consideration.

8 7

2024 EDITORIAL CALENDAR

2024 RATES & SPECS

1 PAGE $7,199

Full page trim size: 10” x 12” with bleed: 10 1/4” x 12 1/4”

2 PAGE SPREAD $14,998

Both pages trim size: 20” x 12” with bleed: 20 1/4” x 12 1/4”

3/4 PAGE $6,200

6 7/8" x 11" vertical or 9 1/4” x 8 1/4” standard

2/3 PAGE $5,995

6 7/8” x 9” standard

1/2 PAGE $3,990

4 1/2” x 11" vertical or 9 1/4” x 5 3/8" standard

1/3 PAGE $3,300

4 1/2” x 7 1/2” standard

1/4 PAGE $2,499

2 3/ 16" x 11" vertical or 4 1/2” x 5 3/8" standard or 9 1/4” x 2 1/3” horizontal

1/8 PAGE $1,545

4 1/2” x 2 1/2” standard

Electronic File Specs (No Film Will Be Accepted):

Acceptable File formats: 1. PDF (Please embed all fonts set your settings to Press Ready). 2. Illustrator EPS (Please outline all fonts and make sure images are embedded within file). 3. TIFF (300 d.p.i. with a max ink density of 280% (4/c) and 85% (1/c). All halftones should have a 4% or more highlight dot and no more than 90% shadow dot). Postscript Type 1 fonts only (no TrueType)

CMYK or 1/c ONLY, NO PMS COLORS. Acceptable Media: CD via mail, Email (bkerr@hvacrbusiness.com 440-731-8600) We are not responsible for grammatical or spelling errors; that responsibility lies with the advertiser and/or their designer. If ad size differs from specs, we will run what is provided or charge the advertiser our hourly rate to make the necessary changes.

Full page: Trim Size: 10" x 12"

Bleed Size: 10 1/4" x 12 1/4"

2-page spread: Trim Size: 20" x 12"

Bleed Size: 20 1/4" x 12 1/4"

3/4 page vertical (6 7/8" x 11")

2/3 page standard (6 7/8" x 9")

1/2 page vertical (4 1/2"

1/2 page horizontal (9 1/4" x 5 3/8")

x 11") 1/3

standard

1/2"

7 1/2") 1/4 page vertical (2 3/16" x 11") ADVERTISER INFORMATION When the insertion order contract has been signed, it shall be processed immediately, and space shall be reserved for the Advertiser in HVACR Business according to the issue dates listed in the Contract. Advertisers shall have the right to cancel this Contract provided that written notice of cancellation is received by Publisher on or before the 1st business day of the month preceding the issue month (cover date). Subject to the cancellation provisions above, any sum paid or owed will be non-refundable should the cancellation take place after the 1st business day of the month preceding the issue month and will be applied to compensate JFT Properties LLC, dba, HVACR Business (Publisher) for reserving advertising space for Advertiser in HVACR Business. Payment of all invoices is due 30 days from the invoice date. A finance charge of 1.5 percent per month will be assessed for all invoices over 30 days. Advertisers more than 60 days in arrears must pay outstanding invoices or submit cash with order before current insertions will be accepted. All applications for credit must be submitted 45 days in advance of first insertion. Client agrees to pay Publisher (net 30 days). Invoices can be paid by check, ACH payment or (credit card a 3% fee will be added) within thirty (30) days of the invoice date. In the event that collection efforts become necessary to enforce the terms of this Contract, Client agrees to pay Publisher all costs of collection, whether by suit or otherwise, including actual attorneys’ fees. Advertiser and advertising agency are jointly and severally liable for payment, HVACR Business will not release any advertising agency from liability even if a sequential liability clause is included in the contract, insertion order, purchase order, etc. If an agency has any past due balance exceeding 90 days, HVACR Business policy dictates that the client be directly notified of such deficiency and be informed that the client is jointly and severally liable for any past due payment. All insertion orders for advertising are accepted subject to the terms and provisions of the current advertising rate card. Publication of the advertisement represents acceptance of the order. HVACR Business will not be bound by any conditions, printed or otherwise, appearing on any order blank, insertion order or contract when they conflict with the terms or conditions of this rate card, or any amendment thereof. Publisher shall not be responsible for typographical errors in Client advertising. Failure to acknowledge, return or approve ad layout will not alter the Contract payment terms or obligation Ad materials sent to Publisher’s offices will be stored for no more than thirty (30) days following the publication. The Publisher reserves the right to add the word “Advertisement” close to any advertisement that, in the Publisher’s sole judgment, too closely resembles editorial. Publisher shall not be responsible for the success of any advertisement. Publisher may, in its reasonable discretion, refuse to publish any advertising materials submitted to it. Publisher reserves the right to offer (r not offer) space in subsequent issue should Client fail to submit ad copy on time or if an ad is unintentionally omitted from an issue. The Publisher shall not be subject to any liability whatsoever for any failure to publish or circulate all or any part of any issue due to strikes, work stoppages, accidents, fires, acts of God or any circumstance not within the control of the Publisher. All advertisements are accepted and published entirely on the representation that the agency and/or advertiser are properly authorized to publish the entire contents and subject matter thereof. Client agrees to indemnify and defend Publisher, and its officers, directors, employees, agents, contractors, successors and assigns, free from any and all third party claims, demands, suits, obligations, liabilities, damages, losses, costs and expenses, (including actual attorneys’ fees) arising out of any advertisement that is published by Publisher that infringes a third party’s intellectual property right. Some rates may be discounted based on volume. To earn frequency discount rates, all ads must be run. A Client who fails to run the number of advertisements on which their billings have been based will be short-rated and billed at the one time rate. Such rate will be taken from the Rate Card in effect on date the Contract is signed by Client. Advertising rates, terms and conditions set forth in this rate card shall govern all transactions and supersede any other information published in previous rate cards, directories, media guides or rate and data services. HVACR Business will not honor rates or data derived from other sources. The Publisher’s liability for any error will not exceed the charge for the advertisement in question. The Publisher assumes no liability for errors in key numbers or any type set by the Advertiser or their agency. The Publisher is not responsible for the accuracy of any corrections or changes made to any advertiser materials. As used in this section, the term “Publisher” shall refer to HVACR Business. Standard 15 percent commission is offered to recognized agencies for contracted space when payment is received within 30 days of invoice date based on rate card rates. If a discounted rate is negotiated, agency commission will also be discounted at the same rate. If an invoice remains unpaid after 60 days, the 15 percent agency discount is forfeited, and the gross amount becomes immediately due and payable. The Contract shall be interpreted and enforced in accordance with the laws of the State of Ohio, without regard to the conflicts of law principles. ADVERTISING POLICIES 1/4 page standard (4 1/2" x 5 3/8") 1/8 page (4 1/2" x 2 1/2") 1/4 page horizontal (9 1/4" x 2 1/3") 9

page

to close X percentage.”

A Long & Rewarding Relationship with the HVACR Industry

Spotlight On: Brennan Hall

By Heather Langone Heather Langone sat down with Brennan Hall, the Director of Duct Fab Supplies and Air Distribution Products at Conklin, and President of The Spiral Duct Manufacturers Association (SPIDA). Deeply passionate about his role in the industry, Hall not only had a lot of wisdom to impart about various issues, but he also shared some self-reflection.

Management Resource Shelf | The Marketing Matrix

By Staff Business success depends upon successfully solving the marketing matrix –meaning finding that sweet spot specifically for your brand. Effective marketing is a necessity for most businesses and finding the wow factor for your brand is essential for real growth. We have identified four books for you that will help your HVAC company find that sweet spot.

20 Questions with Rick Sporrer, Danfoss North America President

By Terry Tanker Publisher Terry Tanker met with Danfoss North America President Rick Sporrer. The two discussed leadership qualities, management responsibilities, sports, business inspiration, bucket lists, and growing up on a farm.

Behler-Young Recognized as the Best & Brightest Company to Work for in the

TRUE OPT-IN: All subscribers have asked to receive these e-newsletters in their inboxes each month.

ENEWSLETTER OPPORTUNITIES 100%

pixels Net Rate

(120 x 600) $1,500 Banner (468 x 60) $1,500

Box (468 x 350) $1,800

of the Curve features web exclusive articles, business insights, industry news and products. Distribution: First week of each month 468 x 350 Big Box $1,800 net 120 x 600 skyscraper $1,500 net 468 x 60 Banner $1,500 net

Employee Performance Mapping Ensures Competitive Edge By Ursula C. Mannix Employee performance mapping can help you improve your company’s competitive edge. It’s more important than ever for HVACR contractors to be savvy in the marketplace. The best contractors deliver superior customer service and great customer experiences.

course, I’m accountable, it’s just that …” By Terry Tanker I like salespeople who are accountable. In fact, I like anyone who’s accountable, but let’s stick with sales for now. Think about your top salesperson and what they say when occasionally they miss their goal: “I’m on it, here is my plan, these are my targets, this is what my pipeline looks like, this is where I could use some help, here are the proposals that are out, I expect

Ad Sizes in

Skyscraper

Big

Ahead

AHEAD OF THE CURVE

“Of

Nation Copeland Optimizes Compressor Platforms for Use with A2L Refrigerants Save the Date! | AHRI Leadership Forum | November 12-14 Generac Retailers Step Up During the Heatwaves Nexterus Helps Clients with Needs for Supply Chain Risk Mitigation Jobber Announces $150K Grants Program Winners Johnson Controls AI-enhanced OpenBlue Platform Cuts Microsoft’s Beijing Campus Energy Footprint Uponor North America Earns Top 10 National Manufacturer Award XOi and FieldConnect Announce New Partnership NAVAC Announces Newest Sales Manager, Thomas Boelens www.hvacrbusiness.com If you would like to be removed from our e-mailing list, please follow this link To view the HVACR Business privacy policy, click here HVACR Business, 31674 Center Ridge Road, Suite 104, North Ridgeville, Ohio 44039, United States, 440-731-8600 Unsubscribe Manage preferences 468 x 60 Banner $1,500 net

Distribution: Last week of each month

Success Factors eNewsletter features industry best practices and advice from some of the most successful High Yield Contractors in the industry.

Ad Sizes in pixels Net Rate Skyscraper (120 x 600) $1,500 Banner (468 x 60) $1,500 Big Box (468 x 350) $1,800 468 x 60 Banner $1,500 net 468 x 350 Big Box $1,800 net Remaining A Small HVAC Shop in A Large Market By Martin Hoover Over the years I have seen many companies come and go. Some folded because they never put in the effort that it takes to get a business off the ground. Others worked very hard but didn’t have the discipline to make the tough choices required to survive as a small startup. 120 x 600 skyscraper $1,500 net Management Resource Shelf | Success Secrets By HVACR Business Staff The idea of success, wherever you sit on the spectrum, can seem like an inside job especially as you strive to reach the next level. To help, we sifted through a list of excellent books and podcasts to find you this month’s top choices. Find Your Entrepreneurial Spirit By Ben Hubbert The spirit of an entrepreneur must sometimes be uncovered, discovered, or unfold after years of working in the business, as opposed to on it. 20 Questions with Jamie Vaughn By Terry Tanker Publisher, Terry Tanker sat down with Jamie Vaughn, Owner of Jay’s Heating, Air & Plumbing, to talk about early beginnings, rebranding, and expansion. Educate Your Customers on System Care By Joel Frederick By educating customers on how to care for their systems, we can garner greater customer satisfaction as we place the power back in their hands. 11 ENEWSLETTER OPPORTUNITIES SUCCESS

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• ALL images need to be RGB and uploaded to client’s FTP server, the link needs to reside within the html code.

Please “ZIP up” all files in a folder to emailto: bkerr@hvacrbusiness.com, any questions call 440-731-8600.

H o w N e s t t h e r m o s t a t s c a n m a ke h e a t p u m p s e ve n b et te r D d you know Nest he mostats have mproved n e gent h t p p t h p t gy? 1 And w th the grow ng t end toward e ectr cat on n he HVAC ndus ry they cou d be more mpoan to your bus ess ha e e befo e L M Del ver a beer heat pump experience w th Nest thermostats Updated features o opt m ze pe ormance They use he heat pump s runt me and outdoor wea her t t y d th y k t p t and keep h ngs runn ng e c ent y Max m ze energy sav ngs They he p pre ent o e heat ng he home by n ng o aux ary heat before they each he target emperature g y d h t d d Custom ze se ngs w th Heat Pump Ba ance W th Hea Pump Ba ance your cus omers can pr or ze co o sa gs o a co b at o of bo h He p protect the heat pump You can ad ust he compresso ockout emperature o t h y h t h h p t t d t h t d Set up hea pump con ro s you se f f y p f t th g y t Hea Pump Ba ance and manua y set he aux ary ockou and compressor ockout emperatures C p t bl th t h t p p Nes the mostats o k h s anda d 24V cont o ed heat pumps [2 G t bigg b t The n at on Reduc on Act prov des ma or ncen ves for cus omers who upgrade to heat pumps – so nsta at ons cou d be more n demand than eve before Fo ow Goog e Nest Pro to connec w h o her ndust y p ofess ona s and g th p d t d Connec w h us > Delta Capital Group is a leader in same-day funding. We are a direct funder providing working capital to businesses across America. At Delta Capital, we value your time and money. We do not require collateral, and 95% of our clients are funded within 48 hours. We recognize that many of our clients are under very strict deadlines. We have made a large investment into our digital infrastructure to make the funding process much more fluid. Our simple three-step process allows us to provide competitive funding to you quickly We do not have restrictive protocols, and we offer all our funding on an unsecured basis; this is how we’re able to lead the industry in funding speed and specialize in fast turnaround business financing for qualified applicants. We offer funding to businesses in any industry provided they have been operating for at least six months and have a monthly cash flow of at least $15,000. For more information, call 877.230.1525 email info@deltacapitalgroup.com or visit www.deltacapitalgroup.com This email was sent by: HVACR Business 31674 Center Ridge Road, Suite 104, North Ridgeville, OH, 44039 US Privacy Policy If you’re looking to reach more customers and deliver products that are in high demand, we’d love to talk to you about becoming a Kohler authorized dealer As a dealer you’ll be prepared to provide homeowners with the backup power option that best fits their needs. Why Kohler? Why become a Koh e author zed dea e ? Here a e ust a few reasons: We are a household name, already trusted by homeowners across the country Despite an aging grid infrastructure and increasingly severe weather about 95% of homes across the country are without a backup power source. Thanks to their incredible reliability KOHLER generators allow you to sell more and service less. LEA R N MOR E FAQs Have questions about becoming a dealer? We’ve got answers. Can I sell KOHLER products if already sell a competitor s brand? Yes. If you already sell another brand of generator or energy storage system, we’re happy to welcome you to the Kohler family How long does it take to onboard? You can become a dealer in as little as 30 days. Once we’ve determined your business and KOHLER Home Energy are a good fit, you’ll get started with online, self-paced training modules while we set up your account. From there, you’ll be able to complete additional professional or local training as well as a two-day in-person training course. What kind of support can I expect? Kohler authorized dealers rely on service from representatives at the local level. Your field support team will be available to answer questions, provide support and notify you of special marketing opportunities to reach even more customers. With a reliable, in-demand product and support you can count on, becoming a Kohler authorized dealer is a great way to grow your business. 12 Testo 570s: Flagship Introduction. The new testo 570s Smart Digital Manifold features intelligent error detection and limitless power! Every detail counts when it comes to servicing, maintaining and commissioning air conditioning and refrigeration systems. But what if errors or faults occur only sporadically or are difficult to reproduce? testo 570s – Our SMARTEST solution for long-term measurements Reliable diagnoses for long-term measurements thanks to intelligent error analysis Unlimited independence due to the world's longest battery life of up to 360 hours High security due to extra large data memory in the instrument Highest precision even at low pressures Discover what advantages the NEW testo 570s Smart Digital Manifold can offer you: Find out more Best Regards, Your Testo Team © 2023 Testo (All rights reserved) Testo, Inc. - 40 White Lake Rd., Sparta, NJ 07871 (United States) Phone: 800-227-0729, E-mail: info@testo.com, Web: http://www.testo.com

*Both white papers and case studies can be customized and written internally. Belly Band Cover tips • Gate Folds • Inserts • Polybagging • Belly Bands • Posters HIGH-IMPACT PRINT ADVERTISING THE ULTIMATE ALL IN ONE AIR DUCT CLEANING EQUIPMENT COMPANY! TOP EQUIPMENT. TOP SUPPORT. TOP REVIEWS Our reputation as a leading manufacturer speaks for itself. By partnering with Rotobrush, you gain access to not only top-tier equipment but also comprehensive training & support. Our team of experts are always ready to assist you, ensuring your are confident in using our products & delivering exceptional services to your customers. 800-535-3878 | sales@rotobrush.com | www.rotobrush.com Rotobrush is your one-stop solution for providing duct cleaning services. We offer a range of cutting-edge duct cleaning machines including brush and vacuum systems, as well as negative air machines. With Rotobrush, you have the freedom to choose the method that best suits your needs & preferences. Whether you’re a seasoned professional or just starting in the industry, our products are designed to help you deliver exceptional results to your customers. WITH ROTOBRUSH, YOU HAVE CHOICES! Cover Tip CALL US TODAY 1-800-535-3878 sales@rotobrush.com www.rotobrush.com WHAT DUCT CLEANING METHOD DO YOU PREFER? NEGATIVE AIR OR BRUSH & VAC? WE OFFER BOTH! When you’ve got an important announcement, you may want to consider adding some additional oomph to your ad messaging by taking advantage of HVACR Business’ High-Impact Print Advertising programs. HVACR Business Advertising approaches print advertising creatively through a wide range of positions, creative units, and printing techniques, including: 13 Cover (Page 1) Page 2

HIGH-IMPACT PRINT ADVERTISING

8 Page Poster 4 Page Wrap Cover

WHITE PAPERS & CASE STUDIES

WHITE PAPER

A white paper hosted on our site or in print introduce customers to advanced products, systems, technology, software, or sustainability. Submit an expansive, well-researched white paper to us that explains the problem and the solutions you offer. White papers are an excellent lead generation tool.

CASE STUDIES

A case study on our site or in print highlights your recent successes and solutions. Many case studies include testimonials and client success stories from actual customers. It is a more in-depth way to tell people about your brand and solutions to customer problems. Outline a recent challenge posed by a client, the solutions offered, followed by the successful outcome.

CASE STUDY EXAMPLES

How HVACR Business Positions Customers Through our “BUSINESS INSIGHTS” Program to be Viewed as Thought Leaders.

» Each Business Insight takes the form of a sponsored two-page Q&A feature written by the sponsor. You select the topic, ask the questions and provide the answers for a total turnkey solution to the many challenges facing contractors.

» Or for a fee, the magazine’s publisher or editor will conduct an interview with a company executive, market leader, or customer of your choosing. You select the topic, and we’ll work with you to draft appropriate questions. We’ll interview the thought leader and draft their responses based on a telephone interview. Questions and answers can be based on established marketing objectives.

» Because each Business Insight takes the form of a conversation, it’s uniquely suited to position your company as a “thought leader” providing solutions to problems faced in the complex world of contracting.

» Each interview includes 4-6 questions along with associated answers together with a photo of the interviewee and a supporting full-page advertisement.

» The two page spread will be seen by over 154,350 readers based on our Harvey Readership Study. The average number of readers, for that issue, per copy, 4.9 (3.9 pass along readers + 1.0 for the subscriber, comprising a total reading audience of 154,350.

» We have dozens of samples and formats to select from. Pricing for print, digital, or print and digital is available upon request.

» Sponsors of the thought leadership format will also receive a standalone PDF of the layout which can be used for your content marketing purposes.

» SPECS: 750-950 Word count article provided in word doc with high res profile photo 300 DPI at least 3 inch & full page ad PDF at 10” x 12” with .125” bleed to complete the spread.

ONLINE ADVERTISING SOLUTIONS @ HVACR BUSINESS.COM

HOME PAGE

MONTHLY ADVERTISING Net Rates

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Super LeaderBoard #1 (970 x 90) $1,250

Block Buster (710 H x 475 W) $2,500

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Super LeaderBoard #2 (970 x 90) $1,250

Wide Skyscraper (280 x 600) $1,250

Super LeaderBoard #3 (970 x 90) $1,250

Rectangle #1 (300 x 250) $500

Rectangle #2 (300 x 250) $500

Rectangle #3 (300 x 250) $500

Rectangle #4 (300 x 250) $500

4 Rectangle Bundle (300 x 250) $1,500

Rich Media 1 Week Campaign 1 Month Campaign

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Video (468 x 400) $500 $1,500

* Advertisements placed on the Home Page only run on the home page.

**All advertisements on the Home Page are exclusive and do not rotate.

ACCEPTABLE FORMATS

Formats accepted - gif, animated gif HTML5, jpeg, FLASH, JavaScript. There is no maximum playback length or no maximum number of loops. There are no other specifications such as frame rate (FPS). Media Max K Size 600k (ie. Usually 30-100kb) Less than 250KB. The video must be hosted on YouTube.

Top Super Leaderboard (970 x 90 pixels) wide skyscraper (280 x 600 pixels) Rectangle (300 x 250 pixels)

Super Leaderboard #1 (970 x 90 pixels) Super Leaderboard #2 (970 x 90 pixels) Super Leaderboard #3 (970 x 90 pixels) Welcome Mat (640 x 480)

1 Month Campaign

Individual Website Ads

Rectangle #1 (300 x 250 pixels) Rectangle #2 (300 x 250 pixels) Rectangle #3 (300 x 250 pixels) Rectangle #4 (300 x 250 pixels) BLOCK BUSTER (710 H x 475 W pixels) or VIDEO (468 x 400 pixels) 17

ONLINE ADVERTISING SOLUTIONS

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Company Culture

Individual Website Ads 1 Month Campaign

Top Super LeaderBoard (970 x 90) $2,500

Left Skyscraper (160 x 600) $1,500

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LeaderBoard #1 (728 x 90) $1,100

LeaderBoard #2 (728 x 90) $1,100

* Ads on Landing Pages run on all Landing Pages site wide.

ACCEPTABLE FORMATS

LANDING PAGES INCLUDE

Top Navigation Categories About, Subscribe, Advertise, Left Navigation Categories 20 Questions, AHRI Shipping Data, Advertise, Authors & Columnist’s, Subscribe, Contact Us, HVACR News, The Download Center, Editors Notebook, Publishers Page, Tops-In-Trucks, Digital Archive

Circle Categories Advertising Branding & PR, Company Culture, Communications, Customer Service, Fleet Management, Health & Human Resources, Finance & Succession Planning, Leadership, Legal, Management, Sales & Service Agreements, Strategy, Training & Education

Home Page Sponsored Content, Most Popular

The Many Benefits of Building a Family Brand Nearly every company we can think of has a brand that communicates its culture and mission. But chances are, most of us have never considered what our family’s culture is all about—what our closest loved ones and we stand for as a unit. Published: 06.27.22 By Keven Prather Invest in Your Company Culture thisisthesubhead Published: 10.01.21 By David Indursky Creating a Culture of Accountability Published: 10.01.21 By Eric Knaak Create a Culture of Safety Published: 05.11.21 By Eric Knaak Establish an Appropriate Company Culture Culture is the heart and soul of any organization — it’s how things are done and what is expected of all team members. Published: 01.08.21 By Eric Knaak Establish Culture of Social Responsibility Being a good corporate citizen impacts your bottom line in a positive way. Published: 11.06.20 By Kelly Borth Company Culture Starts at the Top If you want your company’s culture to improve, you’ll have to start with yourself. Published: 11.01.18 By Taylor Hill and Carter Harkins A Purpose-Driven Culture is Essential to Company Success Making time to sit down and think about a long-term mission is a vital first step toward infusing the company with a culture of purpose. Published: 05.01.15 By Kenneth Goodrich 3 Keys to Successful Team Building Team building is based on identifying and separating tasks, then assigning those tasks to the individuals who are best trained and skilled to perform them. Here are three keys that will help you build a successful team. Published: 07.01.13 By Steve Schmidt How Leadership Drives Your Company’s Vision To be an effective leader, you must understand motivation. You cannot motivate people, but you can create an environment where motivated people will want to come to work and thrive. Published: 04.01.13 By Wade Mayfield Let Go as You Grow Letting go has never been easy. Whether giving the car keys to a teenage daughter or allow ing another to plan the service schedule, comfortably stepping back and having someone else be responsible potentially comes with a myriad of obstacles, even when you know it’s going to be beneficial. So, what prevents people from letting go? Published: 04.01.13 By Ron Cohn 5 Prescriptions to Prevent ‘Hardening of the Attitudes’ Among Employees Recent research shows that among the least-happy and least-engaged employees, the annual per-person cost of lost productivity due to sick days is more than $28,000, versus only $840 among the happiest and most-engaged employees. Here are five powerful prescriptions for enhancing employee morale and job performance and minimizing job stress. Published: 01.01.11 By Jack Singer 7 Steps To Instilling Business Development in Service Techs Field service technicians are on of the greatest business-development resources of any commercial service company. Some firms have trained their technicians on Home About Us Subscribe Advertise Industry Events Company Culture The Many Benefits of Building a Family Brand Nearly every company we can think of has a brand that communicates its culture and mission. But chances are, most of us have never considered what our family’s culture is all about—what our closest loved ones and we stand for as a unit. Published: 06.27.22 By Keven Prather Invest in Your Company Culture thisisthesubhead Published: 10.01.21 By David Indursky Creating a Culture of Accountability Published: 10.01.21 By Eric Knaak Create a Culture of Safety Published: 05.11.21 By Eric Knaak Establish an Appropriate Company Culture Culture is the heart and soul of any organization — it’s how things are done and what is expected of all team members. Published: 01.08.21 By Eric Knaak Establish Culture of Social Responsibility Being a good corporate citizen impacts your bottom line in a positive way. Published: 11.06.20 By Kelly Borth Company Culture Starts at the Top If you want your company’s culture to improve, you’ll have to start with yourself. Published: 11.01.18 By Taylor Hill and Carter Harkins A Purpose-Driven Culture is Essential to Company Success Making time to sit down and think about a long-term mission is a vital first step toward infusing the company with a culture of purpose. Published: 05.01.15 By Kenneth Goodrich 3 Keys to Successful Team Building Team building is based on identifying and separating tasks, then assigning those tasks to the individuals who are best trained and skilled to perform them. Here are three keys that will help you build a successful team. Published: 07.01.13 By Steve Schmidt How Leadership Drives Your Company’s Vision To be an effective leader, you must understand motivation. You cannot motivate people, but you can create an environment where motivated people will want to come to work and thrive. Published: 04.01.13 By Wade Mayfield Let Go as You Grow Letting go has never been easy. Whether giving the car keys to a teenage daughter or allow ing another to plan the service schedule, comfortably stepping back and having someone else be responsible potentially comes with a myriad of obstacles, even when you know it’s going to be beneficial. So, what prevents people from letting go? Published: 04.01.13 By Ron Cohn 5 Prescriptions to Prevent ‘Hardening of the Attitudes’ Among Employees Recent research shows that among the least-happy and least-engaged employees, the annual per-person cost of lost productivity due to sick days is more than $28,000, versus only $840 among the happiest and most-engaged employees. Here are five powerful prescriptions for enhancing employee morale and job performance and minimizing job stress. Published: 01.01.11 By Jack Singer 7 Steps To Instilling Business Development in Service Techs Field service technicians are on of the greatest business-development resources of any commercial service company. Some firms have trained their technicians on selling, but most service managers I know agree techs could do more to boost their business-development efforts. Published: 04.01.10 By Jim Baston Creating a Problem-Prevention Culture Training for "process awareness" can stop mistakes before they reach customers, saving money and ensuring repeat business. Published: 12.01.09 By Mike Callahan Home About Us Subscribe Advertise Industry Events Leaderboard #2 (728 x 90 pixels) LANDING PAGE MONTHLY ADVERTISING Net Rates 18

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ACCEPTABLE FORMATS

Products | Building Automation & Controls BACK TO BUILDING AUTOMATION & CONTROLS > Intellipak 1 With Symbio 800 Controller IntelliPak 1 Now Comes Standard with Symbio® 800 Controller, Meets 2023 DOE Requirements Originally published: 6/27/2022 The IntelliPak has been upgraded to meet the U.S. Department of Energy’s (DOE) 2023 minimum efficiency requirements and now comes equipped standard with the Trane Symbio 800 controller. The IntelliPak 1 delivers an industry-leading part-load efficiency rating of up to 18.5 IEER (Integrated Energy Efficiency Ratio), depending on the system configuration, and meets ANSI/ASHRAE/IES Standard 90.1-2019. It provides three tiers of efficiency for most tonnages to meet specific application and regulatory needs: standard efficiency, high efficiency, and eFlex™ ultra-high efficiency, Trane’s highestefficiency unit. For more information, visit Trane Technologies A Leader in Climate and Sustainability REQUEST MORE INFORMATION Use the form below to request more information about: Intellipak 1 With Symbio 800 Controller Full Name: Title: Company: Zip: Phone: Email: SUBMIT Skyscraper AP (160 x 600 pixels) Super Leaderboard AP (970 x 90 pixels) Top Super Leaderboard PP (970 x 90 pixels) Super Leaderboard #1 (970 x 90 pixels) Products | Building Automation & Controls REQUEST MORE INFORMATION Use the form below to request more information about: ntellipak 1 With Symbio 800 Controller Full Name: Title: Company: Zip: Phone: Email: SUBMIT Top Super Leaderboard CP (970 x 90 pixels) BRANDS 260 x 50 pixels 260 x 50 pixels 260 x 50 pixels 260 x 50 pixels 260 x 50 pixels 260 x 50 pixels 260 x 50 pixels 20

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Individual Website Ads 1 Month Campaign Top Super LeaderBoard PP (970 x 90) $1,250 Super LeaderBoard #1 (970 x 90) $750 Company Brand Logo (260 x 50) $500 Landing page

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only.

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WEBSITE WELCOME ADS

DOMINANT BRANDING, SUPERIOR PERFORMANCE

An HVACRBUSINESS.com Welcome Ad is the most dominant ad position offered on our site. This exclusive position appears as ‘run of site’ on any page a user enters (whether they first arrive via a bookmark or thru a search). The Welcome Ad is a 640 x 480 unit that is featured in the middle of a white screen that covers the entire page for up to eight seconds. Your branding and message are the only things visible and users can close the ad at any time.

@ HVACR BUSINESS.COM

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ONLINE ADVERTISING SOLUTIONS @ HVACR

BUSINESS.COM

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WEB PACKAGE 1 Home Page Super Leaderboard #1, #2 or #3 970 x 90 $1,250 Landing Page Skyscraper Left or Right 160 x 600 $1,500 Story Page Rectangle Position 1, 2, or 3 300 x 250 $1,000 Product Page Company Brand Logo 260 x 50 $500 $4,250 Bundle Price - 25% $1,063 Package Price $3,187 WEB PACKAGE 2 Home Page Wide Skyscraper 280 x 600 $1,250 Landing Page Leaderboard Position 1 or 2 728 x 90 $1,100 Story Page Left Skyscraper Position 1 or 2 160 x 600 $1,500 Product Page Company Brand Logo 260 x 50 $500 $4,350 Bundle Price - 25% $1,088 Package Price $3,262 WEB PACKAGE 3 Home Page Rectangle 1, 2, 3, or 4 300 x 250 $500 Landing Page Leaderboard Position 1 or 2 728 x 90 $1,100 Story Page Billboard 970 x 250 $1,200 Product Page Category Page/Super Leaderboard 728 x 90 $500 $3,300 Bundle Price - 25% $825 Package Price $2,475 WEB PACKAGE 4 Home Page Wide Skyscraper 280 x 600 $1,250 Landing Page Leaderboard #1 728 x 90 $1,100 Story Page Rectangle 1, 2, or 3 300 x 250 $1,000 Product Page Top Super Leaderboard 970 x 90 $1,250 $4,600 Bundle Price - 40% $1,840 Package Price $2,760

PACKAGES

WEBSITE

Cleveland Office 31674 Center Ridge Road, Suite 104 North Ridgeville, OH 44039 Tel: 440.731.8600 OUR PLAYBOOK. YOUR WIN. Publisher TERRY TANKER ttanker@hvacrbusiness.com VP Operations BARB KERR bkerr@hvacrbusiness.com Managing Editor HEATHER LANGONE hlangone@hvacrbusiness.com Circulation Director BRUCE SPRAGUE bruce@hvacrbusiness.com Creative Director MEGAN LASALLA mlasalla@hvacrbusiness.com Web Master ERIN TANKER etanker@hvacrbusiness.com IT Manager GREGG ELDRED geldred@hvacrbusiness.com HVACRBUSINESS.COM