7. Printing promotional material and business cards: it’s very important not to produce this type of material until you are an established business. If you can land a few contracts do this first so that any potential client that you give a business card to will be able to consult people who you have done great work for to hear about your services. Printing this type of promotional material can be very expensive for a start up. 8. Stopping your marketing or expansion: once you begin getting a few orders it’s very important to continue promoting and to continue marketing your products. Just because you may be busy completing orders for clients, this does not mean that you should forget about getting future work. 9. Thinking that your product will promote itself: the Internet contains billions of websites and thinking that your product will get any sort of special treatment or that your website will be able to rank itself all on its own, is a bit preposterous. You will need to work to market your skills and you will really need to work to get clients and to fill orders. 10.
Quitting: just because you face a minor setback such as a customer wanting a return on your product, does not mean you should quit. It’s very important to continue on marketing and selling your product and services online. You are the one that dictates your future and whether or not your business will succeed, quitting is just opting out of your future success.
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