Heartcore Capital Consumer Technology Trends 2022

Page 52

Grocery Online Penetration in Select Countries (%)

The penetration of online groceries stabilized.

14.00%

12% 12.00%

11.50% 10.20%

10.00%

9.90%

8.00% 6.50% 6.00% 4.30% 4.00%

2.00%

0.00% UK

US 2019

52 Food

Source: Earnest Research, ONS

2020

2021

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