FENDER® LAUNCHES ALL NEW SIGNATURE UKULELE WITH FIVE TIME GRAMMY® AWARD WINNER BILLIE EILISH

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FOR IMMEDIATE RELEASE

FENDER® LAUNCHES ALL-NEW SIGNATURE UKULELE WITH FIVE-TIME GRAMMY® AWARD-WINNER BILLIE EILISH Billie Eilish Signature Ukulele Features Billie’s “blohsh™’ Symbol and Her Bold, Unmistakable Style

HOLLYWOOD, Calif. (September 8, 2020) —Fender Musical Instruments Corporation (FMIC) today released the all-new Billie Eilish Signature Ukulele. This is Billie Eilish’s first artist signature model with the iconic guitar brand and it completely embodies Eilish’s preferred specs and distinct aesthetic with her distinct “blohsh™” symbol patterned across the ukulele. In over a year, Eilish has exploded onto the music scene with her debut album ‘WHEN WE ALL FALL ASLEEP, WHERE DO WE GO?’ earning her five Grammy® wins, including Song of the Year (bad guy) and Album of the Year. Designed in collaboration with Eilish herself, the ukulele embodies her uniquely bold style that fans know and love, and can now take home in ukulele form. Watch Billie - with her adopted Pitbull puppy, Shark - play her Fender Signature Ukulele, while she reminisces about the first song she wrote on the uke. “The ukulele was the first instrument I learned,” said Billie Eilish. “It’s where I started writing, and where I found new ways of writing that I had never tried before. It inspires a different kind of writing. The rules of the ukulele are simple, and basically if you know three chords you can play almost any song. I hope my Fender Signature ukulele inspires people to start playing, and start writing; anyone can do it.” The Billie Eilish Signature Ukulele is a stage-ready concert body ukulele built with a Sapele top, back and sides featuring a black matte finish and Fishman® Kula preamp for those looking to plug in. Additional specs include a walnut fingerboard, white dot inlays and Nickel hardware. Whether a player is an experienced musician or looking to pick up their first instrument, the ukulele can be enjoyed by any skill level. “We are extremely honored to collaborate with Billie on her debut signature Fender ukulele,” said Billy Martinez, VP, Category Manager Acoustic & Squier Divisions. “She’s inspired a new generation of players and now this uke gives her fans around the world a new reason to get excited about playing. Billie established herself at a young age, transforming the music industry and inspiring people both young and


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