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THE ULTIMATE TWITTER PRIMER By Christian D. Malesic, MBA, IOM
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y name is Christian and I am a Twitter-aholic (you respond: "Hi, Christian"). Like most people on Twitter, I check it multiple times a day - usually 6-12. Mostly, I do fly-bys, spending only a few moments with my device, tablet, or desktop screen. Other times I spend 5-10 minutes. I get most of my news by starting on Twitter then following the links to read articles or watch video clips of the longer story. I follow the companies, brands, people, and organizations that I like the most.
BTW (By the Way - for those that do not know the lingo yet), did I tell you...I am a Generation Xer. Want to reach me? 12
AT HOME IN BERKs december 2013
Or, those in my age demographic (and younger)? Get our attention on Twitter
Sorting thru “The Noise” I have created special "lists" of the other folks on Twitter that I like the most. I have an associations list, news list, politics list, quotes / inspirational thoughts list, entertainment list, business list, and Builders Assn’s (NAHB) list. I make only the last one public. All of the others are private for me alone. I tweak each list occasionally adding those Tweeps (means: people on Twitter) I want to try and deleting those of which I have grown tired. These lists keep
me from sorting thru all of the noise, allowing me to see the content and read only the opinions of those I have come to trust or enjoy. Not all of us Tweeps use lists - only the real die-hards. But, a lot of people are on Twitter
Change or Die We have read in our business magazines and heard at seminars that we must change or die. We must include the Gen X and Gen Y (and sometime soon, the Gen Z) or our businesses will slowly shrink and then perish as the Boomers retire. The Xs, Ys, and Zs are on Twitter! The "next great thing" may change all