Huron Harvester Community Magazine July 2012

Page 25

World War I

World War II

'Topper' scooter were produced. In Japanese, they concentrated on the 1960 they bought fifty percent of 'Retro' style of bike. Many of the Aeronautica Macchi's motorcycle components for these machines were division and the built overseas, and importation of the the quality of the “In 1969 AMF bought 250cc horizontal finished article took a the company, decimated single began. This turn for the better. bike wore the the workforce and began In 2008, a HarleyH arley -Dav idson Davidson Museum to produce a machine badge and was o p e n e d i n marketed as the which was much inferior Milwaukee. The three 'Harley-Davidson to its Japanese rivals.� building complex Sprint'. The contains a large company became c o l l e c t i o n of sole owners of Aermacchi in 1974. motorcycles and other HarleyHollywood too has played a part Davidson memorabilia. This in the development of HarleyDavidson, sadly tarnishing the company's image and leading the brand to be associated with groups such as 'Hell's Angels'. In 1969 AMF bought the company, decimated the workforce and began to produce a machine which was much inferior to its Japanese rivals. Sales slumped and the company was on the edge of the abyss. The company's reputation became almost irredeemable. Under pressure from HarleyDavidson, the US government introduced a 45% tariff on imported motorcycles over 700cc, but instead of going head to head with the

represents a huge leap from the shed in the Davidson's backyard and the austere y ears of the G reat Depression. Proof enough that Harley -Davidson is more than a motorcycle , more than a company; it has become a way of life for motorcyclists all over the world. William and Arthur would be delighted.

Written By: Alan Liptrot Source: Free Articles from ArticlesFactory.com

Juneau Avenue Factory

www.HuronHarvester.com

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