ISCOM 424 Week 4 Individual Assignment Customer Lifetime Value Metric
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Individual Assignment: Customer Lifetime Value Metric Use the course materials supplement Customer Lifetime Value Metric, found on your student Web page, to calculate the lifetime value of a customer who has recently contracted with Riordan Manufacturing.
Customer Lifetime Value Metric
Read the scenario below, then use the table to calculate customer lifetime value.
Scenario
Bilberry Beverages, Inc. is a newly acquired Riordan Manufacturing customer. Bilberry offers four flavors of berry soda. Each flavor requires its own bottle. Bilberry needs six pallets per month for each