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GARDENS & LANDSCAPING

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Digital support

Digital support

their device’s camera at the area they want to transform and the app will measure the space with just a few taps The app will then allow them to overlay different products and laying patterns on the view of their garden to virtually tr y them in the space

This als o allows images of the space with dif ferent pro duc ts in place to b e saved to enable comparis on and consideration of the options

Alternatively, some homeowners may approach merchants directly when selecting the products for their garden renovation and use in-branch teams as a source of expert knowledge Again, recommending these simple digital tools to customers is an excellent way of demonstrating good customer ser vice by making this stage of a project easier

It als o has an additional b enef it for merchants as it allows an expansion of the options the y can pres ent to thes e c ustomers without the need for extensive in-branch displays

Finally, if the homeowner has not yet contac ted a professional ab out the projec t, digital apps can provide an approximate cost bas ed on average UK installation prices p er m2 With features helping the c ustomer to f ind lo cal accredited installers, this of fers fur ther supp or t to professionals in the area

The homeowner can then contact the installer for a more detailed quote and discussion of the project as the cost of installation will var y depending on geography, site preparation, scale of project and many other factors

By embracing and promoting the digital tools available to help improve project planning and product selection, merchants can introduce contractors and homeowners to valuable new approaches to a traditionally time-consuming process n For further information on Marshalls and to find out more about the Outdoor Reality app, enter the shortcode www rdr link/mav040

With the addition of Geo-Fix to its range, Bond It states that it is “maintaining a track record of offering smarter solutions for the trade.” The manufacturer’s Marketing Manager Kirstie Cooper explains more.

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