AEC School Of Interactive Media
AEC Business School, 167 Jalan Bukit Merah, Connection 1, #02-13, Tower 4, Singapore 150167 Tel (65) 6412-0700
Fax (65) 6412-0750
Your Future. Our Priority What is Interactive Media? Interactive media is the integration of digital media including combinations of electronic text, graphics, moving images, and sound, into a structured digital computerized environment that allows people to interact with the data for appropriate purposes. The digital environment can include the Internet, telecoms and interactive digital television. And it is not just about designing web page, it is the knowledge of how to integrate all the subjects into an Interactive Media application with the ability to generate creative idea towards the development of Interactive Application. This Diploma is highly recognized in over 100 countries and in fast growing worldwide industry. There is a constant demand for experts in the creative design of the interactive media products and this Diploma equips students with these skills to prepare them for a career in the IT Industry. This program is accredited by EdExcel International, UK. It provides a progression path to the degree level either can be taken in Singapore or in the UK, US and many others. This Diploma aims to produce graduates with a broad range of Interactive Media production skills, in addition to an in-dept understanding of how interactive Media and the Internet is revolutionizing the current industry. A programmed that has commercial bias and is relevant to current job market. The BTEC (by EdExcel) National Diploma and Higher National Diploma programs at AEC are designed to provide students with the knowledge and skills to enter and be successful in the Industry. They also provide students with an efficient pathway to further study at Bachelors level and above.
Where can you go after this Higher national Diploma In Interactive Media Page 1
AEC School Of Interactive Media You can proceed to do your degree in Interactive Media with the following Universities in UK, US & Australia and many others. You can also do a 1 to 2 years program in Singapore for the Bachelors of Science in Interactive Media at AEC Business School.
UK Universities • Bournemouth University (The Business School) • University of Glamorgan • University of Gloucestershire • University of Huddersfield • University of Northampton • Nottingham Trent University • University of Plymouth • University of Salford • Southampton Solent University • University of Sunderland • University of the West of England • York St John University • Guildhall College (in association with UEL) • Bournemouth University (The Business School) • Brunel University West London • Cambridge Education Group (Stafford House College) • The University of Central Lancashire • Coventry University • University of Derby • De Montfort University • University of East Anglia • University of Essex • The University of Greenwich
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AEC School Of Interactive Media • Griffith College Dublin • Hertfordshire International College of Business and Technology (HIBT) – University of Hertfordshire • Huron University USA in London • Kingston University • The University of Liverpool • Nescot College International • Northumbria University • The University of Portsmouth • The University of Reading • The Surrey Institute of Art and Design University College • The University of Southampton • The University of Sussex • Thames Valley University – London • University of Wales, Cardiff Institute • University of Westminster • Anglia Ruskin University • University of Bedfordshire • The University of Bolton • University of Brighton • Buckinghamshire Chilterns University College • Canterbury Christ Church University • University of Central Lancashire • De Montfort University • University of Gloucestershire • University of Greenwich • Harper Adams University College • University of Huddersfield
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AEC School Of Interactive Media • The University of Lincoln • London Metropolitan University • London South Bank University • Manchester Metropolitan University • University of Plymouth • University of Portsmouth • University of Wales, Newport • University of Wales, Swansea Institute of Higher Education • University of Ulster • University of Westminster • University of the West of England, Bristol • University of Wolverhampton • Liverpool John Moores University • University of East London in partnership with Guildhall College (BA Hons – Business)
USA Universities University at Buffalo, The State University of New York University of Denver East Carolina University Hawaii Pacific University Iowa State University Johnson & Wales University * Plattsburgh State University of New York, (SUNY) San Francisco State University Southern Illinois University, Carbondale Witchita State University The University of Tulsa
Australian Universities Page 4
AEC School Of Interactive Media Curtin University, Sydney Curtin University of Technology, Sydney Edith Cowan University Murdoch University Queensland University of Technology
Progressing to Employment BTEC Higher National Diplomas (HNDs) and BTEC National Certificates (HNCs), are designed for the workplace as well as for university. There are large numbers of students who want to finish studying and obtain a good job, without spending three years at university. BTEC qualifications provide the specialist knowledge, skills and confidence to make an immediate impact in the modern workplace.
What is Edexcel ? Edexcel is the Merger of Business & Technology Education Council (BTEC) and University of London examination & Assessment Council (ULEAC) and is the exclusive provider of BTEC qualifications. BTEC qualifications are National UK vocational qualifications that are recognized by industry and Universities around the world.
Why study BTEC? 1. 2. 3. 4.
500,000 candidates registered for 2005 undertaking 3.5 million units Over 20 Million people gained Edexcel qualifications in the last 15 years, Recognised in over 110 countries worldwide Over 100 Universities around the world including UK, Australia and USA recognise BTEC qualifications and award advanced credit up to final year.
Career Opportunities “Some 10,000 jobs are expected to be created in the media industry over the next 6 years, said the Media Development Authority. Despite the recession and retrenchments, the demand for creative talent remains robust with companies still on the lookout for good staff�, said Minister for Information, Communications and the Arts Lee Boon Yang. Reported by CHANNEL NEWSASIA and published in Today Newspaper, 6 of March 2009, page 8
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AEC School Of Interactive Media Plenty of Job Opportunities like Graphic Designer, Web Page Designer and Developer, Animation Artist, Video Editor, Advertisement Designer, Multimedia Designer, Web Marketer, Games Developer, 2D & 3D Designer, interactive media designers/producers, interactive media project managers, content developers, interface designers and visual communicators and many more. These jobs are being put on ads on daily basis.
Who does the Interactive Media industry need? Interactive media needs people with a broad range of cross-disciplinary and specialist skills, along with an entrepreneurial attitude and a commitment to keep skills up to date. Awareness of the other interactive media skill sets beyond their own specialism is key. As interactive and other digital media increasingly converge, awareness of how products and content can be created across multiple platforms is vital - in particular the way intellectual property can be used beyond its original medium. This is exactly the knowledge that you will learn from this Diploma.
Fig 4: Interactive Media in Business involvement (from England and Finney)
Change Agents are people with the vision and skills (Experts) to implement Interactive Media Applications.
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Course Structure: The delivery mode for this diploma is taught over 12 modules based on this 16 study areas within 12 months with Projects in between modules.
The 16 Study Areas are the following;
1. Internet: Intro to Technologies: Candidates will learn about the Internet Tech, how to create basic web pages, technical aspects of the Internet, how it works, the languages used by the Internet, about the hardware and software used by the Internet and of current Internet
2. Information technology: Applications Software 1: Candidates will learn how to use Information Tech systems and applications independently to support a range of information processing activities in meeting complex information requirements while paying attention
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AEC School Of Interactive Media Tech.
to security and the need of other users.
3. Information technology: Applications Software 2:This 4. Screen Based Graphics: Candidates will learn the unit is designed to enable candidates to attain an various aspects of digital image production, its hardware advanced level of proficiency in Information Tech. and software, characteristics of various image formats, Candidates will learn how to integrate complex producing images and using images. It will develop the information through sharing of information between candidate’s ability to create and use the various graphics applications and users and by use of advance features of formats available for screen based images. software application packages. 5. Human Computer Interface: Candidates will learn 6. Desk Top Publishing : Candidates will learn how to about the interaction between humans and computers and work effectively in a desktop publishing environment the skills required to design, prototype and evaluate (DTP) and also producing a high quality publication effective human computer interfaces. using DTP system. for a given specification and target audience and ready for submission to printers. 7. Multimedia Computing: Multimedia Technology: Candidates will learn how to use hardware, software and delivery media used in industry to produce interactive applications. Candidates will develop knowledge of hardware technology, software categories, proprietary software applications, standard file formats, technology of distribution media and the processes involved publishing to disk and web.
8. Multimedia Computing:Interface Design and Authoring: Candidates will learn how to analyse the requirements for a proposed multimedia application, designing the application, gathering and manipulating multimedia elements and assembling these elements to produce an interactive multimedia application.
9. Internet: Web Development: Candidates will learn up to an advance stage of Web design and authoring skills with factors affecting web development, use the features of a development language to produce WWW documents, publish, test and evaluate WWW documents.
10. Multimedia Computing: Animation 1: Candidates will learn how to produce multimedia-rich animation suitable for use in web pages and disk-based multimedia applications.
11. Multimedia Computing: Animation 2: Candidates will learn about the fundamentals of 3-D animation, use modeling techniques to simulate solid objects, apply animation to a 3-D model, create 3-D animation presentation and integrate it with an interactive application, test and publish a 3-D application to an appropriate delivery medium.
12. Multimedia Computing: Audio and Video 1: Candidates will be introduced to the principles and rules of video production and learn how to apply your storytelling skills to this medium. Candidates will also learn how to record, mix and edit basic dialogue, music and sound effects for various computing and media platforms.
13. Software Development: Introduction: Candidates will learn about the fundamental techniques used in the development of computer programs, the process of software development, use basic structure and features of a programming language and producing a computer
14. Internet: Client Side Web Scripting: Candidates will learn about the practical understanding of client-side web scripting and become an expert in designing and implementing scripts within web documents or enhance the functionality of a web document.
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AEC School Of Interactive Media program to meet a given specification. 15. Software Development: Program Planning: Candidates will learn about the design methodology that will assist them in the creation of software, apply the methodology to produce program designs and prepare a software test strategy prior to rolling out the software to productions use.
16. Professional and Legal Issues for Web and Multimedia developers: This unit will provide the candidates with a broad knowledge of the legal aspects, standards and guidelines of professional development environment. This unit is primarily intended for candidates who intended to follow a career, or are following a career, as Web developers or Multimedia professionals who require an understanding of the professional responsibilities of such employment. .
Modules and Tools Outline
The features of the 16 Modules are (software used are subject to change without notification):
1. 2D Animation 2. 3D Animation 3. Multimedia Programming 4. Digital Graphics 5. DVSE (Video and Sound Editing) 6. Multimedia Authoring 7. Application of Multimedia Technology 8. Web Page Design 9. Page Layout 10. Multimedia Screen Design 11. Visualisation 12. Instructional Design 13. Multimedia Project The tools used in learning the modules are briefly discussed below
01) Digital Graphics (DG)
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AEC School Of Interactive Media Students will be introduced to the basics and principles of computer graphics, color schemes, tools for image creation and image editing.
Adobe Photoshop is the tool used for this module. Photoshop is a very powerful tool to create, manipulate and enhance digital images and widely used and proclaimed in the fields of photography, graphic design and web page design.
02) Visualization (VIZ)
Students will be introduced to the basics and principles of Visualization and its techniques. It’s a continuation of the Digital graphics module. Since Nov 2008, we have adopted Fireworks as a tool for this module and before this Adobe Photoshop was the tool used for this module.
03) Page Layout (PL)
Students will be introduced to concepts of Desktop Publishing, basic principles of page design, effect of color and web page layout types. Students will also be introduced to the different software available for page layout.
Adobe InDesign is the tool used for this module. Adobe InDesign is desktop publishing and layout software. With InDesign we can design and layout a single-page advertisement or a complex multi-page color publication. InDesign integrates seamlessly with Photoshop, Illustrator, and Acrobat.
04) Web Page Design (WPD)
Students will be introduced to the basics of Internet, types of networks, DNS, World Wide Web, Basic types of websites and the various terminologies. Students will also be introduced to Usable Web Page design, Visual hierarchy, HTML layout techniques, Style sheets, Frames, etc. Students will be elaborately introduced to Hyper Text Markup Language (HTML) with its various tags and trained to create simple web pages.
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Adobe DreamWeaver is the tool used for this module. DreamWeaver is a professional HTML editor for designing, coding, and developing websites, web pages, and web applications. For both hand-coding HTML or to work in a visual editing environment, Dreamweaver provides with helpful tools to enhance web creation experience.
05) 2D Animation (2D)
Students will be introduced to the basics and principles of computer animation and different software used to create animation in 2D. Students will be extensively introduced to 2D animation software.
Adobe Flash is the tool used for this module. Flash is the most advanced authoring environment for creating rich, interactive content for digital, web, and mobile platforms and to create interactive websites, rich media advertisements, instructional media, engaging presentations, games, and more.
06) 3D Animation (3D)
Students will be introduced to the basics and principles of 3D computer animation and different software used to create animation in 3D. Students will be extensively introduced to 3D modeling and 3D Animation software. Blender (www.blender.org) is the tool used for this module. Many world famous movies and games are created with this software and it's the leader of 3D modeling and animation software in the market.
07) Application of Multimedia Technology (AMT)
Students will be introduced to the variety of tools used to create multimedia contents and simple modeling concepts will be introduced.
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AEC School Of Interactive Media Adobe Illustrator is the tool used for this module. Adobe Illustrator is a vector-based drawing program which provides superior results in the typesetting and logographic areas of design.
08) Multimedia Programming (MP)
Students will be introduced to the programming concepts for creating multimedia features. ActionScript in Flash, Advanced HTML, Basics of JavaScript and Cascading Style Sheet (CSS) will be introduced. Adobe DreamWeaver and Adobe Flash are the tools used for this module.
09) Multimedia Authoring (MA)
Students will be introduced to the basics and principles of authoring multimedia contents like Presentations, e-learning materials, Learning Management Systems (LMS) etc. Students will also be introduced to the concepts of authoring, types of authoring tools and different multimedia project models.
Microsoft PowerPoint 2007, Adobe Presenter, Adobe Authorware are the tools used for this module. Microsoft PowerPoint 2007 is a very prominent MS-Office program used for creating very effective and dynamic presentations. Adobe Presenter (formerly Macromedia Breeze Presenter) is a tool that enables anyone to create professional, high-quality on-demand presentations from within Microsoft PowerPoint. Adobe Presenter enhances PowerPoint by allowing publishing into a PDF format, creating Quizzes, using audio and themes. Authorware is the leading visual authoring tool for creating rich-media e-learning applications for delivery on corporate networks, CD/DVD, and the Web. Develop accessible applications that comply with learning management system (LMS) standards.
10) Multimedia Screen Design (MSD)
Students will be introduced to the principles of screen design for websites, aesthetic elements in design of websites and navigation techniques.
Adobe DreamWeaver and/or any other relevant tools are used for this module. Page 12
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11) Digital Video & Sound Editing (DVSE)
Students will be introduced to the basics and principles of creating and editing Digital video and sound.
Adobe PremierePro is the tool used for this module. Adobe Premiere Pro, is a real-time, timeline based video editing software application and supports many video editing cards and plug-ins for accelerated processing, additional file format support, and video/audio effects.
12) Instructional Design (ID)
Students will be introduced to the basics and principles of Instructional Design, Types of Learners, Teaching strategies, Instructional media, General ID Steps and concepts of storyboarding. Students will also be introduced to creating simulations, Scenario based training and quizzes.
Adobe Captivate is the tool used for this module. Adobe Captivate is an electronic learning tool which can be used to author software demonstrations, software simulations, branched scenarios, and randomized quizzes in .swf format. It can also be used for screen casts, pod casts, and the conversion of Microsoft PowerPoint presentations to the Adobe Flash format.
Project work
Project work can be done by the student by using any of the Technologies and Tools learnt in the course. Some of the typical projects will be like
• • • •
Web site Design Flash web site design Digital movie creation Flash movie creation Page 13
AEC School Of Interactive Media • Flash based e-learning material • Instructional media design • 3 Dimensional animated movie Mode of assessment:
Each module is assessed by assignment &/or group projects.
Class Mode Part Time: Tues/Thurs (7-10pm) Mon/Fri (7-10pm) Sat (10-4pm)
Full Time: 10am to 5pm Mon to Fri The class is held at AEC Business School, 167 Jalan Bukit Merah, Connection 1, #02-13, Tower 4, Singapore 150167
Admission Requirements : GCE ‘O’, ‘N’ Level, ITE Or Completion of High School (for International Students)
Course Duration: 1230 hours of coverage
6 Intakes per year
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AEC School Of Interactive Media For International Students, your entry to the above mentioned program is also subjected to: Approval by Immigration and Checkpoints Authority (ICA) and any other relevant authority in the Republic of Singapore. You would be required to study the following at the stipulated fees. Course
Tuition Fees (before discounts)
7% GST
Total Amount Payable
Diploma in Interactive Media
S$ 7,000.00
S$ 490.00
S$ 7,490.00
Other Fees
Amount Payable
7% GST
Total Amount Payable
Registration & Processing Fees
S$ 200.00
S$ 14.00
S$ 214.00
Application Fees
S$ 300.00
S$ 21.00
S$ 321.00
Insurance
S$ 62.50
S$ 4.38
S$ 66.88
BTEC Registration Fees
S$ 500.00
S$ 35.00
S$ 535.00
• • • • •
You are advised to budget approx $180 for medical fees and visa. All other fees payable is subject to Goods and Services Tax (GST) of 7% We envisage no other fees payable to us. You are required to make the course fees payment directly to the staff of AEC. You may look for A. Hamid for the payment of the above mentioned fees. Kindly note that the fees payable will be paid prior to the commencement of the course unless stipulated.
For Full Time Local Students, fees are as follows Course
Tuition Fees (before discounts)
7% GST
Total Amount Payable
Diploma in Interactive Media
S$ 7,000.00
S$ 490.00
S$ 7,490.00
Other Fees
Amount Payable
7% GST
Total Amount Payable
Registration & Processing Fees
S$ 155.00
S$ 10.85
S$ 165.85
BTEC Registration Fees
S$ 500.00
S$ 35.00
S$ 535.00
For Working Singaporeans and PR who wish to take on Part Time studies, fees are as follows Page 15
AEC School Of Interactive Media Course
Tuition Fees (before discounts)
7% GST
Total Amount Payable
Diploma in Interactive Media
S$ 5,000.00
S$ 350.00
S$ 5,350.00
Other Fees
Amount Payable
7% GST
Total Amount Payable
Registration & Processing Fees
S$ 155.00
S$ 10.85
S$ 165.85
BTEC Registration Fees
S$ 500.00
S$ 35.00
S$ 535.00
For Working Singaporeans, Funding by Surrogate Employer Programme (SEP) via Mendaki & NTUC This program applies to working Singaporeans who are 1. 40 years and above are eligible for upto 90%** funding of course fees 2. Below 40 years are eligible for upto 80%** funding of course fees. ** subject to approval, with terms and conditions apply
Why Choose AEC Business School? AEC Business School Pte Ltd is registered with Ministry of Education, Singapore. AEC is part of AEC Edu Grp, listed on the AIM of the London Stock Exchange. It is a premier provider of quality education and training services. Established for more than 20 years, AEC is proud to be the Education provider for more than 16,000 students worldwide. Highly qualified academic staff with industry experience. Partnerships with internationally recognized Universities and Institutions. Options available to transfer to main campuses at the partner universities in Australia or U.K. AEC offers a broad range of quality programs from English to "O" Level and "A" Levels to postgraduate qualifications including MBA and Doctorate in Singapore, in collaboration with world class and internationally recognise universities and institutions. Page 16
AEC School Of Interactive Media AEC is accredited by the Singapore Quality Class for Private Education Organisation (SQC-PEO) and CASETRUST. For appointment call Abdul Hamid at (65) 97701007 / (65) 64120702 email ahamid@aec.edu.sg or Raidah at 64120702 and email raidah@aec.edu.sg
AEC Business School, 167 Jalan Bukit Merah, Connection 1, #02-13, Tower 4, Singapore 150167 Tel (65) 6412-0700
Fax (65) 6412-0750
Your Future. Our Priority
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For Working Singaporeans, Funding by Surrogate Employer Programme (SEP) via Mendaki & NTUC This program applies to working Singaporeans who are 1) 40 years and above are eligible for upto 90%** funding of course fees (of $5000) (net payable = $535) 2) Below 40 years are eligible for upto 80%** funding of course fees. (net payable = $1605) ** Subject to approval, with terms and conditions apply Installment plan available
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