Industry News - M&S to stock BGA-assured meat

M&S to stock BGA-assured meat

In other BGA news, following the annual Agents’ Symposium in February, which was attended by a senior member of Marks and Spencer’s agriculture team, the retailer has announced that it is to become the first to stock game that is both lead-free and British Game Assurance-certified.

M&S has stated its intention to lead the way in the sale of sustainable game, which is why the retailer has scrutinised and adopted the BGA’s standards. At the Symposium held at Royal Berkshire Shooting School, it was made clear that all meats have incountry, independently certified Standards, and from now on M&S would expect to see game assured in the same way. BGA is now calling on shoots that want to register for assurance and make the transition away from lead ammunition to contact them to find out how they can supply M&S.

BGA CEO Liam Stokes said this was a landmark moment for the game meat market: “M&S has told the shooting world that they want to be the frontrunner in sourcing sustainable, British game, and that means insisting on BGA-certification as well as leadfree. We as a shooting community now need to rise to that challenge. Our new Regional Development Officers are on hand to help any shoot on the journey to assurance, and they are waiting to hear from you.”