EDITOR’S NOTE

BY JON MINNICK

GROWING

SOMETHING NEW

The beginning of a new year always gives us a chance to start anew. A chance to refresh and reinvigorate ourselves. A moment to look at what we want to accomplish and where we want to grow. To that end, Green Industry Pros is doing the same with a new crew, a new look and new ideas.

To kickoff our refreshed print edition, is our State of the Industry report starting on page 22. We reached out to a handful of associations and manufacturers to see what they’re seeing and hearing in the industry, and what they think 2022 has in store. If you check out our new survey series (page 42), landscape professionals chime in on the expanded services they hope to add in the new year.

We’re also expanding our print coverage to include some rotating columns (pages 14 and 16), introduce you to other landscape peers (page 18) and showcase the wonderful work and projects you’re doing out there in the field. Make sure you check out the recent project from Colorado-based Tree of Life Landscapes, which won an ELITE Gold Award for Residential Plant Design from the Associated Landscape Contractors of Colorado (page 30). The landscape designer, Johnny Moore, talks about his experience working on the project.

This year, we’re also launching the Women in the Green Industry Award. According to research from Statista, as of 2020, only 6.5% of landscaping professionals in the United States are

women. To encourage more women to join the industry, Green Industry Pros wants to do its part by honoring the women who are bringing fresh perspectives and ideas to the landscape industry. Be on the lookout for the winners in the May/June print edition. As I mentioned at the top, we have a new crew working on our Green Industry Pros and SnowPRO brands. Jason DeSarle, who came from the world of landscape trade publications, has recently taken on the brands’ sales strategy as brand director. Assistant editor, Bryce Gill started out as an intern with our company and is now working across a few of our brands focused primarily on products. Left to Right: Gigi Wood, Bryce Gill, Jon Minnick, You might Hannah Gooch and Jason DeSarle have seen her in our Greenkeepers business video series. Associate editor Hannah Gooch joined the company in October and will be leading the charge on SnowPRO. Staff writer Gigi Wood makes sure the day-to-day work is covered and leads the charge in communications and ideation. Finally, is myself, Jon Minnick. I have worked in B2B trade publications for nearly 20 years, starting in the home remodeling industry. I oversee the Content Team here and we’re happy to hear from you. Tell us your ideas, what you’d like to see more of in our brands and how we can help you do your job. Just reach out at editor@ greenindustrypros.com. Here’s to 2022 and hopefully a prosperous year for you all!

Published by AC Business Media

201 N. Main Street, 5th Floor Fort Atkinson, WI 53538 (800) 538-5544

Volume 34, Number 01

ADVERTISING

Brand Director ...................................................................Jason DeSarle jdesarle@acbusinessmedia.com Sales Representative ...................................................Megan Perleberg mperleberg@acbusinessmedia.com Sales Representative ..........................................................Sean Dunphy sdunphy@acbusinessmedia.com Sales Representative ..........................................................Nikki Lawson nlawson@acbusinessmedia.com Sales Representative ............................................................Kris Flitcroft kflitcroft@acbusinessmedia.com

EDITORIAL

Group Content Director ........................................................ Jon Minnick jminnick@acbusinessmedia.com Associate Editor .................................................................Hannah Gooch hgooch@acbusinessmedia.com Assistant Editor ........................................................................... Bryce Gill bgill@acbusinessmedia.com Staff Writer ...................................................................................Gigi Wood gwood@acbusinessmedia.com

CIRCULATION

Audience Development Manager .................................. Angela Franks

PRODUCTION

Senior Production Manager ................................................Cindy Rusch crusch@acbusinessmedia.com Art Director .................................................................................Willard Kill wkill@acbusinessmedia.com

AC Business Media Chief Executive Officer ......................................................... Ron Spink Chief Financial Officer ............................................... JoAnn Breuchel Chief Digital Officer ...................................................... Kris Heineman Chief Revenue Officer .................................................. Amy Schwandt VP Audience Development ........................................Rhonda Hughes Director, Demand Generation & Education ...................Jim Bagan VP Operations .................................................................... Nick Raether Group Content Director .................................................... Jon Minnick Change of Address & Subscriptions — P.O. Box 3605 Northbrook, IL 60065-3605 • (877) 201-3915 Fax: (847) 291-4816 • circ.greenindustrypros@omeda.com List Rental — Bart Piccirillo, Sr. Account Manager Data Axle • (518)339-4511 bart.piccirillo@infogroup.com Reprints & Licensing — Megan Perleberg mperleberg@acbusinessmedia.com

Green Industry Pros [USPS 003-763 and ISSN 2168-121X (print), ISSN 2168-1228 (online)] is published six times a year: January/February, March, April, May/June, July/August, September/October by AC Business Media. Periodicals postage paid at Fort Atkinson, WI 53538 and additional mailing offices. POSTMASTER: Send address changes to Green Industry Pros, P.O. Box 3605, Northbrook, IL 60065-3605.

Subscriptions: Individual subscriptions are available without charge in the U.S. to qualified subscribers. Publisher reserves the right to reject non-qualified subscriptions. Subscription prices: U.S., $35 per year; Canada/Mexico, $60 per year; and all other countries, $85 per year. All subscriptions payable in U.S. funds, drawn on U.S. bank. Back issues, if available, cost $10 prepaid. Printed in the USA. Copyright 2022 AC Business Media.

All rights reserved. No part of this publication may be reproduced or transmitted in any form or by any means, electronic or mechanical, including photocopy, recordings or any information storage or retrieval system, without permission from the publisher.

@greenindustrypros

@greenindustrypros

@greenindpros

www.youtube.com/GreenIndustryPros

Cutting Edge Performance & Productivity from Billy Goat®

Hurricane™ Stand On Blower

• Choice of 3500, 4500 or 7500 CFM • Tri-directional blowing (X3000 & Z3000); bi-directional (P2000) • Patented Dual Deflector Air Flow

P2000 Compact Stand On Blower

24" Cut Hydro-Drive Sod Cutter 25" Reciprocating PLUGR

AERATION

30" Reciprocating

18" or 24" Hydro-Drive Sod Cutter

• Laser clad blade for 3x blade life • Simplest cut & drive set up in its class • Variable speed fingertip drive plus reverse for unmatched cut control & productivity

25" & 30" Hydro-Drive Aerators

• Self-propelled & in-ground turning • 2 to 10x more holes than drum models • Ideal for high volume residential work

Hydro-drive, variable speed fingertip controls provide a common “feel” offering ease of use across a fleet!

OS901SPH Hydro Drive Overseeder

Self-Propelled HydroDrive Overseeder

• Blade design improves slicing, reduces thatch pick-up & extends blade life • Floating cutting head • Auto Drop™ saves seed

For more information call 1-800-776-7690