Osushi the Train
Farmers & Friends
The home of delicious sushi
Gorgeous textiles, sustainable fashion New Nordic design
Vibrant and inventive, the buzz around the old harbour area in Reykjavik continues to intensify. The former fish factory in ‘Grandi’ is now home to Farmers & Friends, the stylish flagship store and creative hub for Icelandic design and clothing brand “Farmers Market”. Here you can find the entire Farmers Market fashion collection, along with other gorgeous goods that reflect the ethos of the business – Icelandic music, books, bags and homeware. A visual feast also awaits you, in the form of the gallery wall – a diverse assortment of photographs and other works of art.
Farmers Market Designer Bergthora Gudnadottir and musician Jóel Pálsson are the Icelandic couple behind Farmers Market, the company 72
they established in 2005. With strong ties to the vibrant Icelandic music and design scene, their concept and inspiration stems from Icelandic roots. The result is an accomplished combination of classic Nordic design elements and contemporary style. Natural fabrics, craftsmanship and respect for the environment are evident values of the brand, which aligns itself with some of the finest textile producers in the market – fabrics include merino and mohair yarns from Italy, waxed cotton fabrics from British Millerain and Indian raw silk, as well as unique Icelandic wool from a local yarn mill. Authentically styled, yet sophisticated and wearable, Farmers Market clothing is suited to a wide range of occasions, from outdoor activities to city life.
The junction
Icelandic ingredients
Farmers Market has positioned itself at a place where heritage meets modernity. The junction between national and international, countryside and city. Firm advocates of sustainable fashion, their use of synthetic fabrics is kept to a minimum, and a lot of care goes into choosing production partners, locally and overseas. Great attitude, great design – go check it out.
Fresh, delicious fish is at the heart of Sushi, the elegant Japanese rice dish with global appeal. So, what better place to dine on this heavenly food than down at the old harbour in Reykjavik, at the delightful Osushi the Train. This is the third and newest addition to the city’s Osushi train chain, which has been thrilling the locals for years. It has built a solid reputation for great sushi, with a special emphasis on Icelandic fish and ingredients.
Grandi (Old harbour), Hólmaslod 2, 101 Reykjavik +354 552 1960
Laugavegur 37 (main shopping street) 101 Reykjavik +354 552 1965 Open Mon-Fri 10:00-18:00, Sat 11:00-17:00 Sun (Laugavegur 37 only) 11:00-17:00 www.farmersmarket.is
Get on board Part of the attraction is naturally the “train”, the moving conveyor belt that transports a multitude of tempting dishes past your very eyes. The different colours of the little
plates indicate the price for each dish, allowing you to choose from a range of delicate and beautiful creations and eat as much or as little as you like. Prepared to a high standard by professionally trained sushi chefs, the food is made with and accompanied by the traditional elements of wasabi, miso, ginger and seaweed. From delicate vegetarian maki bites, to California and Cungan maki, shrimp and tuna nigari, salmon and tuna sashimi – the choice is yours. If you can’t find what you want on the train, you can place a special order for it. And for those who fancy something different, alternatives include grilled meats, teriyaki chicken, Japanese salads and soups.
Enjoy the journey Having a party? Osushi caters for outside events and can even send a chef to prepare food in your own home. However, the lively restaurants remain the most popular route for most sushi lovers. It can get very busy at Osushi on the weekend. You can’t reserve a table, but turnover is brEUR and the food is worth waiting for. So, hang on in there, grab a chair and enjoy the train journey! +354 561 0562 osushi@osushi.is www.osushi.is OLD HARBOUR - Tryggvagötu 13 Open Mon – Sat 11:30-22:00, Sun 15:00-22:00 Reykjavíkurvegi 60 Open Mon – Thurs 11:30-21:30, Fri – Sat 11:30-22:00, Sun 17:00-21:30 Borgartún 29 Open Mon – Fri only 11:00-17:00 73