LATEST LAUNCHES
Lufthansa’s amenity kit, supplied by SPIRIANT
Lufthansa re-launches SPIRIANT kit for summer
The LSG Group’s TravelPlus award-winning kit will fly again this summer on Lufthansa German Airlines after it debuted on the airline last fall. The SPIRIANT product group designed the kit in collaboration with the famous Bogner German fashion label. It is the first time a European airline has won in this category. “What makes this kit so special is that it is not the usual leather kit filled with standard shaving equipment, but a kit that really appeals to the young and modern male First Class traveler,” said the founder and CEO of TravelPlus Media, Simon Ward. Containing La Prairie grooming products and two practical inner mini-pockets, the kit met all five elements of the “TPLUS” criteria (Trend, Pleasure, Luxury, Usability and Style), according to the jury. “We at Lufthansa are proud to provide our passengers with award-winning kits that cater to the needs of a sophisticated audience as a result of our successful cooperation with SPIRIANT,” said Kirstin Schwalbe, Manager Customer Experience at Lufthansa, in the announcement of the kit re-launch. SPIRIANT also received the gold TravelPlus Amenity Bag Award for the “best children’s goody bag under 6” three times in a row.
Each Neal’s Yard piece is infused with certified-organic essential oils to relax and refresh whilst the natural moisturizing ingredients help soften and hydrate the skin. The product launch kit is made of natural canvas with a hand strap, and contains: Bee Lovely Hand Cream 10ml; White Tea Facial Mist 10ml; Shea Nut & Orange Organic Lip Formula 4g; ANA original toothbrush, toothpaste, eye mask and earplugs.
Jan Taminiau designs comfort bag for KLM A white and red version of the Jan Taminiau-designed comfort bag for KLM C
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ANA offers Neal’s Yard Products in Business Class
ANA is the first airline to offer Neal’s Yard Remedies as inflight amenities starting this month. These amenities are offered to passengers in Business Class on long-haul international flights, including flights between Japan and Europe, North America (excluding Honolulu) and Sydney. Neal’s Yard Remedies was established in 1981 as England’s first natural apothecary. The company offers a full line-up of organic cosmetics, aroma goods and herbal products, and has expanded to 20 countries worldwide.
Neal’s Yard Remedies products are currently flying on ANA
8 | PAX INTERNATIONAL | JUNE/JULY 2016
Dutch designer Jan Taminiau has designed comfort bags for KLM Royal Dutch Airline’s World Business Class. Since the end of March, passengers in KLM World Business Class have received the bags while onboard intercontinental flights. Taminiau will design new comfort bags for KLM every year for the next few years — a total of six bags in 12 different colors. The bags, designed for both men and women, contain essential items for a long flight and are designed for use post-flight. The first comfort bag is a clutch bag inspired by a dress in Taminiau’s haute couture collection, while the second is a wallet. “KLM has worked for many years with established names from the Dutch design world so that we can continue to surprise our passengers,” said Miriam Kartman, KLM Executive Vice President Inflight Services in the launch release. “Taminiau’s designs are elegant and extraordinary with a distinctly international allure. KLM is proud to work with a designer of his caliber. The new comfort bags are not only attractive; they are also extremely practical. I know that passengers are going to enjoy the different designs.”