LIQUOR NEWS
Vinprom brings a little Flirt to Singapore
Flirt Vodka captures the purity of silver, the tradition of Eastern European vodka making and the free spirit of youth
Produced after multiple distillations of 100% grain alcohol, Flirt Vodka then runs through a filtration system of silver ions, a long and complicated process that allows for precision removal of any impurities. This precise process is modern and the brand relatively new, but Bulgaria, its country of origin, has a long history of vodka production. The first and oldest spirits factory in the Balkans is the one that produces the distillate for Flirt, meaning there is tradition along with the purity in every sip. “Flirt is the outcome of the desire to create an exclusive vodka offering not only high quality, but an ultimate vodka experience. It represents the stubborn, eager, free spirit of the young generation. Its exquisite nature drives through limits and cultural dogmas,” says Elka Khounova, ATL Manager, Vinprom Peshtera. You can taste Flirt Vodka at booth G33 during the TFWA Asia Pacific Exhibition.
Grab an orange by the bottle The Mediterranean blood orange has become a popular ingredient for culinary experts, and has now translated over to the mixologists of the world. Southern Comfort and orange are two flavors that have always worked well together, and now the venerable whiskey-based liqueur has taken that combination to another level with the travel retail exclusive Southern Comfort Blood Orange. This item, introduced at the IAADFS Duty Free Show of the Americas, is available exclusively with World Duty Free Group for its first three months on the market. In August, 2015, it will come available to all of global travel retail. Promotional activities include samplings at airports, on ferries and at other key locations around the world. Southern Comfort Blood Orange is being proclaimed as the perfect drink for summer vacation.
Southern Comfort and orange are two flavors that have always worked well together. Travel retail kicks it up with the culinary favorite of blood orange
Gold standard
The new Licor de Horus Chocolate is a real stand-out in its gold-bar bottle.
Fraternity Spirits is bringing a wide range to Singapore, with the addition of Licor de Horus Chocolate, RIVES spirits and mixers and Tropics cocktails to the company’s time-tested portfolio that includes Tequila Corralejo, 99,000 Horas and El Ron Prohibido. The new Licor de Horus Chocolate is a neutral-spirit based, rich and creamy chocolate liqueur presented in a 750 ml gold bar-shaped bottle complete with the 999/9 gold standard symbol. The company’s RIVES range of spirits and mixers is extensive. A stunning new limited edition blue bottle will be introduced for its 1880 London Gin. “Gin is a very competitive sector. Bottle design is all important and needs to stand out on shelf,” Fraternity Spirits CEO Raffaele Berardi. “This new limited edition presentation most certainly does that with its modern look and vibrant color.” The RIVES range also includes new RIVES Pink Gin and RIVES Special Gin as well as Conde De Cuba rums, various fruit liqueurs and the Tropics range of cocktail syrups, mixes and juices. Visitors to the booth will have the opportunity to try a variety of tequila- and gin-based Tropics cocktails each day from 15:00 to 18:00 at the Fraternity Spirits booth B-02.
www.dutyfreemagazine.ca ASIA DUTY FREE & TRAVEL RETAILING
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