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ni-Select now offers the most advanced and comprehensive banner program ever; a banner that answers independent shop owners’ needs with progressive and forward-thinking approaches, helping them to take their business to a new level. Faced with a unique business opportunity, Uni-Select Canada set up a brand new banner program that fulfills the needs of today’s shops better than ever before. “The goal was to create a high-end program for growth-oriented shops looking for business solutions and tools that will help them be more efficient,” explains Steve Bujold, director of ASP Business Solutions for Uni-Select Canada. By choosing AUTO SELECT, shops receive superior business support, which cannot be rivalled by any other industry offering; all this while exhibiting a high-end banner that reflects quality. Touchdown! The AUTO SELECT banner includes all the technology tools needed to be productive, but additionally, it also includes comprehensive coaching and training programs, marketing tools, digital signage, consumer protection and many financial benefits! “With the program, shop owners will have access to all the tools and business solutions they need to operate a shop. AUTO SELECT is designed for those who want to enhance their customer service and improve their efficiency,” says Bujold. By choosing AUTO SELECT, shops remain independent while joining a strong network that spreads its high-end brand image to the web and social media. WHAT DOES THIS MEAN FOR YOU? Did you know that shops participating in the various programs and banners offered by the Uni-Select network increase their loyalty level towards jobber members year after year? According to Steve Bujold, the average purchase for a Canadian shop in the SAX program totals $43K, 1Stop and The Specialist $75K, Uni-Pro $90K and AUTO SELECT nearly $185K. Clearly, Uni-Select’s business solution programs con-
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[ SPRING 2013]
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tribute to your everyday development by increasing customer loyalty and promoting steady sales growth. AUTO SELECT = NEW OPPORTUNITIES AUTO SELECT’s leading edge, efficient, turnkey approach is one-of-a-kind in our industry, says Bujold. This innovative approach helps Uni-Select jobber members explore new growth opportunities in order to recruit shops with high parts purchase volume and experienced entrepreneurs with a long term vision for their shop. “As part of a rapidly changing market, we must learn to adapt to new realities and contribute to the growth and success of our customers. AUTO SELECT is a golden opportunity to build long-lasting and profitable partnerships with the best shops out there,” adds Bujold. HOW DOES IT WORK? “In order to pin point the potential shops in the area, members have to contact their Sales Development Manager (SDM); they are the key element to success. The SDM will tell them all about the benefits of the AUTO SELECT banner to help increase sales and offer an exceptional customer experience. Plus, he will guide them through the entire development process, assess their needs and make sure they meet all the selection criteria. To join the network, shops have to meet some basic criteria: a quality infrastructure and environment, a minimum of three qualified technicians, one full-time qualified service writer, a full shop management system solution, and a $10K monthly purchase volume with a Uni-Select member. If all criteria are satisfied, the SDM schedules a meeting with the member and the shop owner to present the program and encourage them to join the AUTO SELECT network,”explains Bujold. Uni-Select’s goal is to make sure AUTO SELECT becomes THE business solution for modern shop owners. To achieve this, the marketing team is dedicated to enhancing brand positioning and promotion, as well as offering all the tools and support needed so that members can count on another excellent growth tool.