www.giftedculture.com
{the magazine} Gifted Culture Magazine submerges it’s readers in creative and enriching stories on hip hop art, film, performance arts and music locally and internationally. Gifted Culture is not just an extension of hip hop but a reflection of today’s urban hip hop and soul movement.
:gifted 1 a : having great natural ability : talented b : revealing a special gift— gift·ed·ly adverb — gift·ed·ness noun :culture 1 a : enlightenment and excellence of taste acquired by intellectual and aesthetic training b : acquaintance with and taste in fine arts, humanities, and broad aspects of science as distinguished from vocational and technical skills
{editorial} EDITORIAL STATEMENT
"I wanted a magazine that reflected art the way I saw it, on and off the streets." —Shun Bradley, founder/creative director
GIFTED CULTURE is the art and soul of the urban community. The magazine is designed to provide exposure to both established and unestablished urban artist, while providing industry current news and events. The magazine looks to cultivate and empower the different identities within the urban artistic community and give a voice to the artist in it. Through innovation, determination, and dedication we will become the leader amongst urban hip hop and soul magazines.
“To me Gifted Culture is not just a magazine , it’s a movement. Hip hop is going in a different direction and we want to be the one leading it." —Shun Bradley, founder/creative director UNIQUE POSITIONING STATEMENT Gifted Culture is “The Art and Soul of Hip Hop.”
{editorial calendar}
2011/2012
Spring 2011 The New Renaissance Movement Date : N/A Deadline: N/A Summer 2011 Changes Date : July 15th Deadline : July 1st Fall 2011 GimmeThe Mic (Ladies Issue) Date : August 15th Deadline : August 1st Winter 2011 Angry Hero Date : November 15th Deadline : November 1st *Please e-mail for more details on each issue
GENDER
RACE
INCOME
AGE
{our readers} 18-34 yrs old
$25,000 - $60,000
60% African American 25% Latino 20% Caucasian 5% Asian 60% male 40% female
5% Other
• EDUCATION / EMPLOYMENT 61% graduated from a 4-year college or higher 20% hold a post-graduate degree 91% are employed STYLE-CONSCIOUS 82% use fashion to express their identity 56% buy more than 4 pairs of shoes a year HIGH-TECH 99% own a computer 99% own cell phones 91% own an iphone, droid, or blackberry 74% own an MP3 player or ipod 85% own a digital camera MUSIC LOVERS 90% shop for music/CDs in stores & online Avg. of 21 albums purchased this year 88% attend live music performances
{ad specifications}
7’ x 9’ Full Page WEBSITE Advertising Sizes (All sizes in pixels) Front Page 468X60 Banner 336X280 Banner 120X240
3.5’ x 4.5’ Half Page Vertical
{ad specifications}
7’ x 9’ Full Page MAGAZINE Advertising Sizes (All sizes in inches) Full page 7” 9” 1/2 page horizontal 3.5” 4.5” 1/2 page vertical 4.5” 3.5”
3.5’ x 4.5’ Half Page Vertical
{ad specifications} Advertisers are the sole financial support of the magazine and in return we will provide the best exposure possible through print and online resources.
Specifications File Types
Hi Res Photoshop PDF Illustrator EPS (+ any fonts or info needed) InDesign File (+ any fonts or info needed) We do not accept Word, Quarkcxpress or Publisher files.
Publication Date 15th of each month.
Ad Closing Date 1st of the month prior to the publication being released.
{ad pricing and due dates} Open
2 issues Prepaid (10% off)
3 issues Prepaid (15% off)
12 issues Prepaid (20% off)
Full Page
$420
$368 / issue
$342/ issue
$316 / issue
Half Page
$220
$188 / issue
$172 / issue
$156 / issue
1/4 Page
$65
$49 / issue
$40 / issue
$32/ issue
Business Card
$25
N/A
N/A
N/A
50% is due upon contract signed and the balance is due upon distribution. Monthly payment must be received on or before 1st of the month prior to the publication release date. Rates and Size of the Ad are subject to change without notice. There is a $25 charge for return checks.
{Contact Us}
Send all inquiries to: giftedcultureadinfo@aol.com ******************************* Staff Contacts Advertising Shun Bradley 773-298-9708 lashundambradley@aol.com
www.giftedculture.com