How LED Channel Letters Boost Your Brand’s Visibility Boosting Your Brand with a Sign from Georgetown Sign Company
BY GEORGETOWNSIGN COMPANY Sign Solutions In Austin, TX
Hello and Welcome! It seems like everywhere you go in Georgetown, you see channel letter signs. This sign type’s frequency is especially noticeable at night when they are all lit up against the dark back-drop. Why have so many businesses invested in LED channel letters? It is because they work. Here is how a new custom channel letter sign can help your brand stand out. There is nothing between the letters. That means they stand out more, especially at night. It is all about contrast, and the difference between the dark building front and the lit letter means these signs are easier to read from further away.
Why Just the Letters? Channel letter signs are very different from the older building signs like cabinet signs that were a whole rectangle with a brand name printed on it, all lit from behind. With a channel letter sign, each character is shaped individually and is almost its own sign.
LIT SIGNS ARE VISIBLE LONGER Of course, any lit sign is the right choice if you want your sign to be visible at night. Even if you’re not open at night, people still drive and walk by your store. If your sign is illegible, you’re giving up on good opportunities
to
make
more
impressions and remind people of your brand.
MATCH YOUR BRANDING EXACTLY Custom channel letters aren’t made in just generic fonts. A talented sign designer can create channel letters in your exact brand font, even if it is a font that you had designed specifically for you. Along with your font, we can also match your colors and add exciting elements to the sign, like your logo or motto.
Thank you! A building sign needs to match your branding precisely to send a consistent message that will appeal to your customers. Custom channel letters are a long-term investment, so they need to be quality. Work with us at Georgetown Sign Company, and you won’t be disappointed. If you’re in or near Georgetown, TX, reach out to us today.
Do You Need More Help? Schedule a Call 512-598-5603 https://georgetownsign.com/contact-us/ info@georgetownsign.com 2522 Shell Road Suite D Georgetown, TX 78628