GEM CARIBBEAN COLOMBIAN NATIONAL REPORT 2012
Figure 37. Innovation level for nascent/new enterprises. Colombia 2012 60,0%
54,0%
53,4%
50,0% 36,6%
40,0%
33,3%
30,0% 20,0%
13,3% 9,4%
10,0% 0,0% Many
Few 2011
None 2012
Source: Compiled by authors
As indicated by figure 36, most of the nascent/new and the established business are in very competitive markets because their products are very similar to the ones offered by their competitor.
development of products that do not have many competitors. Figure 37 and 38 show the evolution of this indicator in the 2011-2012 periods for established and nascent/new enterprises. A small improvement is observed in the nascent/new business.
There is a positive factor in the nascent/new enterprises that show a trend to increase the
Figure 38. Innovation level for established business. Colombia 2012 80,0% 70,0%
68,8% 62,8%
60,0% 50,0% 40,0%
33,8% 27,7%
30,0% 20,0% 10,0%
3,5%
3,3%
0,0% Many
Few 2011
Source: Compiled by authors
58
None 2012