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HEALTHY OPTIMISM As a business rooted in healthcare products, Mammoth has seen its sleep solutions thrive in the face of a global pandemic, says founder and CEO, John Tuton.
John Tuton
www.mammothcomfort.com
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How has Mammoth responded to the challenges presented by Covid-19 to date? It certainly has been a challenging few months, but I’m glad to say that we were in a strong position going into lockdown and, as a team, have responded swiftly to ensure that we are well positioned to take advantage of opportunities through the second half of the year. I’m appreciative of the support that the Government has provided through the furlough scheme, which has ensured that we’ve been able to retain staff and bring them back into the business at the right time. Now is a crucial period for the industry, and we are all-hands-on-deck to ensure that we provide all the support we can for our
retail partners. We know how tough this period has been for them, and our focus over the coming months is very much on doing all we can to help them trade effectively. As a brand, we feel that we are perfectly positioned to help consumers now, as they look to make more healthconscious buying decisions, and place an increased focus on their wellbeing. That has been reflected in our strong sales performance through the summer sale and into the autumn. Unsurprisingly, people are looking for greater hygiene in both their experience and product, as well as products backed by science which they know will genuinely help them. Our collections are rooted in healthcare and scientifically
HEALTH AND WELLBEING BRANDS HAVE NEVER BEEN MORE RELEVANT
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