quiz In recognition of the 100th anniversary of the REALTOR® trademark, take our quiz to find out just how much you know about the REALTOR® industry brand.
Q.1 What does the term REALTOR® mean? o o o o
A. A member of the National Association of REALTORS® B. Any real estate agent holding a current, valid license from his or her state C. A real estate practitioner who participates in a regional MLS (Multiple Listing Service) D. A real estate professional who represents a buyer or a seller
Q.2 What is the preferred format for the trademark? o A. REALTOR®
o B. Realtor o C. realtor
o D. realtor® o E. None of the above
Q.3 Which of the following is the correct representation of the REALTOR® Logo?
Hint: The Membership Marks Manual states: Members and Member Boards must always include the REALTOR® identifier directly below the block “R” when using the REALTOR® Logo.”
o A. blue logo with realty o C. blue logo incorrect spacing side
o B. blue logo proper form o D. blue logo no ID
Q.4 What is the correct way to pronounce REALTOR®? o A. real-i-tuhr
o B. rill-tuhr
o C. real-tore
o D. real-i-tore
Q.5 Who may use the term REALTOR® in conjunction with his or her name?
o A. Only brokers who are members of NAR o C. Any real estate licensee
Q.6 The term REALTOR® may NEVER be used:
o A. On merchandise (e.g. T-shirts, ball caps) o B. In connection with political activities
o B. Only a member of a REALTOR® association o D. Only real estate brokers o C. On social media
o D. As a job title
Q.7 Which use of the REALTOR® logo is correct? o A.
Q.8
Q.9
o B.
o C.
Which use of the term REALTOR® is correct o A. Jane Smith, Commercial REALTOR® o B. Sheila Johnson, Your Hometown REALTOR®
o D.
o C. John Jones, Your Local REALTOR® o D. Jack Miller, REALTOR®
Which of these is an INCORRECT use of the term “REALTOR®” in a website address for a member named John Smith? o A. www.johnsmithrealtor.com o C. www.realtorjohnsmith.com o B. www.localrealtorjohn.com o D. They are all incorrect; “REALTOR®” may never be used in a website URL
Q.10
o o o o
What can REALTORS® do to protect NAR’s trademarks? A. Lead by example: never use the term “REALTOR®” interchangeably with “real estate agent” B. Report misuses to their local association C. Educate the public about what the term REALTOR® means D. All of the above CAPITAL AREA REALTOR® • May/Jun 2014 9 Correct answers on page 17
CAPITAL AREA REALTOR ® — Sept/Oct 2016 9