GTN June 2023 - Glee Preview Issue - Garden Trade News UK

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Home environmentstarts with thelawn

Theimportanceofalawncannot be underestimated. It’s an extensionofthe home,a sourceofpride,aplaygroundfor children as well as an outdoorspace forpets. Lawnsalsoplaya crucialpartinthe health of the environment. Everyblade of grasshelps absorb CO2 and turn it into oxygen.Not only that butitalsohelps to regulate surface temperatureand absorb rainfall,while attracting wildlife. Ournew lawn care range hasbeendesigned to simplifyand reduce consumer walkwayatfixture.

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CHELSEA 2023 Garden style goes wild GLEE EXHIBITOR NEWS What to look out for at the NEC Advice &information for garden centreprofessionals NEW AT GLEE 2023 Sneek preview of New Product Awardentries JUNE 2023 Dobbies –inagood place GTNInterviews CEO Graeme Jenkins BUMPER GLEE PREVIEW ISSUE
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See youatGlee!

Judging by the number and quality of entries coming in for the Glee New Product Showcase and Awards this year’s event is on target to be thebest ever when it comes to finding newproducts that will be winners with your customers and good profit generators for your businesses.

Therewill be over300 NewProducts on display in theShowcase makingthe area at thefar side of Hall 6amust go to locationduringyour visittoGlee.

As well as viewing the products for yourself we’veassembled ahigh-quality team of expert judges who will be shortlisting products across the 13 Showcase categories and then probing their qualities during livepitches on The Stage before

making final decisions about the winners. We’d love to see as many of youaspossible during Glee, so please look us out at the NewProduct Showcase Area or on Tuesday afternoon and Wednesday morning on The Stage whereyou can join us to watch the livepitches. Then on Thursday morning you’ll see us in full Floral dressselling youraffletickets for Floral Thursday at Glee. Its’agreat wayofhaving some fun at the end of awonderful trade showand raising moneyfor the Greenfingers Charity at the same time. See youatthe NEC!

PS: Remember to pack your best Floral gear so that youcan celebrateFloral Thursday for Greenfingers at Glee!


Garden Trade News

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SMALL PRINT:All material ©Potting Shed PressLtd 2023 No partofthispublication may ereproduced in any form whatsoever, either for sale or not, without the expresspermission of the publishers. The information supplied in this publication is published in good faith and everyefforthas been made to ensure its accuracy.Potting Shed PressLtd cannot acceptresponsibility for any error or misrepresentation. All liability for loss, disappointment, negligenceorother damage caused by relianceoninformation contained in this publication or in the vent of any bankruptcy or liquidation or cassation of the trade of any company,individual or firmmentioned, is herebyexcluded.

Fold out cover Westland Glee6page preview 6 GTNInterviewwithDobbiesCEO Graeme Jenkins 10 Chelsea 2023 goes wild 14 Hozelock creategreener gardens 17 GTN’sGlee 2023 Previewstartshere 20 Greeting cards –a footfall driver from Woodmansterne 24 Alticodrivesupportfor retailers 28 Floral Thursday FUNdraising at Glee 30 Click and grow with Azpects 31 Zest –The NaturalChoicefor 2024 32 Evergreen Garden Care–APeat Free Journey 35 Sustainable feed from ApsleyFarms 38-54 Glee Exhibitor News 40 Scandi style by Fandango 53 Osprey keeps customerscharged up 56 NewProducts at Glee –A sneak preview of Awardentries 59 Planteria –New agapanthus wins at Chelsea 60 LOFA Column –Promote sustainability at SOLEX 2023 62 HTAColumn –Gettingmessages out there 64 GIMA Column –Making Connections Advertisers in this Issue 4 Fordingbridge 9 SmartGarden Products 13 Hartman 16 AMES 23 Primeur 26 Rollins Bulldog 27 Patio Black Spot Removal Company 30 Robbie Toys 34 Fountasia 36 MeadowViewStone 38 Southern Trident 39 Handy Distribution 42 The Natural Plant Food Company 43 Hygeia 44 BathgateSilica 45 AvocetHardware 46 Protek 47 UK Greetings 48 Vitax 49 Azpects 50 HeartofEden 51 RedGorilla 52 Soudal 54 EP Barrus 55 Durstons 61 Wilsons 61 PATS Telford 63 GPlants 65 Museums &Galleries 66 SOLEX 2023 June 2023 5
In this issue...
TheExpertNew Product judges at Glee 2022

Dobbiesin a good place

GTN catches up with Graeme Jenkins, Dobbies CEO, at the company’s first garden centre in Melville, Edinburgh, to discuss instore sales strategies and business prospects for the future.

With investment firm Ares Management backing the 76-store strong chain of Dobbies garden centres, the futureis looking extremely positive Asatrained accountant and with a background inretailing, Dobbies CEOGraemeJenkins is well placed to provide GTN with an update on the firm’s immediate and future plans, and what’s happening in centres to ensure profits are ploughed back to grow the business while, at the same time, keeping investors happy

The 110,000sqft Dobbies store in Antrim will be store number77. Boasting Northern Ireland’slargest glassroof and retail space, it is due to open in October Hot on its heels is a new centre in Reading where worked is planned to begin in spring2024.

In store, akey element is Dobbies relationship withthe Dutch

buying company Intratuin On mainland Europe it’s 70 stores in TheNetherlands, Germany and Belgium trade under the Intratuin name but arerun as independent stores. “It’sa great relationship and we’re delighted with it,” says Graeme. “We go to their product fairs and see thesamerangeand selectionas the Intratuin centres We are working with them to expand our own brand range” He also adds its helping fire up and reimagine the Dobbies home and gift offering which, up until now, has not been working as hard as it could

Dobbies everyday value lines, introduced last year and promoted throughout thestoreswith eye-catchingblackand yellow signage, and the Dobbies Essentials ranges, are becoming increasingly important to the overall offer “Where customers arebuying intoour value lines they’re spending twiceas much,”saysGraemeadding theyare not buyingvalue linesasa substitutebut in addition to thosetheyalready intended to buy.

Arange of Dobbies Essentialliquidplantfood,denoted on the label with ayellowcircle on awhitebackground, is nowon the shelves. It’sorganic andmadefromScottish seaweed. “It really stands out. Hopefullynextspringwhen youwalk around the shop,you’ll see the Dobbies Essential range popping up everywhereasa guide to customerstosay its value, great

6 June 2023 Interview
Above: In the Melville store wherespecial offers stand out on the black and yellowsignage. Melville’splanteria. Graeme Jenkins, Dobbies CEO at the Dobbies Melville storein Edinburgh.

quality and alowerprice.It’snot aparticularly newconcept in retail, but it will takeusthat next step.” Currentlythe value lines represent 2% of the SKUs and 11%ofsales but this is certainly set to increase. Theaverage basket spendinDobbies remains in the high£20s.

Work continues to consolidatethe supply base. Around five years ago this numbered800 buttoday it’smorelike280.“We arecontinuing to makeitsimplerand focus on the stuff that matters, gettingthe rightoffer for the customer.” In the Melville machinerydepartment, Handy’shas nowcome on boardto help with categorymanagement with great results.

Satisfying loyal customers

Havingmorethan 1.1million members on the Dobbies database is an asset in helping thecompany understand itscustomers’ needs and buying habits. Graeme explains customers aredivided into ‘three missions’.Single mission customers come in for just one thing,which couldbethe restaurant, while dualand triple customers visitmultiple areas. “Our goalistoencourage anyone that’sasinglemission to shop in anothercategories,”says Graeme.Dobbiesisnow placingvaluelines andother displays in tactical places to help convertsingle to dual andtriple mission customers.Result have been impressivewithatrebling of the average sale. “We’re getting smarterabout howwecater for what customers really want.”The size of the database is such that it has to be managed by ateamoftwo people and hosted by aloyalty club provider,which also looks aftercustomers of Pets at Home and Lakeland.

Monthly Horticultural Forums led by Horticultural Director,

June 2023 7 Interview
Above:Houseplants nowgenerate£30mof business Below: Sales of Waitrose products have improved in everystore

Right: Handy is now successfully managing power tool sales. Below: Home and gift is due to be given a boost this autumn.

many centres Graeme says Dobbies high value, loyal customers visit twice a month while the average customer visits 14 times a year Although this isn’t as frequent as walking past a high street shop window twice a day, merchandising still needs to be strong

Working with Waitrose

By mid-June, 47 Dobbies stores will be trading with Waitrose, having changed originally fromBooth’s and then Sainsburys’ With exactly thesame space givenoverto Waitrose, sales are already up 65%. It’s proving to be asuccessful partnership, helping to bring Waitrose into 20 areas where it previously had no representation and adding to the offering for Dobbies customers.“There’s not a single Sainsbury’s to Waitrose conversion that’s gone backwards,” says Graeme who adds that the core range is decided by Dobbies and SKUs in seasonal ranges like‘summer’recommended by Waitrose.

Challenges and target areas

Marcus Eyles help Dobbies retain its market position and reviewcustomer dataand feedback received viathe 1.1million members. “Weare alwaysaskingthem howtheyare getting on and we have ahuge Net Promotor scorefrommorethan 160,000 response,”says Graeme.

Blending the seasons

“Theseasons nowhavebiggershoulders,” says Graeme. Ratherthanseasonal products beginning sharply and ending with discounted sales lines, Dobbies is nowbringing product in earlier andinsmalleramounts to keep areaslookingnew and interesting, enlargingwhat Graeme callsthe ‘seasonal map’. “Be it furniture, Christmas,orwinterintospring we fillthe wholespacewith young plants, bulbs,seedpotatoes, thewhole shooting match,toget people intogardening that bit earlier andkeeping theminitthatbit longer,” explains Graeme. “It’sveryhardtostopstart each seasonsowetend to blend it in and out.”


The journey in houseplantsaleshas been impressive.“If you remember theold houseplantsof2017, it was four tables featuringorchids. Houseplant business then was about twoand abit million. It’snow over£30 million!”

Some of this hascomefromthe little dobbies stores, where houseplants account for about80% of the individual store’s turnoverofabout £1million.Hooking people in earlierto gardening is one of the goalsofthe little dobbiesstoresand houseplant has been agreat way to do this.Another benefit whichhas filtereddowntothe garden centres is mind set behind displays. In high street stores, shop windowshaveto be dynamic andquick to change,and this has been adopted in

Home and gift is currently on a‘bit of ajourney’ saysGraeme harking back to his ‘single mission’ customer.“Howdoweget them to spend in this area if theydon’twant to buy something horticultural?” He goes on to saythis is one of the areas where stock had to focus on priority areas while managing cash flow. Butwith newbackers, things have changed.Thereare now huge opportunities with interesting things in the pipeline for the autumn. Oneisa newchildren’srange of toys, books and clothing.Asone of thebiggest operatorsofsoft play areas in the UK, Dobbieshas adirect link to childrenand their families so the potentialtoengage with this audienceistremendous. Restaurants also bring in this audience and themove to table servicefor manysites has beensuccessful. It has not only increased cateringsales but also made forstronger performances acrossthe whole stores. Thereare 26 stores left to convert.

Investorsand the future

Havingnew investors has, not surprisingly,led to speculation aboutits agendabut Graeme sees it as agoodrelationship. He hasseenthatthe boardofAresManagementknowthe businessand absolutely understands about horticultureand its dependency on the weather.But he also knows investors requirea return. “We’re in amuchbetterplace.Weare debt free. We have no debt which means we arenot paying an interest bill.”This hasalsobeenhelpedwiththe completion of IT work behindthe scenes to replatformthe businesswhich, in the past,did genuinelylead to problemswith processing supplier payments. “Everything is nowintegrated andscalable. The balance sheet hasbeenstrengthened,sothe wholething is in areally strong position. We’venow gotthe headspace we need to do big things likewe’ve done with Intratuin and Waitrose and can actually focus on other things to move the businessforward.”

8 June 2023 Interview
Dobbies newEssential line of liquid feeds.

Chelsea kicks of the show season

Iris and naturalistic styles get gardeners ready for the seasons ahead

Gardeners and plant lovers were out in force at the RHS Chelsea FlowerShowand happytospend according to some of the companies with atrade stand on Eastern Avenue. Visitors were spurred on by 36 inspirational gardens, many adorned with commonly found plants growing wild such as buttercups, but also this year with beautiful iris whose flowering wasinperfect synch with the timing of the show.

They stood proud in many of the gardens ranging in colour from deep purple to smokey yellowand were at the heartofThe Nature Landscapes Garden designed by Sarah Price. Inspired by the paintings of artist and plantsman Cedric Morris, it included several of the iris he bred in his Suffolk garden such as Iris ‘Benton Olive’ and ‘Benton Susan’.

In the Great Pavilion,ClaireAustin Hardy Plants, Powys, made awelcome return afterlast exhibiting in 2016 with twocourtyardgarden displays. One wasdevoted to perennials and peony while the other wasfilled with around 50 cultivars of bearded iris ranging in colour from sparkling whitetoalmost black.

Other planting and landscape styles included the use of ground up stone as an ornamental topdressing,wild flowers including pink and whiteragged robin, andideas for using gardens as communal meeting and eating spaces.

Awardwinning wildflowerturf

Livingorgreen roofs areadifficult concept forgardencentres to sell butLindum Turf is happytospeak to any retailers whoare interested in representing whatisnow an award-winning product.The company, based in Yorkshire, wonthe 2023 RHS ChelseaSustainable Product of theYear awardfor Lindum WildflowerTurfgrown on plastic-free mesh andwithpeat-free growing media.Adding to itssustainability credentials is themix of 27 species of wildflowers, perennials andherbs which areall UK natives. Thecompany,whichgrows andsells turf forspacesfromsports pitchesthrough to landscapeand residentialprojects, is leadingthe charge andchallenging the whole of theturfindustry to stop using single-useplastic mesh.

10 June 2023 RHS Chelsea FlowerShow
Iris abound in a captivating garden inspired by gardener and painter Cedric Morris.
© RHS /S ar ah Cu tt le
ClaireAustin’scourtyard displayofmorethan 50 different iris.

Right: Congratulations to Taylors Bulbs forwinning it’s30th Gold medal. Its displayinthe Great Pavilionisa regular breath-taking sight at Chelsea and testament to the skill of the whole team from planting and roguing to marketing and exhibiting

Perfect partners

Blue Diamond’sAlanRoper promoted the auction to sell alimited number of Newton’sApple Tree. The original grows in the National Trust’sWoolsthorpe Manor,aformer home of mathematician Sir Isaac Newton who is said to have formulated gravitational theoryafter watching an apple, from the Woolsthorpe Manortree, fall to the ground. A minimum of 25% from the auction, which will go liveinSeptember,will be given to the National Trust.

TheBlue Diamond and National Trust also promoted its partnership selling a

range of products from seeds and plants, all with National Trust heritage.

Great British houseplants

OppermanPlants, Spalding, took overone of thehouseplant studios to create The Keep Calm –GrowBritish exhibit. The home garden office showed howpotsand agreen wall displaycan makelimited spaceswork hard to bringabout healthyand calmareas. The company,which suppliesaround300

garden centresand supermarkets, continues to workingontrials to reduce theamount of peatituses. Mike Opperman, Managing Director, is acutely awareofthe science involved in the trials andisrealistic about finding aworking alternativetopeatfor the 3million plants it growseach year Opperman Plants has permission to build anew £4 million glasshouse development which will house arobotic system for growing foliage plants.

June 2023 11
Roger Moore, Contracts Manager (left), and Andy Leighton, Nursery Manager (right), with head judge Deborah Meaden.

Left:Deep sea diver Ally Mitchells continues to expand the range of gardening products made from marine waste. His companyOcean Plastic Pots,based in Glasgow, wonthe RHS Chelsea Sustainable Garden Product Award in 2021 andtoday the range has significantly expanded. He is looking intosupplying tools with handles made from the offcuts of plastic used forthis pots and hopes to be able to sell to garden centres in the future.

Below: At Jardinopia, Tony Barnett said his business which began making ornamental pot feet, continued to grow sinceits launch in 2017 and awardasbest newproduct at Spring Fair.Aswell as continuing to supply garden centres, Tony and his wifeAndrea, have nowopened their ownshop in Ledbury. 12 June 2022
Left:Sales at Mr Fothergill’swerebrisk and, according to David Turner,several seed packet lines sold out completely early on during the week. Vistorswere drawntothe stand by its florally decorated furnitureincluding achair and chest of drawersoverflowing with blooms.
RHS Chelsea FlowerShow
TomWilldaytook astand to displayand promote Willsowplantable children’s books and wasbowled over by the reaction from visitors. He described trade as ‘bonkers’
Stand Number 220 Charity Competition 2024 Collection 8New Ranges |Introducing the NewPrestige Collection COMFORT.DESIGN. QUALITY. HARTMAN 3-BALL pool CHALLENGE In aid of Severn Hospice, test your potting skills on our newCrucible Garden Games Table. £5 Donated to Severn Hospiceper entry

Helping create greenergardens

Gardeners across the country arereaching less for chemicals and morefor organic and natural solutions to create their green gardens. Additions to the Hozelock Purerange are answering gardeners’ needs and the increased demand for natural gardening equipment.

With the trend for green gardening and grow your ownset to continue,and taking social media by storm, consumers areseeking products to assist with their journeyincreatingabetter connection to natureand adesiretobecome more self-sufficient.

The Hozelock Purerange provides the perfect solution, offering acollection of gardening equipment that helps people connectwiththeir garden and

ensureitflourishes, while caring for the environment. It’sacommon misconception that environmentally friendly solutions don’tachieve thedesired effect, but the Hozelock Purerange combines innovative design features that ensurethe highest effectiveness, to producethe best results without harsh chemicals.

EasyMix 2-in-1Composter

The latest addition to the range, allows gardeners to easily recycle their kitchen

14 June 2023 Promotion
EasyMix 2-in-1 Composter


and garden waste, while improving the quality of their soil with nutrient rich compost.

TheEasyMix2-in-1tumbling composter,benefits from a100L capacity drum andproduces compost in as little as sixtoeightweeks. The unique reservoir underthe tank collectsthe compost liquidand theinclusion of the innovative‘Click& Spray’ hoseapplicator allows gardenerstoeasilyuse this highnutrient, natural liquidtofeedplants.

Bokashi Composter

This innovative product turns all kitchen waste, including meat, fish and dairy products, intonutrient rich compost within days. Bokashi bran, acombination of bran and effectivemicroorganisms, acceleratethe decomposition processof kitchen wastetogiveafertiliser liquid and natural compost in lessthanthree weeks.


An eco-friendly solution to protect plants from garden pests and diseases. Gardeners can harnessthe powerof naturebymaking liquid plant feed from lavender and ivygrown in their garden, which can be used to repel aphids, ants, whiteflyand redspider mite.


Ideal for using with ownhomemade solutions for everything from preventing aphids on plants to removing limescale on astainless-steel surface. The kit includes a 1.25l pressuresprayer with 360° function to coverall of theplant, plus thereisa filtertoavoid nozzle blockage and specific seals which arecompatible with solutions including vinegar

The kit also includes aPureTank to storehomemade solutions, adosing spoon for easy preparation and arecipe booklet, which offers adviceonthe best homemade solutions.

Green PowerEvolution

Thermal Weeder

An ideal product for garden centre retailers looking to diversify their weed control product offering,asthe infrared technology allows users to remove weeds in a‘green’ way.The flame within the product heats the ceramic plate, which sits within asafety shield, up to 800°C, causing athermal shock to kill the weed, withoutthe use of chemicals.

June 2023 15
Forour full product line up visit 0121 313 1122
Above:BioMix Below: Green Power Evolution Thermal Weeder EasyMix2-in-1 Composter


Everything new in gardening under one roof

Glee 2023 is full to the brim with new trend-setting ideas, and tailers

Glee 2023 bringsmoresuppliers, buyersand innovativeproducts together under oneroof than anyother gardening and outdoor living tradeshowinthe country.Between 2729 June,400 exhibitors, suppliersand manufacturers from the UK andabroad will bring theirnew products, ideas and services to the NEC, Birminghamtomake theevent atruly internationalfestivalof garden, leisureand pets.

To helpvisitorsnavigatetheirway round,exhibitors aredividedintoeasy to findsectors. Responding to customer demand,the Home, Gift &Clothing sector hasbeensignificantlyexpanded thisyear, andaDIY sector hasbeen addedtohelp buyers furtherdiversifytheir offersand capitalise on emergingopportunities. Also newisSourcing at Glee, aplatform for garden centres,wholesalersand retailers to createtheir ownranges.


Garden Care

Landscape &Garden Decoration

Outdoor Entertaining Plants

Food &Catering, Pet& Animal Wellbeing (PAW).

Home, Gift &Clothing

Sourcing at Glee

Retail Experiences &Service


June 2023 17
is to the brim with new trend-setting ideas, oducts and services to help retailers stay one step ahead.
18 June 2023 Glee Preview 6A02 6A10B11 6A 41 6A 47 6A54B55 6A50B51 6A 60 6A 64 6A 71 6B50C51 6B60C61 6B 61 6B64C65 6B 65 6C20D21 6C40-F41 6C70D71 6D60E61 6D72-E73 6E30F31 6E60F61 7B 40 7B 50 7B60C61 7D 42 7D60E61 7E 73 7E71 7E30 7E 42 7E 46 7E 48 7E50 7E52 7E60F61 7F 45 7E 44 7F 49 7F 47 7G 51 7F51 7F53 7F 56 7F57 7F 58 7F59 7G 46 7G 48 7G 57 8B 48 8B 72 7E51 7D50 8B 46 8C 49 8C 47 8C 57 8C 67 8C 64 8C 65 8B 70 8C 73 8C 71 8B 78 8C 83 8C 79 8B 76 8C 77 8C 81 8B 80 7A46B41 7A62B63 7C70D71 7A 47 7C 40 7G 73 6A22B23 6C08 8B 56 8D31 7E70 6B20C21 8F 42 7A 43 8G 42 8F 48 8F 46 6B70C71 7A60B61 7G 44 8G 47 8G 43 8G 41 7E 56 7A40B41 7C 47 7C 45 7A70-B71 6D 06 8G 45 7F 46 8G 46 6A40B41 7A 50 8G 51 8F 50 8G 55 8G58 7A 53 6D20E21 6B42C43 6B40C41 7F 70 7G71 8F 49 8F 52 8G 53 7A 51 8G 52 8E 48 8G32 8G30 7E54 7B 56 7F 40 7E55 6D04 6D02 7E 47 7D 46 7C 55 7C81 7A 54 8D42 7F 42 7B 53 6A74B75 7D 58 7E 59 8E40F41 7G 45 7F 44 6C06 8G 60 7A 61 8E 42 8F45 8F 62 8F 64 8G 65 7C 41 7C 43 7C62D63 6E 14 8D64E65 8D60E61 7A 71 8F 54 8F 56 7D 72 7D70 8A 79 8C50D51 8A 81 8A 69 8A 65 8A 61 7E 43 7D 44 6F01 7G606A61 7G646A65 7D 40 7E 41 7B 49 7B 51 6C34D35 OS17 OS29 OS13 OS25 OS23 OS27 8G 62 OS35 8C31 6E10F11 8C30 7C 53 8G 75 8G 73 7B 74 7C 71D73 7C 73D75 6E01 8G68 7G 41 7C 51 7F 50 8A 63 8F 72 8F 70 6B32C33 8G81 6A32B33 6D32E33 8G72 6D30E31 8G 70 8A 33 7D 41 8B 66 8B 64 8B 30 8B 62 8G 56 6C76D77 8A 51 8A 43 8A 45 8A 53 6B 74 6C78D79 7F64G65 7F60G61 6A 15 6A30B31 8G 54 8A 30 8A 49 8A 59 8G 61 6C60D61 8F80 8A 47 8A 57 6D70E71 7D31 8E 50 8C 62 7C87 7C85 8E51 8D52 8E53 8D54 8E59 8D56 8E57 6D 10 7C 75 6B05 6F 15 6B30C31 6A44-B45 6C 75 6A70B71 7G 47 7E40F41 7E 45 7D48-E49 7D54 7C40D41 7C48D49 8F 55 8E 54 8F 51 8D40E41 8E43 8C 56 8D 57 8B 60 8C 63 8C40D41 8B 41 8B 43 7A72-B73 8C46D47 7G31 7C60D61 7G 37 7G 38 7C56D57 7C 50 7D 51 8B 42 8B 40 8C 51 8B 50 8D 63 7C83 6A 31 7C 71 7B 70 7B75 6C 30 6D 31 6C 15 6C 11 6B 14 6B 10 8E62 -F63 7B46 7B 44 6B80-C81 8D 72 8D 73 8A 41 8D 70 8D 71 OS31 6E 11 8A 71 OS 33 8E45 OS37 8A 73 8D44 6A 21 B 6C10D11 7D33 8C 61 8E62 8E 60 7A 63 7A 65 8F 65 8E 66 8E64 7G 74 7G 70 6E76F777 8F 73 8E70 -F71A 8F67B 6B 81 8F 71 8F 67 8G 82 7A 81 NoREQ22 7G81 7D86 7E84 7E827E80 6A 82 6A 81 7G83 7F85 7F87 6E80 7G 82
&Chill GleeExh Loun GIMA Buyers Lounge Hall 08 Entrance Hall 07 Entrance Hall 06 Entrance Innovators Zone Lounge (Inpartnership with the Garden Centre Association) TheAtriumoutside Hall 6-home to theGreen Heart, Talent Store and Future Plants display. ABitQuackers 6J54-20A55 AbysseCorp- GB eye7A53 ACID7D72 Adfix Ironmongery6F80 AgralanLtd 20J20 AHSLtd 7F46 Airfix/Humbrol, Corgi,Hornby,Scalextric 8E60 Airflow Ltd6A64 Albero ForteComposite SL 7G44 Alex Scrivens Mediation7D44 Alex Sharp Photography8G53 Alfred Franks &Bartlett PLC8G73 Altico 20F30-G31 Ames UK 6C40-F41 AmicaAccessoriesLtd 8G75 Andermatt 7E45 AndersonsWholesale 8F80 AngloAquatic PlantGreen Heart AnhuiErgocomfy HomeTechnology Co.Ltd 8A41 AnhuiMorden Living Co.Ltd 7C70-D71 AnniewithAlex 8G70 AnticomestiereGarden Services.r.l.20H18-J19 APAC Group20F60-G61, 20G60 Appleyard &Crowe 7E54 Apsley FarmsSalesLtd 7G71 ArrangeSpacesLtd 6H61 ArtonScarves 8F56 AutoPot Global6B32-C33 AzpectsLtd 7E70 B&Q 7E73 Bartleby Clothing 8G62 BCB International Ltd7F45 Beaded Perceptions 7C73-D75 Beauty andthe Wind 6F82 Beijing Biyi Concept Technology Co Ltd. 7B49, 7C51 7G37,7C53 Beijing Talent InternationalExhibition Co.,Ltd 8C30,8B48, 8A49 8C57,8B56, 8C56,8C75, 8B62 Being Baby Limited8G54 Benchmark KennelsLtd 7A46-B41 BermudaWatergardens 6E76-F777 Best YearsLtd 8G52 Better Future (Beijing)International Business &Exhibition Co.,Ltd8C81, 6A82 8A45, 6A71, 7A50,8B78, 7D51, 6C75 Better Home Products UK Ltd7F50 BHETA8E50 Bioeffect7C71-D73 Biohort GmbH 7C40-D41 BIRA 8E54 Bizzotto 20H31 Blackand Decker 8D42 BlackYak Ltd7D41 Blackstone Europe ApS 6A15 BrassBee Ltd8F48 Bronte Heritage Collection20D60-E61 Bulldog Tools6J44-20A45 Burgon &Ball6E30-F31 BurstenhausRedeckerGmbH6B60-C61 Campingaz7G60-6A61 Candles @MissSoy 8F54 CapiEurope 7G48 Carbon Gold Ltd7D54 Cellfast 6E14 ChinaGreat Wall Int’lExhibition Co Ltd6A74-B75 8B76,8A63, 8A79, 8D73 8D71,8D72, 7D70,7D33, 7E71, 8D70, 8C83 CJ Wildlife 6A40-B41 ClarityblendLtd 8F64 ClearcourseRetail(Swan Retail)6F70 ClearviewGardenBuildings Ltd6C60-D61 CleverPaint8E42 CoconutProductsImpex 8A73 CoconutWoods 8B60 Coir Products 7E48 ConceptResearchLtd 7D40 CPLDistribution6D10 CraigmarlochNurseriesLtd Green Heart CreativeProductsLtd 20C60-D61 Creekwood6G30-H31 CSYRetailSystems 6J69 Curtis Wagner Plastics Corp 20J26 DachserLtd 6H66 Dalefoot Composts6J02 Davidson-RichardsLtd 20A61 De ReeUKLtd 6F30-G31 Deco-pak 20B60-C61 DercoHorticulture Inc7A70-B71 DJ Turfcare EquipmentLtd 6H02 DLFSeedsLtd.(JohnsonsLawn Seed)20H40-J41 Doff Portland Ltd6G50-H51 Dorrigo8F62 Dr Heat 7F44 DurstonGardenProductsLtd 20C02 Dymak A/s20A60-B61 Earthy Sustainable6G40-H41 Easitill Ltd6G60 Ebtech Glasshouse Systems Ltd6F68 Eden HolisticPet FoodsLtd 7B50 EKJU 6H40-J41 Enigma Homeand Garden 6C20-D21 EP BarrusLtd 20D40-E41 Espira (UK) Ltd20J54 Euro Corporation8C63 Euroleisure6C06 EvergreenGardenCare(UK)Ltd 20C40-D41 Everysprout 7E42 EZ-Charge 6H75 FallenFruitsLtd 20D20-E21 FandangoFireTools 6F01 Fargro Ltd6J40-20A41 FinalTouches ltd20F24 Flat Pack Sheds7C56-D57 Floreac NV 6D32-E33, GreenHeart Florna Plants LtdGreen Heart Flow Chem UK Ltd20J50 FordingbridgePlc 6G61 FormbarLimited6G65 ForumLighting6C30 FountasiaLtd 6J20-20A21 Freckleface Home Fragrance7E40-F41 FreudenbergHouseholdProductsLP6G70 Furniture Clinic 8E40-F41 GPlants Ltd20B71 Gabriel-Chemie UK 7F42 Garden Centre Association 8C70-D71 Garden Centre Retail 6E78 Garden TradeNews6J70 Garden TradeSpecialist 6F72 Gardenex 20H01 Gardenstone 6D72-E73 GarlandProductsLtd 20H30-J31 Germie 7F85 Giftwrap UK Ltd8G65 GIMA 7G50-6A51 GlobalJourney Ltd6A50-B51 GMC Distribution8G41 Golden Grove Nursery GreenHeart Goodchap’s7B53 GorseLodge Ltd6B20-C21 Gozney Inc. 6D30-E31 Gralyn Joineryltd 6G63 GrassGains Ltd7B74 Green &Home Ltd20J36 Green DigitLtd 20J10 Green Feathers7B40 Green InspirationPlants Ltd6B80-C81 Green Solutions6G74 Green Tones7E59, 7E55 Greenfingers Charity6J72 GreenkeyGarden&Home Ltd7D50 GreenmanTools 6C70-D71 Growmoor Bettergrowing 20G30 Guardian/Mont Alpi 6G11 HamacTrading Company20F18-G19 HandyDistribution 20H20-J21 Haws Watering Cans 20J40 HBGPots6B81 Hellmann-VersandGmbH6A02 Hemand Boo 7C43 Hempe8F46 HenryBell &Co20H60-J61 HexLiving20H14-J15 Hills Brothers Ltd. GreenHeart Hippychick 7A51 Home DecorHub 7D46 Home &GardenUK6D60-E61 Hothands8G58 HTA6H70-J71 Husqvarna /Gardena 20C30-D31 Hydro Herb/Niwa Terrariums 8G68 *Exhibitor list andshowdetailscorrect as of 23/05/2023
June 2023 19 Glee Preview 20A20B21 20A30B31 20A 61 20B71 20B30C31 20A40C41 20B60C61 20C02 20C20D21 20C30D31 20C60D61 20C71 20D20E21 20D30E31 20D40E41 20D60E61 20E20F21 20E30F31 20E40F41 20F30G31 20F40G41 20F60G61 20G40H41 20G 60 20H20J21 20H30J31 20H40J41 20H50J51 20H60J61 20H 61 20H70 20J 38 20J 40 20J 50 20J 54 20J 58 20J 64 6F02 6F30G31 6F40G41 6F50G51 6F 60 6F 66 6F80 6G 24 6G 60 6G65 6G 66 6H02 6H34J35 6H30J31 6H40J41 6H50J51 6H54J55 6H60J61 6H62-J63 6H 61 6H 67 6J2020A21 6J3020A31 6J 32 6J3420A35 6J4020A41 6J4420A45 6J5020A51 6J5420A55 6J60 6J62 6J6620A67 6G 85 20J70 6G81 20H 31 20C40D41 20D02 6H 25 20A02 6J02 6J04 20E 02 6F70 6G02 6G50H51 6G61 6G63 20J 36 6G 77 6G73 20B22C23 6J 65 6H66 6J 69 6H68 6H 75 6J 68 6G 74 6H73 20G 30 20G 34 OS9 OS7 OS1 OS5 OS3 6F 72 6G30H31 6G42H43 6H70J71 20A60B61 6G40H41 6G34H35 6F67 6F68 20J 68 6H10J11 6G10H11 6H20J21 6H72-J73 6G 70 6G11 20J 26 20J 20 20J 24 20F 24 20H14J15 20B20C21 20J 16 6J 70 6J 74 6J 72 20J 28 20J 30 20B04 20B 02 20G70B 20G 21 20F18G19 20 F0 5 20J 10 20G14H15 20E60F61 20E62F63 20 F01 20G14H15A 20F 26 20F 22 6F76 6F74 6F 82 20G20H21 20H18J19 xhibitors unge GleeBuyers Lounge Visitors Entrance Hall 20 Entrance TheStage International Buyers’ Centre NewProduct Showcase HTALounge GreenHeart Future Plants PioneerBrush Co.Ltd.7F57 PlantwithPryde GreenHeart Plant-I- Boost 6A81 Plantworks Ltd6G34-H35 Plastil 6D04 PlayMonster UK Ltd7A43 PlaypressToys8G51 Pleydell Smithyman Ltd6H60-J61 Polyeco Greenhouse 6B65 PoppyForge 6D20-E21 Potect 20B02 Premier HousewaresLtd 7A61 Pricecheck Toiletries Ltd6C76-D77 Primeur Ltd20B22-C23 Primus 6A70-B71 Protek 6B61 QCR RecyclingEquipment Ltd6H68 Quanzhou Yongyuan Arts &CraftsCo. Ltd8C67 QuickHose 7F51 Quicktreestand6B70-C71 Racing ChampExhibitionsHKLtd 7B75 Rago 7A59 RainbowDesigns Ltd8G30 RedGorilla International 20J64 Robbie Toys Limited8G46 RobertFrederick Ltd8G81 RocketGro Ltd6B50-C51 RouchetteSAS 7D58 Rustins8E48 S&S Garden DesignsLimited7E50 SabrePet Food /HenryWinning 7A54 SalepointLtd 6J60 SandCo StriMower Ltd20B04 SearchPress 8G55 Seedball 7E52 Shanghai BaohandSafetyTechnologyCo. Ltd8B46 Shaoxing Shangyu JinlongKnittingCo. Ltd8A69 ShellonEarth 7E56 Shijiazhuang ShuoxunTrade Co.Ltd 8A61 Shoptek UK 6J65 6H62-J63 Sipcam Homeand Garden 6G10-H11 SmartGardenProductsLimited20G40-H41 Smiemans Projecten B.V. 6F67 Snoap7E82 Soake7D48-E49 Sofasoy CandleCo7A81 SoilworxFertilisers 7F40 Soudal 8D40-E41 SouthernTrident Limited6H54-J55 Stagecraft Display Ltd6F60 Sterk6A60 StormSkinLtd 7G81 Strata7D42 StrathurieLimited8G47 Super Ninja7F53 Tailored Planning Solutions7F70 Telluria U.K. Ltd20G34 TheBransford WebbsPlant Company GreenHeart TheCandleBrand 8F50 TheChristmas Cabin6A22-B23 TheCinnamuncher7B51 TheCrafty KitCompany 8G45 TheCropCandleCompany Ltd7D86 TheEPOSBureau 6G77 TheFlora Lab8F71 TheGardenVillage Ltd6H25 TheGiggleGiftCompany 8G42 TheGreen OliveFirewoodCompany 20J30 TheNatural PlantFoodCompany LTD7E47 TheOriginalWinters Tale 7A62-B63 ThePatio BlackSpotRemoval Company Ltd6C78-D79 TheSolar Centre6H20-J21 TheWasabi Company 7F87 TheWheat BagCompany 7A71 TheWoolPackaging Company 7F56 Tilnar LtdtaTilnarArt &Azeti 6A47 Timber DisplaysLimited6J66-20A67 Toyway by Bachmann 7A47 Tramontina6E10-F11 Treadstone Products 20J58 Trinkety Paws 7C45 TumblebugLtd 6J68 TurfSolv 7E80 Twiggy Tags Ltd7C47 UK Greetings7D60-E61 Unipet International Ltd7C55 UrbanFarmIt7F58 ValleySolutions Group8E64 VegtrugLimited20H61 Vennersys Ltd/ Christie and Co 6G66 Verty 7C81 VictoriaEggs7E51 VitaxLtd 20E40-F41 Wallart Superstore 7A73 WanfairInternational Exhibition Co.Ltd 8A65,8C48, 8B70,6B74, 8A33 Wash with Leaf Ltd7C83 WaspinatorLtd 20C71 West CountrySoilImprovement Ltd7G51 Westland Unwins 20F40-G41 Whistler Grills Limited6A30-B31 WHMPet Group6F50-G51 WickerHome and Gardens 20J16 Wild Republic Europe APS8G60 WildID 7E46 Wildlife and Birdcare Nature Recovery Project CIC7G47 Wildlife World6B64-C65 WilliamLamb GroupLtd 8G72 Willowstone Garden Products Ltd6A54-B55 Wilsons8E45 WinningMoves 8G61 Woodlodge Products 20B30-C31 20A30-B31, 20A40-C41 WoodmansternePublicationsLtd 20E20-F21 Woodson20F05 Xiamen MeixiImport&ExportCo. Ltd/ HuianL&T Pottery6G24 Yingly GroupUKLtd 6C08 Yorkshire Flowerpots20A20-B21 YPHA GreenHeart Zest 20D30-E31 Zhejiang BroadInternational Convention&Exhibition Co.Ltd 8C46-D47, 8B30,8D44, 7A72-B73 7C60-D61, 8C40-D41 7C75,8B72, 8A57,8B80, 8C51,8B40, 8B43,8B42, 8B64,8B50, 8A53,8C79, 8B66,8B41, 8C71, 6B30-C31 Zhejiang Growin InternationalExhibition &ConventionCo. Ltd8D63, 7C62-D63 8C62 ImpulsePlants B.V. 6D02 InspireGifts UK 8F42 Ivy&Twine Candles7C40 IvylineLtd 6E60-F61 Jagram S.A. 6C34-D35 Jarapa Ltd8G32 JardinopiaLtd 6A41 Javado 6B40-C41 GreenHeart JiangsuCcpit InternationalConference&ExhibitionCo. Ltd8C77, 8C73, 6J04, 7G38 JiaxingWellFind Convention& Exhibition ServiceCo. Ltd8D64-E65, 8A30 Jonart Design 7G31 JormaePourri 6J32 JPTEuropeLtd 8F45 JR PetProducts7B60-C61 Juakali6H10-J11 Kaemingk 20G20-H21 KandyToys7E60-F61 Kapiteyn B.V. 6F02 Kennelpak 7B44 Kieftand Sons Ltd20E02 Kiln FiredPottery 6F15 Klass 6J30-20A31 KSPInc 6A32-B33 Kushboo Soaps8G43 KW MetalFlowers7E44 Labre’sHopeCIC 8E62 Lava-Lite20J38 LedlenserUK8E43 Leo&WolfbyNutriment 7C41 Leon (Ultralight) BootsCo7G57 Lighting Legends6B05 Likewise Rugs and Matting8E57 Link Integrated Security Solutions6H73 Lishui Spring Agriculture Technology Co.Ltd 8A51 Little KarmaCo. 8F52 Lodi UK 20J70 LovaniaNurseries GreenHeart LSFWholesale 8F65 MagmaLondon8G82 MalcolmScott Consultants Ltd6G81 MasterpieceCollectionLtd 20F22 MayhemUKLtd 8F72 McAlpine &CoLtd 7G83 Meadow View StoneLimited20C20-D21 Melcourt Industries Ltd6G02 Mele&Co7G46 MelmarStone 20G21 Midtherm6E01 MNPFlowersGreen Heart Mr BugInsect ProteinDog Treats 7C50 Mr Fothergills Seeds7F60-G61 Museums andGalleriesLtd 7A60-B61 Muthuvel Coir Products 8C31 NSmith &CoLimited6F66 Nanjing Toua Robot TechnologyCo. Ltd6B42-C43 Nantong Link Metal Products Co.Ltd 8A81 Nature Safe by Hygeia 6H30-J31 NaturesMenuLtd/NaturesVariety 7A40-B41 Neat IdeasLtd 20A02 NedFox Ltd6J62 NewEnglish Teas Ltd7F59 NewLeafPlants LtdGreen Heart NewbridgePremium Pots Ltd20E30-F31 NewspanBuildingSolutions Ltd6H72-J73 Ningbo CenturyInternational Exhibition Co.Ltd 8A59,8C61, 8C49,8C47, 8A71, 8D31 8A43, 8A47 No LimittsLtd 8F70 Noel Tatt Group7E30 Nordlux(UK &EIRE) Ltd7G70 North andSouth FootwearLtd 7F49 Nyfasi 7E84 Open Retail SolutionsLtd 6H67 Osprey Charging Network6G73 P&R Horticultural6A44-B45 Pale PandaSculptures7C48-D49 PamPetersDesigns 7G45 Panacea Products Ltd6F40-G41 Pantherella International GroupLtd 6H50-J51 Pelsis Ltd20D02 Percuro7B46 Perennial 6E80 PerfectGardenProducts8D57 PetRebellionLtd 7B56 Petcon-UKLtd 20H70 PetQuip 20H01 PhoenoxTextilesLtd 6H34-J35 Pinnacle Agri Products Ltd6D06

Greeting cards –agenuine footfall driver

Garden centres aretaking alarger shareofthe greeting cards market in the UK and Andy Paterson, Woodmansterne’s Sales Director,believes thereare massiveopportunities for it to be more!

With Glee fast approaching,GTN took the opportunity to delveintothe world of greeting cards to understand what is so specialabout them. We met with Andy Paterson, Woodmansterne’sSales Director,and KateLeach, Head of Marketing at Woodmansterne’sveryimpressive Milton Keynes Distribution Centre and offices.

Andy has vast experienceinthe industry, with the last 12 of his 30+ years spent with the publisher.Andy’s passion for the categoryisinfectious and he strongly believes cardsales can grow even more in garden centres. He and Katewereabletosharesomeinteresting facts with us, combined with some ideas on what to consider

Greeting cards: The facts

• Thegreeting cardmarket is worthmorethan the sales of teainthe UK.

• Volumes of single greeting cards through garden centres has grownby11% since2021but fallen slightly in volume by 0.4% across the UK as awhole.

• Kantar,which Woodmansterne worksclosely with forinsight, reports that the garden centreshareof the UK greeting card‘pie’ is now2.3%.

• An estimated 26.2m people in the UK bought acard in 2022, and on average thereare 11 trips to buy cards annually.

• 85% of all cardpurchases aremade by women.

Volume Growth Jan-June 2019-2022

• Retirees and empty nesters(households wherethe ‘kids’havemoved out), account for50% of UK cardpurchases. Themost growth is nowcoming from the preand young family category.

• Manymixed category/variety retailers, saygreeting cards areone of,ifnot the most, cross shopped product in their stores, ending up in a‘basket’ with something else.

20 June 2023
20 19 2020 202 1
Carddisplay at Haskins Garden Centre, Snowhill. Andy Paterson believes garden centres can takeanevenlarger sliceofthe greeting cards market. Below, oneofWoodmansterne’s popular Emma Bridgewater designed cards.

On carddepartment location

Andy explained these statistics help understand howgarden centres can capitalise on opportunities to sell morecards. Cardbuying demographics areperfectly aligned with garden centrecorecustomers, and encouraging them intoawell-lit, curated, and positioned card department will undoubtedly grow sales. Centres with footfall from the restaurant to the cardarea haveseen significant improvements in sales. After all, cards areagenuine small value, everyday purchase, and if thereisa credible choiceit’snot just one card that gets bought. Gifting and house plants arealso obvious adjacencies.

On price

Andy went on to say: “In some cases thereisa reluctancetostock certain ranges because of price. Ironically,few will complain that acoffee is well over£3nowadays and howlong does acup of coffee last? Just imagine, howsales revenue would increase if youhad anew range of cards that youcould credibly sell at the same volume as an average £3 per card, rather than £2.50?”

Kateadds: “Customers arespending moneyona lovely lunch or agreat breakfast and if theyare spending aconsiderable amount on abeautiful gift or aplant, why would theynot want to buy that perfect cardtomakeitevenmorespecial?”

On multiple purchases

Dwell time in centres would suggest that core customers arelikely to be lesstime-starvedand generally moreorganised. Therefore, if the card display is attractive, enticing and has genuine variety,itwill encourage multiple purchases.

Variety is key

With morethan 300 greeting cardpublishers in the UK, thereare plenty of options to choose from. But howmuch time do we havetoget out of our day-

to-day tasks and realise the potential? Many garden centres devote agreat deal of spacetogreetings cards so have an opportunity to createmorecompelling displays than many other retailers, providing thereisawide breadth of choice. Andy challenges us to check how many captioned cards are‘doing the same job’ and howoften areyou unable to buy acardfor aclose relation in your owncentre?

Display performance

Whilst spacemay be easier to come by in a garden centre, Andy feels that just likeevery other category, thereneeds to be appropriate financial scrutiny

“Our primarycompany core values at Woodmansterne are‘Relationships First’ and ‘Be Authentic’. We genuinely livebythese every day and therecannot be abetter example of combining the twointhe relationships we have with our customers. Retailer needsare genuinely at the forefront of our minds. We’d rather encourage, alongside ourselves, another publisher’s product or range to compliment sales. We provide detailed display analysis to help reviewand curatethe optimum display.Thereare many occasions where our newcustomers havebeen able to reduce

cardoptions and thereforereduced inventory investment, but still see healthy increases in cardsales!”

There’snosuch thing as asilly idea! Andy and Kate, whose experienceisverymuch inmarketing and promotion, haveother ideas to promotevisits to the cardarea.

1. Reward loyal cafe customers with an opportunity to earn afreecard. Astamped loyalty cardwould drivefootfall intothe card department and help cross-pollinatepurchases.

2. To ensureyour loyal everyday cardcustomers come to youfirst for Christmas, why not consider a‘first Christmas cardfree’ reward for multiple everyday purchases over thepreceding months?

3. Merchandising cards in other areas of the centrecan also help sales. Indeed, placing cards and pick up gifts leading intothe till area, also provessuccessful. Andy knows that garden centres haveanopportunity to grow sales by adopting the same snaking queuing systems that Primark and TK Maxxuse, because his wife and twoteenage daughters fall for it everytime!


The Woodmansterne team would be delighted to help youboost your cardsales, even if you believe theyare already wonderful. “Thereare always opportunities”Andy explained, “You’ve just got to be prepared to look. We haveyears of expertise in publishing cards, planning card displays and helping with the most appropriate order and deliveryprocess.Wemanage the whole categoryfor some garden centres, and can provide the required design variety by supplying designs from ourselves and over 20 ‘Best in class’ UK cardpublishers, in asingle order/delivery.

We canalso help provide the innovativedisplay fixtures to help your department look its best. We appreciatethat this solution can be scaryat first, but ask around -it’sliberating,and youneed not haveany lessinfluenceorcontrol on your ongoing cardoffer.”

Get in touch

One of theteam is alwaysavailable forachat, or even avisit,tohelpusall sell moreofthe products we clearly love!

GLEE Stand: Hall 8-20

Call: 01923200 600


Email: Promotion
Theaverage card costs less than a cup of coffee.
June 2023 21

Glee preview

Buyer services

Therange of complimentaryservices to help buyersmaximise their time at the show, has been extended with severalinitiatives.New for2023are Glee Look Books, inspirational visual guides providing asnapshot of new exhibitorsand topsuppliers in each sector.Also newisthe Product Finder Servicewherebuyers canrequest the Glee team to curateabespoke list of the most relevant exhibitors. TheGleeBuyer’s Lounge will again be available with acloakroom,charging points and complimentaryfood and refreshments. This year’s Glee Connect Partywill be held on Tuesday 27 June from 6-8pm in Fire,Grill & Chill. Everyoneiswelcome!

Home, Gift &Clothing

Glee has long hosted keyexhibitors of home, giftand clothing and manygarden centres arenow enjoying success with these products and extending their offerings to keep up with demand. In recognition the sector has been significantly expanded so other garden retailerscan make the most of sales opportunities. With Glee taking placeinJune, retailershave agoldenopportunity to get ahead of the curve and secureorders beforeChristmas.

Green Heartand Glee Talent Show

Thehorticultural hubofGlee, Green Heartisanintegral part of the show in thecentralatrium whereyou canfind the finest indoor and outdoor plants and agenerous helpingofnew cultivars too. This year theareawillbeelevatedasitalso hostsa newshowfeature,the GleeTalent Store.

Twoteams from UK garden centreswill demonstratethe power of visual displays and ideas for crossmerchandising with pop-up exhibits centering around indoorand outdoor plants

NewDIY sector

From outdoor kitchens to pergolas and planters, online search queries around do-it-yourself garden projects are soaring and the market holds serious growth potential. This newfound love fortackling home improvement projects –with the bonus of keeping costsdown– has spawned anew breed of younger DIYerswho aren’tafraid to gettheir hands dirty.The newdedicated DIY sector is perfectly geared towardshelping garden centres tap into the increasing trend forgarden DIY and createfurther opportunities with targeted products to complement and enhanceexisting offers.

NewProduct Showcase

Every year hundreds of newproducts areentered intothe highly coveted Glee NewProduct Showcase with just 15 gaining triumph afterafiercely fought pitching process and judges’ deliberation. Entryintothe New Products Showcase is nowopen and is completely free of charge to all Glee exhibitors. Thereare 12 categories to enter covering the full range of products sold through garden retailers.

22 June 2023

As we enter the month of June, Primeur is busy getting ready for another outing to the Birmingham NEC to take part in the 2023 edition of the Glee exhibition. This year we are back, bigger and better, to showcase our exciting new eco-friendly innovations.

As always, the team will be on handtodiscuss products, share feedback and suggest ways we can workwith you to ensure you have theright assortments to suit your customers’ needs.

If you don’t yet stock any of these ‘must have’ products, then please come and say ‘Hi!’ -wewould love to meet you. There is also still time to launch one of our merchandising displays this season, or to discuss opportunities for the future. COME

OUR AIM: to offer our customers ecofriendly, recycled garden products thatare stylish as well as sensitive to the environmental impactonour world
We are asmall company on amission to make abig impact by bringing Eco-Friendly garden products to theUK. •Family run business based in Yorkshire •Fully stocked year round •Dedicated account managers •Assorted merchandising units available •Short lead times
ARE YOUREADYTOJOIN THE RECYCLED REVOLUTION? Sar hsaid “Meeting our Sarah said cus mers in person, customers person, strengthening partn r h p strengthening partnerships, and sharing f dback are feedback some of t emany reasons the many G eisamust visit” lee is a must

Dynamic products and volume driving offers to support retailers

AsGlee fast approaches, we’re excited to sharethe work we’veundertaken to further supportretailcustomers next season, with morethan 60 newcatalogue lines ready to showcase…and fewsurprises up our sleeve!

Tuning in to ongoing market conditions andthe increased cost of living,we’ve focused our energy in three areas:

• The introduction of dynamic products to createnew salesopportunities

• Range refinement to sweat the retail spaceharder

• Volume driving offers and price realignments to present greater value

This combined approach aims to instill buying confidenceagainst known volume sellers, whilst making wayfor some exciting newintroductions that serve to drivethe customer offer in newdirections.


• Premium sales boosting opportunities

• NEW Premium Chippings

• NEW Cobbles &Pebbles

• NEW Rockery

•…Moretosee at Glee


Decorative Aggregates and keypricepoint offers for2024.

24 June 2023 Promotion

Drift &Flow

• Easier range commitment

• NEW keyvolume sales drivers

• Trend led, unique designs

• Lowstock commitment on best-selling, promotional lines

The Stone Merchant

• Natural paving and accessory introductions

• Refocused pricing acrossthe category

• Look outfor extended range opportunities

‘Natural’ additions for next season will further enhance the range

We’d love the opportunity to supportyour business. To findout moreand meet our team, please visit the Alticostand at Glee: 20F30-G31. Head Office:01302354500

June 2023 25 Promotion
Newtrend-led waterfeatures and an extended range of volume driving promotions.

PAW(Petand Animal Wellbeing)

With petowner numbers staying strong andconsumerswilling to spend on theirpets, it’svital retailersare stockingthe right products. Nowis the optimal time forgarden retailers to review their pet offering to ensure products arefocusedontrends, such as nutritionand accessories,corelines andgiftingopportunities. Within PAW, ahost of established andemerging pet brandscome together,including those cateringfromgardenwildlifeto showcase services andnew products for2023and beyond.

Fire,Grill &Chill

Agreat success at the showlast year,the Fire,Grill &Chill area is again the placetosee experts and talented chefscook up astorm on the manyand varied barbeques exhibited at the show. It’s not only a chancetogrababit to eat and relax foramoment or twointhe summer sun but Fire,Grill &Chill also offers plenty of special event ideas for retailerstoengage with their own customersback home.

Free seminars

Aprogramme of free seminarsonthe Glee Main Stage will run throughout the three days of Glee. They include:


Sustainability Trends: TheImpacts on Gardenersand the HorticultureIndustry. Dave Denny, HTAHead of Research


Home and Outdoor Living Trends 2024.Madeleine Ritchie, Visual Trend Researcher,TrendBible


HowtoIncrease Consumer Loyalty Online. Amy Hobson, Partner –Social B

At aglance

Glee 2023,NEC Birmingham


Opening hours: 9.00am–6pm (Tuesday andWednesday), 9am –4pm (Thursday)

Entry is free to all pre-registered visitors.


OurNew Garden Tool Collection

Beautifully packaged garden tools featuring designs from the V&A collection

26 June 2023 Glee preview Cultivation Digging Available from Joules, Marshalls, Waitrose and leading retailers. Tel: 01279401570 • •
The New Generation of British Bulldog Toolsbred from over240 yearsof Heritage, Craftsmanship & Manufacturing bloodlines.

Use to remove ‘BlackSpots’ from Indian Sandstone,York Stone,Lime Stone,(including Bath and Portland) Purbeck Stone etc,and to restorethose original coloursofyour patio, terrace and pathwaysyou thought you’dlost forever!

Use to remove ‘Black Spots’from all pre-cast slabs (including Marshalls, Bradstone,Haddonstone) reducing the need to pressure wash, which damages the slabs and exposes the aggregate.

Use to remove both ‘Black Spots’and thewhite fungi spots from clayorconcrete paveddriveways andpatios and to restorethe natural colourswhilst reducing the need to pressurewash (which washes out the sand and destabilises the foundation.)

all types of

When used annually Patio BlackSpot Preventer will prevent reinfestation of ‘Patio BlackSpots’after theyhave been removedwith our Patio BlackSpot Remover®.It specificallytargets the black lichen spores,preventingthem from germinating.

For use on

all types of stone

NEW for 2023 – Go Ferrous the solution to remove the orange spots caused by overspreading of lawn fertilisers on patios Go Ferrous will also dissolve rust stains caused by BBQ equipment, metal pots and planters without damaging the stone or surrounding plants.

Use to remove both ‘Black Spots’, white fungi spots and general grime from stone and concrete garden ornaments,

GO FERROUS has been chosen as Finalist in the ‘SUSTAINABLE GARDEN PRODUCT OF THE YEAR’ at RHS CHELSEA 2023

Pet, Bird & Plant Friendly MoreRestorationLessPerspiration! For use on all types of patios, paths and garden stonework The Patio Black Spot Removal Co. Birch 1, Greenhills Rural Estate, Tifford, GU10 2DZ natural stone For use on artificial stone For use on block pavers For use on ornamental stone For use on
stone For use on
restore natural colour Simply apply, rinse and admire. No pressure washing,
no scrubbing, no
0800 500 3032 Come and visit us at...

Put Floral Thursday in the diary

The Greenfingers Charity.

Floral Thursday on the last day of Glee has become a tradition we now all look forward to As well as having fun and dressing in your most colourful and floral attire, the day is also a great opportunity to raise money for The Greenfingers Charity

At Glee in 2022, Floral Thursday was a record-breaking year with more than 400 exhibitors, staff and visitors taking part bysimplywearing something flowery. Through the raffle and donations, around

more than £2,000 was raised Trevor Pfeiffer, GTN Editor and host of the raffle says the event always brings a smile to the faces of exhibitors and visitors “Also what was lovely to see in 2022, was the number of teams that coordinated their floral attire – they looked amazing I hope we see a few more taking part and having fun this time too ”

This year Floral Thursday takes place on 28th June with theraffle being drawn at The Stage in the afternoon

28 June 2023 FUNdraising for Greenfingers
It’s time to start planning your wardrobe to make sure you have your floral gear ready to help raise money for
June 2023 29 FUNdraising for Greenfingers

Click, shipand grow

With Azpects Unlimited, retailers can grow their sales and let Azpects do the legwork

Anewdrop-shipping servicebeing launched at Glee will enable retailers to offer the full range of Azpects products, with excellent customer servicesupport, without the need to hold physical stock.

Azpects Unlimited provides alink so consumers can buy from their local retailer’s websiteand haveproducts delivered directly to their door.This is especially convenient for all parties with bulkyand heavyproducts as it frees up display spaceand means consumers don’t need to grapple with difficult-to-handle products. Additionally,retailers can offer the entirerange of Azpects products rather than being restricted by stock holding space.

The newsystem is easy to adopt for retailers thinking about or already selling through their website, allowing them to offer alarger product range whilst increasing linked sale opportunities and overall revenue to amoreextensivecustomer base. In addition, this serviceisfreetouse with no set-up fees.

30 June 2023 Promotion Visit us on stand 8G46 Robbie Toys: Unit1 The Lane, Manston Business Park, Manston, Kent, CT12 5EZ. Telephone number: 01843604448. Email: Website:
To see howthe new Azpects Unlimited Drop-shipping servicecan benefit you, email: or visit us at Glee 7E70
June 2023 31 Promotion

en Care mak to progress its journey in peat-free

Evergreen Gar es steps to progr in becoming peat

In January this year,Evergreen Gar anew plant in Kirkby,justoutside support and upscale manufacturing

In this year, Evergreen Garden Care (EGC) acquired a new plant in Kirkby, just outside of Liverpool, in order to support and upscale in growing media.

The 15,000m2 sitecontainsa fully automated, modern factory

15,000m2 site contains a modern built in 2016, wood fibre and coir processing equipment, a 1.8 hectare Green Composting pad, and stocking ground with capacity for more than 60,000 pallets. The factory itself has capacity to produce at least 100,000 pallets throughout the season.

With ECG’s brands moving to peat free in the near future - Miracle-Gro in 2024 and Levington in 2025 - this

plant makes that crucial transition much smoother and ensures that capacity is as unaffected aspossible. This target is set to be achieved ahead of government regulation, and EGCcontinues to set the industrystandard, both through product action

dentr Glee
exhibitor news
June 2023
DiscoverourNEWra Hall20Sta NOTALL PEATFREECOM ISCREATEDE Miracle-Gro® is aregistered trademark of OMS Investments and is used under license from OMS Investments.


and financial investment, but also through leading in education and discussion.

This investment came as EGChave assuredthat season-readiness and stocklevels aremoreimportant than ever to reachdemand, alongside the new challenges of moving to peat free.

Colin Stephen, Evergreen Garden Care’sUKManaging Director,said: “This key capital investment truly demonstrates our dedication to both the transition to peat free and ensuring that we areable to meet all of our customers’ demands.

“Building further on our capacity for making

and storing growing media will bring us intoanew levelfor theyears to come.”

EGCalso nowincludesits ownpatented wood fibresinthe composition of its Levington John Innes products, which perform as well, if not better,than peat-basedcompost.This patented technology uses fibresthat areinfusedwithorganic nitrogen, preventingplantstarvationand in turn, promotingstronger and healthier plantgrowth.

This Glee, EGCisexcited to provide handson peat-free education opportunities to its customers, as well as showcasing current -and new -must-stocks

From severalrange expansions and product releases to afurthered commitment to more natural and sustainable gardening solutions, customers should keep their eyes on EGC throughout Glee to hear the news first…

Evergreen Garden Carewill be exhibitingatGlee –Hall 20 Stand C40-D41 -and is looking forward to welcoming all its customers and visitors.

Gr est Award W

Triple Greatest Floral Thursday Team AwardWinners

Eve en Care t m has for Greenfingers

Floral Thursday again in 2022 for third successive year How will you join Thursday at Glee 2023?

The Evergreen Garden Careteamhas set the standard forGreenfingers Charity FUNdraising, winning The Greatest FloralThursday Team award againin2022for the thirdsuccessiveyear. Howwill youjoin in with Floral ThursdayatGlee2023? June 2023 33
angeat andC40

Formorethan 25 years,the Fountasia™ namehas been synonymous with ‘First to Market’ creativeand innovativedesign, fine quality, andgoodvalue that appeals to the garden centre andgift market. ACompany recognised for‘goingthatextramile’with outstandingPOS displays that build business.

In addition to theconstantly evolvingranges of Home&Garden andChristmas décor,whichhave been thehallmarkofthe Fountasia business from theoutset,the companyhas inspired andcreated ‘The WorldofMakeBelieve’, whereimagination is all youneed to meet fairies, elves, andpixies, in their magical world.

Robotime, presented by Fountasia with enormous success, has becomeone of themost exciting brands, inspiringenquiringminds andsatisfying

ardent model makersofall ages. TheNew UDEAS rangeprovides safeand stimulatingtoysand games foryoungchildren, whichencourages, andnurtures natural imagination, creativity, social development,and self-confidence will be launched officially on our standatGlee.

Thenew Fountasia Plushtimebrand will make its debut at Glee creatingaspirit of fun with ‘YaketyChat’ comedians andsnuggly ‘Plushimals’ bringingcomfortand good humour

Fountasia Regional Sales Managersprovide NATIONAL coverage forserviceand support andlook forwardtoseeingyou at Glee.

Find Fountasia at Glee to viewnew ranges andexcitingnew products, updated classics, andtimeless best sellersin thenew seasonal collections.

Formoreinformation please email info@fountasia.comorcall01303873311 Come andvisit us at Glee (Stand6J20-20A21) We arealso at HarrogateHome& Gift (StandB1) and Birmingham Autumn Fair (Stand6A25)

Sustainable liquid feed that ’s aproduct of green energy

Apsley Farms’ Natural Plant Food rangeismade from plants, for plants!

Haveyou ever thought aboutwhere your usualshop-bought liquid plant food comes from? Chancesare it’s made specifically forthe purpose of feeding your plants,using rawmaterialsand creating a carbonfootprint in theprocess

Why not choosea totallynatural alternative instead –madefromplants, forplants!Our range is asustainable product of renewable energyproduction so by thetimeitreaches you, it hasalready helped heat hundreds of homes with green gas insteadoffossil fuels

Our plant food is packed with NPK nutrients, macronutrients and micronutrients to giveyour plants the best possible nutrition. And because it’smade from natural ingredients, it’sfully approvedbythe Soil Association and suitable for all organic

ApsleyFarms is exhibiting at Glee, Hall 7, Stand 7G71. Fortrade enquiries contact Robin Stewardson 07932096453 or email: r.stewardson@

gardeners. Plus, our fully recycled and recyclable containers mean that everydrop of our plant food is good for your garden and theplanet too!

Choose thesustainable and natural alternative with ApsleyFarms’ natural plant food range and help create agreener, more sustainable future for all. The range includes Natural Houseplant Food, Natural Tuband BasketFood,Natural TomatoFoodand Natural Plant Food, available in aselectionofsizes.

June 2023 35


NEW premium aggregates

The company’sexclusivedecorativeaggregate collection is boostedbythe addition of TWO newpebblesand ONE chipping. These newproducts have been developed in line with currentcolour trends and areset to provide substantial salesincreaseswith their healthyRRPs.

NEW Stepping stones

The company’spaving range is further enhanced by the introduction of aselection of new stepping stones, including Natural Stone in twocolour options of Black Limestone and Fossil Buff.Anew range of large Orientalstepping stonesinOlive, Ashand Sienna alsooffer adistinctpointofdifference.

Promotion qualitydecorative
visit our most sustainable stand! necbirmingham, 27th-29th June stand 20C20-D21 01948 841 607
iew Stone is settowow customers with af lagshipdisplay of premium qualityproducts and merchandisingsolutions with award w st PREMIUM QUALITY
FossilBuff OrientalOlive
w aggregates&paving meet the team! join us foradrink in our hospitalityarea stand 20C20-D21 01948 841 607 NicholsBubblerWaterFeature 6Smal lC oldFrames winning supply we are proud to hostacharityauction prize drawresults at 6pm -28th june on our stand ApalletofFire Pits lsBubbrWaterFeature BritishGardenCentre Gift Card we are Scan theQRcodetobid! AWelsh Gift Hamper AUCTION In aidof more prizes to be announced

Candles to help beat food poverty

Little Karma Co hand crafts 100% natural pureessential oilcandles. Its mission is to rid the world of toxic, environmentally-unfriendly candles, one handcrafted, refillable, clean burning candle at atime. It also gives back to the community by donating 5% of all profits to the Trussell Trust which helps people during the cost-of -living crisis and works to end the need for food banks. At Glee,Little Karma Co will be exhibiting its collection of Refillable Candles, Initial Candles, Christmas collection, Candle Refills and the newSlogan Candle Range. The company offers retailersafully customisable, whitelabel servicewith lowminimum order values. 8F52

Kelkay products get the conversation started

Anumber of newpaving, decorative aggregatesand landscaping accessoriesare joining theKelkayline up for2024alongwithnew and updatedmerchandising solutions. Whetherfilling agap in theoverall offering throughnew colours, sizesorenhancementstothe product hierarchy, retailerscan trust that Kelkay’s latest offeringwill fulfilthe needsofboththe retail settingand meet therequirements of discerning shoppers.Look outfor twonew aggregate productsplusalineofpaving whichwillopennew conversations around sustainable material usage


38 June 2023 Glee Exhibitor News

Leading the wayintimber trends

Zest continuestobring creativity to the timber furnituremarket with newproducts emphasising the garden as the perfect placetorelax.It’sintroductions for 2024 include the Terraza Outdoor Kitchen and the Compact and the Tall Botanical Greenhouses which areperfect solutions for nurturing youngplants in small spaces. The Eco Hive Composter provesthatcomposters need not be unattractivewhile the newZestStirling Arbour is aperfect coveredsanctuaryinwhich to enjoybeing closetonature.

Zest is also showing some cleverand innovativenew seating products as well as new and redesigned versions of existing best sellers.


Making wildlife gardening simple GPlants believesineco-friendlygardening for wildlife and wants to makesourcing and using sustainable products in the garden as simple as possible for everyconsumer.Its easy-to-useseed bombs, mats andshakers arepeat free and include the highest quality seeds. Products aredesigned to only attract wildlife, but to also createasustainable habitat for them to thrive.


June 2023 39 Glee Exhibitor News Contactustoday to find out how youcan become Stockist  Increase your business profit margins  Various point of sale solutions  Regular special offers  Sales and marketing support  An ever-evolving range-covering petrol, electric and cordless OneBattery, For Every Task. Built For PERFORMANCE Webb Electric Lawn Mower WEER33 Webb AutosetSidewheel Lawn Mower WEH30 Cordless Lawn Mower GWGD24LM33 Garden Tool of the Year Highly Commended Greenworks Mini Chainsaw GWG24MCS10K2 See us at Stand: 20H20-J21 27-29 June 2023 Join us at Glee and find out about our NEW partnership with AVA of Norway Pressure Washers

Warmth and cooking Scandi style

Success at Glee 2022 sparks new additions to Scandinavian company’s range.

For morethan three decades, Espegardhas been aNorwegian household name, offering an exceptionally high-quality range of portable firepans, braziers, grills and accessories. In that time, it has become alegacy brand earning areputation for producing exclusiveproducts that blend the finest materials and functionality to makeoutdoor life inviting and accessible. All made in Europe, morethan half a

million of Espegard’ssignatureFirePan 60 havesold in Norwayalone.

Following on from its success at Glee last year,European distributor Fandango FireTools, is bringing moreofthisinspiring range to the UK at the 2023 exhibition, so gardeners, campers and beach lovers can stay outside and do moreofwhatthey love for longer.Whether it’s for cookingor anatural heat source,new introductions from Espegardalloweveryone to keep

40 June 2023 Promotion

Formoreinformation about Fandango Fire Toolsvisit or email us at

At Glee please come by Hall 6Stand 6F01tosee our range of toolsand products for outside cooking.

warm and enjoythe simple pleasures of eating outside.

This year,joining the traditional line up are new, contemporaryfire pits andpans, of which four aredesignedwith clean burn technology This means theycan be used in urban spaces in smokecontrol areas. As well as being aheat source,accessoriesinthe Espegarderange mean theycan be used for brewing up fresh coffee,grilling meat and vegetables on cast iron andevenmaking popcorn.

At Glee, look out for the newFirePan Pilar 50 and its larger cousin,the Fire PanPilar Premium 50 which also comes with ahandy spacefor storing logs and areally useful ash drawer for easy cleaning.Contemporaryand compact theyare easy to transporttodifferent outdoor places and, likeeverything in the range, havethe option of aprotective coverwhen not in use. Also newisthe FirePan Rein Premium60with firebowl suspended on atripod and the FireBowl Rein Premium 60 supportedbythree sturdy legs.

Thankstothe love fora real flame and ahugely successful Glee lastyear,Fandango Fire Tools has nowsoldaround 20,000 wood splitting Kindling Crackers™inthe UK. This qualityand safe-to-use tool hasnow been added to the outdoor entertaining offer of many moregarden centres. Since Glee 2022,new stockists comingonboardhaveincluded independents such as LongacresGarden Centres in thesouth east,the Burford Garden Co in the Cotswolds, Yorkshire-basedLanglands Garden Centre, andgroupslikeBlueDiamond. It’s notjust in theUKwhere trade is brisk. AcrossEuropesales arereaching 50,000 unitsa year andcrucially,the Kindling Cracker™now has aEuropean and UK patent helping to secureits design against inferior copies and giveconfidence to both retailersand consumers.

June 2023 41
Right: Invented by Ayla when she wasa13-year-old schoolgirl, the Australian-made, recycled cast iron Kindling Cracker™ makes light work of splitting logs forchimineas, firepitsand pizza ovens.

AMES UK to increase average basket spend

AMES UK’s is offeringmultiple benefits for retailersand category buyers. Not only will the stand be full of the latest innovations to join the company’s aggregate, paving,outdoor heating,water feature, garden décor and pots offerings from the Kelkay,LaHacienda and Apta brands, but it will provide visitors with awealth of tangible businessadviceand merchandising best practice. Look outfor newmerchandising concepts to increase the average basket spend and highten brand awarenessinstore Crossmerchandising and trend-led displays will also grab the attention and inspireretailers to think differently about howtheyengage with outdoor living essentials within the retail environment.


Artistic scarves

ArtonScarves wasfounded by North Wales based artist Lucy Hay and continues to grow and add newdesigns from anumber of different British artists. Lucy wasinspired by the beauty of the countryside and its diverse wildlife and began her company with prints, cards, mugs and coasters. Today her designs, plus paintings, makefor acollection that is both beautiful and eyecatching.All the scarvesare handprinted in North Wales on avariety of soft and luxurious fabrics.


42 June 2023 Glee Exhibitor News From our Cumbrian farm to your garden, anatural range of feeds and fertilisers. GLEE Stand Number 7E47 Unlock the secret to year-round garden health 100% synthetic chemical free Sustainable byproducts of renewableenergy production Nutrient-rich fertiliser forimproved soil structureand garden growth Vegan, wildlifeand pet-friendly

EasyFountain is arapidly expanding brand perfectly positioned to support retailers who arelooking to source newlines and maximise waterfeature sales. This year the brand will be extended with a newlineupofproducts within its four collections -Modern, Traditional, Natural, and Distinctive. Contemporarystyles will build on the popularity of the Anglo Falls fountains launched to great success for the 2023 season, while newproducts will also launch intothe Traditional and Natural collections, allowing garden centres to curate the right collection for their customer base.


Kind to nature,great foryour garden


NatureSafeIndoor Plant Food and Nature Safe Orchid Feed

are the latest addition to the naturalplant and garden carerange.Both products come in a250ml bottle, simply pump andadd water. Enriched with sustainably sourcedseaweed from the Connemaracoastline, as well as plant based nutrients, these certified organic indoor feeds are completely safefor children andpets.


June 2023 43 Glee Exhibitor News
now... your indoor plants too.
To learn more visit us at
Stand 6H30-J31
Making water featuresales easy

Garland has propagation sorted

Following ahighly successful starttothe season, Garland Products will be launching more than 40 newproducts.

Morethan half arefor propagation, aresult of major investment to cement Garland’sposition as themarket leader in this sector.These include injection moulded Square TomPots in twocolours, Super-Sized Seed Tray and Garden Tray and aDeep Root Garden/Seed Tray

Also added is The Duogrow 2-pot self-watering planter that keepsthe soil perfectly moist through its wick-based system which pulls water up from the 15 litreSmartReservoir


Peat free that performs

Warm and cosy lights anywhere

UK lighting specialist, Lighting Legends, has been helping homeowners transform their indoor and outdoor areas with an array of high-quality lighting since2020. At Glee, the Derbyshire-based specialist is launching an innovativenew line to its growing range. The Super Festoon Warm White Plug-in Outdoor LED String Lights areavailable in a range of sizes ensuring thereisalways asolution, no matter the spacethat needs covering. The new Super Festoon Warm WhitePlug-in Outdoor LED String Lights aredesigned to createawarm and cosy spaceperfect forsitting back and relaxing in.


44 June 2023 Glee Exhibitor News Contact us: 01270762828 Ourpopular peat free ChampionsBlend All Purposeand Premium Multi-Purposecomposts combine great valuewithexceptional results forgardeners with sustainabilityconcerns. All our rangeisproducedwiththe finest ingredients using thelatest technology to provide precision blended, consistent products. Put us to the test Just contactusfor aFREEsample and seethe quality foryourself,you’ll be glad you did
Call foraFREE Peatfree sample Growing Together

Handy assists retailersto maximise earning potential

Handy is using Glee to announcea newpartnership with Norwegianpressurewasher specialist AVA.Its product lines aredesigned and built on asustainableethos: durable, long lasting, andeasy to maintain. The Handy’s stand will also emphasise andfocus on the company’s extensivesupport andservicetohelp retailers meet their customers’ diverseneeds andmaximisesales.“We notonly understand product but also theneeds of retailers and their customers. It’s equally important for us to listen,so the newlounge area on the Glee standswill enablea twoway discourse, in an informalsetting,” saysMark Moseley, Handy’s Sales &MarketingDirector.


Lightweight boots arevegan-friendly

Since its introduction in 2018,ranges of ultralight wellies from theLeonBoots Co can nowbefound in more than 800stockistsacrossthe UK,frombuilders’ merchants to garden centres.Leon Boots continuestotakepartinarevolution in theworldofwellingtons, to use thesame lightweight, durable, comfortable material forits boots that arealready being usedinmanyleading brands including Adidas, Nikeand Sketchers. EVA, astretchyand rubber-like plastic, is afar better material than PVCorpolyurethane. Not only is it lighterand moredurable,but EVAconsists of far less harmful chemicals so is moresustainable,environmentally friendly and is agreat choicefor vegans.


Excitement mounts for Fountasia

In addition to the constantly evolving hallmark ranges of Home & Garden and Christmas décor,Fountasia presents ROBOTIME inspiring modelmakers of all ages, UDEAS for safe and stimulating toys for toddlers and Plushtime for gifts that bring comfortand good humour

Watchthis spacefor an exciting newrange to be introduced at Glee.


June 2023 45 Glee Exhibitor News WW W. GR EENMANGARDENTOOLS.COM
llingmade Simple! Selling awardwinning products shouldn’t be difficult, buthelpisalwaysappreciated, right? Come and visit us at Glee and see foryourself the extensive support available to all customersfromeye catching point of sale to showstopping retail displays TV mid floor stands to bespoke videos and always supported by our national salesteam, selling has neverbeensimpler PR OUD TO BE FourthGeneration Family Tools Stand 6C70 Hall 8-20

La Hacienda keeps the home fires burning

From firepits and firebaskets to chimeneas, pizza ovens and an electric heating offer, La Hacienda is the go-to brand for all things outdoor living.The full range will be promoted with the team ready to explain the many features and benefits of the brand including anew half-pallet FDSU unit to supportthe extended range of electric heating.Also being promoted arenew lifestyle imageryand updateddigital assets to help educateand inspireconsumers via social media and in-store. La Hacienda will also be partof Fire, Grill &Chill with products including the Pittsburgh Firepit with Tripod,LorenzoPizza Oven and deep bowl firepits, burning on all three days of the show.


46 June 2023 Glee Exhibitor News Available in over 100 colours Eco-friendlywater-basedgarden paints and stains Made in the UK
your outdoor
Est. 1983
Add colour to

Landscape solutions for eco-conscious gardeners

With itsrecycledrubber garden products, Primeur has set thebenchmarkfor sustainable and eco-friendly lines and diversified itsproduct range to meetthe needsof eco-conscious consumers. Primeur EZ Bordersare guaranteed to prove popular with gardeners lookingfor a quickfixtotransform their garden in an instant,while its classic TierraVerde Sonata planters arelightweight,selfwatering,unbreakable,and built to withstand all weather conditions. The EcoWay SteppingStone Collection offers homeownersasimple solution for creating non-slip pathwaysand boosting in-store sales that canbegenerated all-year-round.


Keep warm with HJ Hall

Brandedsockmanufacturer, HJ Hall,isreleasing a newrange of thermals and underwear at Glee. Extendingits expertise to thermals andunderwear is thenatural next step for HJ Hall, offering premium standardbasics for everyday comfort. Joint MD,Andrew Townsin says:

“Aspartofthe overall strategy to accelerate growth forour brands, I am delightedtoannounce that theHJHall brand will be launchingtwo newand complementarycategories, namelyunderwear and thermals.HJHall has been making socks since1882 and, in that time,has built long standing relationships with its valued customers.”


48 June 2023
Glee Exhibitor

Optimising peat free with finely tuned feeds

At Glee, RocketGrois

unveiling acollection of speciality liquid plant feeds plus six bagged products. Launched to provide avalue proposition for gardeners seeking asustainable and organic option, RocketGro’s line up of newliquid concentratefeeds is Tomato

Food, Rose &Shrub Plant

Food, All-Purpose Plant Food, Ericaceous Plant Food,and Lawn Feed. Theyare offered in 1.5litrebottles (RRP £5.99) and throughout 2023/2024 will include agenerous 50% extrafree. Packaging is vibrant thanks to impactful imagery and aclear,compelling message. The six newbagged products include Premium Bark Nuggets, Farmyard Manureand Rose Compost.


June 2023 49 Glee Exhibitor News Less Packaging Less Waste Makes up to 3litres per bottle MINIS Care 70 NEW @ Stand #7E

Hippychick make happychildren

Toymaker,Hippychick, has announced an exclusive partnership forthe UK with Americanpuzzle andcreativeart brand Crocodile Creek. At Glee it will be introducing Crocodile Creek’s popular collection of Play Balls andits first expertly crafted puzzlecollection with piecessized to suit all agegroups. They are beautifullyillustrated with themes designed to encourage young minds to takeanactiveinterest in theworld around them.Collection highlights include TheDay at the Museum puzzle collection, My First Puzzle Case and a range of NASA-themed puzzlesingiftabletins.


50 June 2023 Glee Exhibitor News Come andsee us at GLEE 2023 Stand7F46,Hall 8-20 (GIMAVillage) Barkand Peat-FreeGrowing Media

Forhouseplant and bee lovers

Wildlife World is releasingits newhandmadeand sustainable Artisan HangingPlanters and Bee House. TheHanging Planters come in twosizes each of the cylinder andconeshapes for planting andhanging indoors. Thenew Artisan BeeHouse provides nesting tubes for solitary bees in allgardens and outdoor spaces. These Fair-Trade products arehand-craftedusing naturalHogla grassand recycled saris wovenarounda toughmetal framefor abeautiful and uniquefinish.Purchasing theseFair-Trade products helps both wildlife and people.


Durstons adds even moretoits already comprehensiveoffer

Newadditions to the Durstons range includeMulti-Purpose Compost Peat Free, atop-quality growing media produced entirely from renewable sourcesand featuring Durstons’GRO BOOSTtechnology.It’snew OrganicMulti-Purpose Compost Peat Free, is ablend of the highest-quality organic, peat-free growing media, combined with awetting agent. Both provide excellent nutrient content and ideal growing conditions forplants. Also newisthe extralargePeat Free Grow in the Bag, ideal for awide range of fruit, vegetables and salad crops, and Manor Farm PeatFree Multi-Purpose Compost,which allows stockists to offer apeat-free compost at agreatvalue pricepoint 20C02

Our comprehensiverange of landscaping productsisideal fora variety of projects, from assembling rockeries, stone cladding, constructing raised flowerbeds to bonding artificial grass. All Soudal productsare supported with eye catching pointofsale material to promotethe range instore

52 June 2023 Glee Exhibitor News With awiderange of sealants, adhesives and expandingfoams, Soudal productsare helping userstransform gardens into beautiful landscapes and incredibleoutdoor living spaces.
IN SEALANTS, ADHESIVES &PUFOAM Visit us at GLEE to hear about our innovative product range: Hall 8, D40-E41
our sales team on 01827 261 092, or email Visit formoreinf .

Keeping customers charged up

With Osprey,garden centres can help meet the demand for electric vehicle charging and reap benefits too.

Gardencentres havea unique opportunity to meet thegrowing demandfor electricvehicle (EV) charging by addingrapidEVchargepoints to theirstores. InstallingEVcharging stations willbring arange of benefits for allparties includingincreasedfoottraffic, customerloyalty and alonger dwelltime They can also enhancebrand imageand demonstratea commitmenttoreducing carbonemissions.Bypartnering with OspreyCharging, whofully fundand operatethe EV charging points, garden centreretailers can provide reliable and user-friendly charging facilities to helpmeet thegrowing demandwhile also benefitting from many advantages and positioning themselves as market leaders

June 2023 53
Fordetails visit: Promotion

Beauty and functionality from Burgon &Ball

Sixnew planting toolshavejoined theBurgon& Ball line up including four stainlesssteel, RHS-endorsed gardening tools.With eye-catchingdesigns, the threenew trowels, short-handledperennial spade, and small diggingspade and fork have beenspecially developed to makegardening tasks easier.The eye-catching shape of the newPlanting Trowel(£12.99)ischaracterised by its wide head and pointed, sharpened tiptoslice easilythrough ground. Its ergonomic design makesita delight to use. The newWeeding Trowel(RRP£15.99) hasachoiceofserratedorstraight blades to cutroots and anotch for tackling longtap roots.


Cards and gifts with heritage and contemporarydesigns

Museums &Galleries Ltdisone of theUK’sleading producersofquality artcards anddesign-led gift stationery, witha collection that is home to some of the most highly regarded heritageand arts brands in Britain andbeyond. MGL also works with contemporary independent artists and emerging creativetalent to source beautiful imagery forranges.


54 June 2023 Glee Exhibitor News SunnySummerdays AVAILABLE NOW E. P. Barrus Ltd, Glen Way, LauntonRoad,Bicester, Oxfordshire. OX26 4U Tel: 01869 36365 slip on/off Lightweight R IDEAL FOR SUNNY SUMMER DAYS Easy SIZES 5-13
® &Adult Casual Footwear STANDSOLUTIONS AVAILABLE Ankle strap SIZES 4-8 SIZES 4-8
NEW Kids Cloggies
MOVINGTOWARDSA Premium Quality Compost

NewatGlee –over 300 new products showcased

If you arelooking for New at Glee, makethe New Product Showcase the start of your journey.Withover 300 new products entered into the showcase you’resuretofind awinner for your retailing. Here’s asneak preview of some early entries to whet your appetite.


PlaypressVets Mini Playset

Part of acollectiblerangeofplaysets,the vet setcontains loads of buildablefun. Aproper setmade of robust lasting materials andis designed to be played with. Greatfor thecar, aircraft etc. Highly innovativepackaging.


Men's ULTRALIGHT Ankle Boots


After the success from launching our ULTRALIGHT Ankle Boots in 2021 we have designed aMENS version! Attending ahostofconsumer shows with the feedback always being "when will youbring out aMen's version?"Wehavedesigned aslightlywider fitted mould that allows for people with larger feet!

Southern Trident Limited 6H54-J55

Coco &Coir Houseplant Compost

This innovativeproductina self-expanding resealable bag,partof awider range is designed to provideoptimum growth conditions forindoor plants with aseason-long feed. Unlikeall otherpeat-free compostsyou can saygoodbye to fungus gnat infestationsasour compost is naturally resistant.

Wildlife World 6B64-C65

ArtisanBee House

Thenew Artisan Bee House provides nesting tubes for solitarybees in all gardens and outdoor spaces. This Fair Trade product is handcrafted using bamboo canes for the nesting tubes and recycled saris woven around atough metal frame for abeautiful and unique finish.

Jardinopia Ltd6A41

Laura AshleyGardening HipTidyand GlovesSet

TheElderwood design by LauraAshleymakes this luxurious adult garden wear gift set timeless and elegant. Featuring ahip-tidy split apron and garden glovesinclassic fauna patterns. Made of high-quality sustainable cotton that is both durable and comfortable to wear

56 June 2023 Glee NewProduct Showcase

EKJU 6H40-J41

Doublerelax -chair Split

Space-efficient gardenbench ideal fortwo people to enjoy thegreat outdoors.Benchisasustainableproduct due to the durableFSC timber

To protectthe product from wood rotand decay,all components are supplied pressure-treated in achoice of subtle colours

The Horti House 6E84,Green Heart54&56

British mini orchid in ceramic growninpeat-free media Grown in the heartofthe NewForestfor overa year before being placed in a classic ribbed white ceramic to make the perfect pick up and go gift Sustainably grown inpeat-free compost this offers a viable alternative to cutflowers

DLF Seeds Ltd. (Johnsons Lawn Seed) 20H40-J41

Celebration WildflowerSeedTins

Celebration WildflowerSeedTins area great gift creating adazzling display and providing arichsource of food for pollinators and birds. Covers 15sqm. Quick to establish with flowers usually appearing eight weeks after sowing and lasting until the first frost.

NatureSafe by Hygeia 6H30-J31

NatureSafe Indoor Plant

Food 25mlPump

100% OF&G certified organic plant based indoor plantfood. One of themost prominent ingredientsfeaturedinthe NatureSafeindoor plant feedproduct is hand-harvestedand cold pressedseaweed in an easytoapply 250ml pump bottle, which is fully recycled

The Wool Packaging Company 7F56

HortiwoolHanging Basket Liner

Our compostable Hortiwool Hanging Baskets

Liners aremade using 100% pureBritish wool. Although sized to fit arange of hanging baskets, the pads can be used for multiple applications around the garden. 100% Plastic Free, Natural, PureBritish Sheep Wool from British Farms. Made in the UK. Glee NewProduct Showcase June 2023 57

Tramontina 6E10-F11

Tramontina Mood Certified Wood 3PieceLounge Set

Mood furniture from Tramontina is acollection of distinction, offering high quality,modularstyling that will makeastriking statement whereveritispositioned.Made from certifiedjatoba wood,Mood is suitablefor indoorand outdooruse andcomes with achoiceoftextile colours

FurnitureClinic 8E40-F41

GardenFurniture RestorationKit

Everything needed to restorewooden garden furniture, in an attractivetub.Brings natural honey colour back to grey wood providing long lasting protection. Contains:500ml Teak Cleaner (makes 3L); 500ml Teak Brightener (makes 1L); 500ml Teak Oil; Scrubbing Brush; Lint Free Cloths; Gloves; Bucket.

Blackstone Europe ApS 6A15

Blackstone 36" Griddle +Air Fryer

With the Blackstone 36"GriddlewithAir Fryer, youcan do it all: bake,sear,roast, sauté, and AirFry. This one-of-a-kind griddle makes cooking the simplest of meals that much more satisfying.The big cookingsurface with independent cooking zonesprovidesyou with allthe cooking room youneed

HeartofEden 7F46

HeartofEdenAll Purpose Peat Free NaturalCompost

An environmentally-friendly product or sowing seeds and rootingcuttings or filling pots, hanging baskets and tubs.Produced with premium ingredients and enriched with naturallyoccurring nutrients and balanced fertiliser it canbeusedall year round.

Shell on Earth 7E56

Shell on Earth(XL Bag)

We'rea familybusiness that recycles the whelk shells generated at our seafood processing factory. The shellsare usedasadecorative topdressing on pots/borders/beds.They're also anaturaland gentle weed andpest control. Beautiful,natural,eco-friendly,circular economy,familybusiness

Glee exhibitors have until midnightonWednesday 21stJunetoget their NewProductShowcase entriesin. Judging startsat8:00am on the first dayofGlee, Tuesday 27th June, with shortlisted products then being pitched to thejudges on TheStage through Tuesdayafternoonand Wednesday morning.The winnersofthe Glee NewProductAwards2023, in association with GTN, willthen be revealedonThe Stage at 5:00pm on Wednesday 28th June. See youthere!

Glee NewProduct Showcase 58 June 2023 New Product Sho

Crowning glory for new agapanthus

Winning plants from the RHS Chelsea Flower Show

The impressivedeep purple, long flowering Agapanthus ‘Black Jack’ took topspot in the RHS Chelsea Plant of the Year competition last month. Agreat garden plant its strong,upright stems and large flowers will ensureit is going to be in high demand. Stock supplied by AllensmoreNurseries, Hereford, sold out quickly after the award wasannounced and plants for 2024 will be in limited supply.Will Thomas, Sales Director,says the nurserywill be bulking up stock to offer aconsiderable number for 2025

Its almost black buds, which are numerous and tightly packed, open to display dark purple outwardfacing flowers. En masse the effect is dramatic. Plants producemultiple flowering stems overa longer period compared to many of its contemporaries because the breeding combines repeat blooming characteristics. Patrick Fairweather from Fairweather’s NurseryinHampshire, who helped select the cultivar with

the breeder in South Africa, describes it as ‘bullet proof’. “It doesn’tneed a lot of watersocan be left for afew weeks during the summer when people go on holiday,” he says. Easy to grow throughout the majority of the year, plants in ornamental containers will need to be stored in acool greenhouse or under eaves during the winter to keep the cold and wetaway from itsfleshy roots.

Variegated Hydrangea serrata

‘Gotemba Nishiki’, being sold as ‘Euphoria Pink’, came second and is also perfect for growing in containers. Its green, white and pink foliage contrast well with its pinky/redlacecap flowers enhancing its ornamental appeal.

In thirdcame Weigela ‘Camouflage’, a great shrub for the border especially in smaller gardens. Its foliage, with asubtle green and almost purple variegation, looks good throughout the summer but plants look especially showy when the redflowers arealsoondisplay in May and June.

Anew phormium, named by amember of theteamatWyevale Nurseries, will be availabletostock in garden centres for thesummerof2025. LindaPrice,Wyevale Nurseries’SupplyChain Trading Foreman, submitted thename Phormium ‘Bohemia’ in acompany competition. With darkplum centres andcreamypink outeredges,it’s described as havingsturdy,stiff leaves which stay uprightand is afine plant for adding dramaticinterestasanaccent, specimen or in acontainer.

June 2023 59 Planteria
12 3

Visiting SOLEX23 to support r the industry r and promote sustainability

TTheoutdoorleisure industryishugelydiverse, encompassingeverything from garden furnitureto shading,BBQstogarden decoration, leisurebuildings to outdoor spas and heating products to gardenentertainment solutions. It’salso avital part of theUK economy, andlikemany industries it has been hithardoverthe past twoyears Supplychaindisruption, retailclosures, overstocks and consumeruncertainty have allimpactedmanufacturers and suppliers andinturn their customers. In thesechallenging times,it’smore important than ever to come togetheras acommunityand supportthe industry.

Oneofthe best ways to do this is by attending industryspecifictrade shows.

ExhibitionslikeSOLEX, The Landscape Show,The National Plant Show and Four Oaks provide valuablenetworking opportunities,allowing buyers and

manufacturers to connectand build relationshipsthat canhelp drive growth SOLEX alsooffersa chancetosee the latest innovations, trends, andproducts, it is amust-attendevent for anyone in the outdoor leisureindustry.

Of course,trade shows aren’tjusta chancetosocialise and be inspired, they also play acrucial role in the promotion of sustainability.Our industry is acutely awareofthe importanceofprotecting theplanet and addressing issues such as climatechange, resource depletion, and pollution. SOLEX exhibitors arecommitted to promoting sustainability throughout the supply chain, from production to disposal, and exhibitions provide an excellent platform for sharing and learning

Butwhat exactlyare our exhibitors doing to promotesustainability? The answer is they’retaking arange of approaches, from using recycled materials, to reducing waste andenergy usage,topromotingsustainable

tlabourpractices. Forexample, our members have producedsustainable furnitureand cushionsfrommarine wasteand plastic bottles, they have reducedtheircarbon footprintby developing moreefficient heating and lighting systems, used onlyFSC-certified timber,and worked with suppliers whouse sustainable packaging. Many of our members alsowork closely with charitiesand organisations,such as PlanetMark, theRSPB andthe Forestry StewardshipCouncil,topromotesustainable production and regeneration

The Summer Outdoor Living Exhibition 2023 is muchmorethanjusta trade show. It’sanopportunity to come together as a community,celebratethe resilienceand innovationofour members,and promote sustainability in the industry.Wehope this inspires youtoattendthe exhibition (ifyou’re abuyer) or consider exhibiting(if you’re a manufacturer). Together, we can support the industryand createa moresustainablefuture for outdoor leisure.

SOLEX 2023

Theonlyoutdoor leisure event organised by the industryfor the industry.

Monday10th JulyWednesday11thJuly 2023 Hall 5. NEC, Birmingham

60 June 2023 Viewpoint
TheUK’s National PetIndustry Event TELFORD INTERNATIONAL CENTRE 1-2 O t b pr To register fo FREE entry www.patshow Where the pet industry meet to do business Fast same daydespatch -order by 1pm Reliable service Friendly team Quality brands, greatstock levels Order online at: NEW STAND DEAL OFFERS Delivery October ready forChristmas MAXIMISE your sales with Orwell’s bright & colourful utility lines COMPREHENSIVE RANGE QUALITY PRODUCTS THE MARKET LEADING BRAND IN MOTH CONTROL Acompletemoth solution with merchandising options available DIRECT TO TRADE Come and visit us, Wilsons at Hall: 8-20 Stand: 8E45 REGISTER FOR AN ACCOUNT ONLINE TODAY

Getting our messagesout there

Alan Down, HTAPresident

After afrustrating fewweeks, it does appear that the weather has finally settled down. The temperatures arecloser to norm and the sun has returned! As a consequenceall signs arethat garden retail sales havebeen strong and Ihope that, by the time youread this, lost ground will havebeen made up.Iknowmany feared demand would fall off a cliff after the Coronation, in the way that it did last year for the lateQueen’sJubilee, but fortunately that fear wasunfounded.

Fortunately theredoes appear to be aslowreturn of confidenceamongst consumers which is surely good news, but I’mhearing from severalsourcesitdoes appear that furniture sales areunlikely to be strong this summer.Perhaps this sector might be the greatest casualty of the squeezed economy?

The HTAonshow

Last month, the HTApresented the Scottish Environmental HorticultureGrowthStrategy and it waswell received. Agood turnout of HTAmembers leant weight to the importanceofthis presentation at Holyrood.

The HTAalso had astrong presenceatMay’s RHS Chelsea FlowerShow. This year we opted for atrade stand on the Eastern Avenue which gavethe opportunity to promoteboth the HTAand Association of Professional Landscapers (APL). With the immense help of APL members and suppliers, the stand wasawardedafourstar awardand received many visits from consumers, APL and HTAmembers, politicians and gardening celebrities.

Congratulations areagain due to severalAPL and HTAmembers who built showgardens or exhibited and were rightly recognised in the awards. Ipersonally felt Chelsea has turned acorner and is well on the way back to the highest standards that it is rightly famous for

The Ornamental Horticultural Roundtable Group (OHRG) hosted arecordnumber of parliamentarians to its annual Chelsea breakfast followedbyaguided tour of the flowershow. Along with the Royal Horticultural Society,British Association of Landscape Industries and the ArboricultureAssociation, the HTAstressed the need for asustainable and supportedtransition from peat, the challenge of rising costs, the need for water resilienceand crossborder trading challenges. Earlier this month the OHRGmet with the All PartyGardening and Horticulture Group in the Houses of Parliament giving us another opportunity to get our message acrosstopoliticians.

Of course, June is the month for the HTANational Plant Show(NPS) and Ihope to see many of youthere. There’sarecordnumber of exhibitors and this two-day show(20-21st June) is amust attend eventfor anyone involved in growing and selling plants. Following closely on the heels of the NPS is of course Glee at the NEC, Birmingham. The dates areJune 27th-29th and once again the HTAlooks forward to seeing youall there. Do makeapoint of visiting the HTAstand at the NPS at Stoneleigh and GLEE at the NEC. Ilook forward to seeing youthere.

Find out more

TheHorticultural Trades Association is the UK industry’sleading membership organisation and welcomes all sectorsofenvironmental horticulture. To learn or email:

It wasgreat to see GTNEditor TrevorPfeifferonthe HTAstand at the RHSChelsea Flower Show. APL member Ryan AlexanderAssociates Ltd, Berkshire, waspartofthe team which created Horatio’sGarden at the RHS Chelsea Flower Show announcedasBest in Show.
BEES® Seeds &Bee Friends® Fully Merchandised video displayunits Planting For Pollinators Eco-friendly products from GPlants Come see our latest innovations! Visit us at Glee Hall: 8-20 Stand: 20B71 Trusted Brands &Quality Products ForEvery PricePoint! Videounits help to promoteproduct and increase sales!

Making connections

Inmyexperience,the garden industrylovesnothing morethan the opportunity to come together, whether that’stoshareexperiences and news, explorenew products,orjust havea really good time. It’sone of the things Ilove about being in this sector –the opennessand willingnesstotalk to one another,plus just howdownright sociable we all are! It’sgreat news, then, that we have some lovely opportunities to connectthis year,including Glee this month and our annual Awards in October

GIMA members areout in their drovesat Glee 2023,with ahost of newproducts and exciting developments to share. The GIMA BusinessLounge, onceagain, provides the perfect placefor our members to connect with keybuyers and influential figures from acrossgarden retail, as the showattractsawidecross-section of visitors, from multiples and online retailers,

to independent garden centres, and even garden designers and landscapers. Networking is such an important aspect of Glee and, just likeour members, the GIMA team will be out in force at the show, nurturing existing relationships and building newones. Ilook forward to catching up with our current members overthe course ofa busy three days and, hopefully,meet some newones too.

It will also be agreat chancetomeet the latest addition to the GIMA Council, Simon Davison of Zest Leisure, plus the newest member of the GIMA team, Angie Lloyd, who joined us at the end of last month.

In other exciting news, we have just revealed the judging panel for the annual GIMA Awards and I’mdelightedwehave such astellar line-up again this year,with keyrepresentatives from right acrossthe sector,including buyers, trend experts, and members of the gardening media. Judging

is set to takeplaceinJuly and, although averyfull-on day,itisalways great fun and everyone comes away buzzing about the innovation we’veseen and discussed. It really servesasagreat reminder of the creativity and talent we have in our sector

Of course,wecan’tshare details of the winners until the big night but, having been involved in the processfor anumber of years –and even servedasajudge onother awards panels –Ican honestly say how proud Iamthatthe GIMA Awards provides this platform to celebrateand shinea light on the companies and products that continue to driveour industryforward Yes, therewill be trophies and pats on the

GIMA dates for the 2023 diary

• GIMAatGLEE, 27th-29th June, NEC, Birmingham

• GIMAAwardsJudging, 11th-12th July,Warwick Racecourse

• GIMAAwardsGala Dinner, 19th October,Celtic Manor Resort

Plus look out for moreskills-based workshops, market data, Buyer Connect sessions, and various webinars on ahost of different topics.

back for the winners and finalists but therewill also be dancing and merriment –another wonderful excuse to come together,enjoytimeineach other’s company and toast to another great 12 months alongside your colleagues and peers; no doubt making newconnections but also celebrating the friendships you havecarefully nurtured overthe years.

If you’re attending Glee, be sureto stop by the GIMA BusinessLounge to say hello.Meanwhile, get the datefor the GIMA Awards firmly in your diary because, whether you’re all about networking, getting the lowdownonaward-winning products and services, or rewarding your team for all their hardwork, youdon’t want to missout on one of the biggest events in thegarden retail calendar

•To findout more,and to see GIMA’s full calendar of events and unrivalled portfolio of member benefits, please visit

64 June 2023 Viewpoint
It really serves as a great reminder of the creativityand talent we have in our sector
Judging in action forthe GIMAAwardslastyear.InJuly, judges will meet again to decide the 2023 winners.
Celebrate Summer at Solex Be inspired by new products & new ideas 10-12 July 2023 Hall 5. NEC, Birmingham 01952 977569 |

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