Market leader pre int 3rd ed1

Page 13

UNIT 1

....

CAREERS

Profiles of the candidates Read the essential information about each candidate. Then listen to the interview extracts. �>)) CD1.11, 1.12 Juana Ramos

�>» CD1.13, 1.14 Chantal Lefevre

Juana Ramos

Chantal

Married, two

Swiss, aged 41

Mexican, aged 30 children (seven and nine years old) Education •

University degree

in Economics Studying for a Master's degree in Marketing (distance learning)

Experience •

American, aged 54 Single

Divorced, one child

Education

(five years old)

then in sales. Has a good knowledge of computing;

Harvard Business School

Two years' market research, then over

Experience

companies, including one year in Spain

worked in sales. In the last five years, Sales Manager (France and Italy).

Joined YouJuice 20 years ago. Has always

1 5 years' sales and marketing in various

and six years in Portugal. • Joined YouJuice three years ago as sales

Achievements

Has increased sales by 8% in the five-year

representative in Switzerland. Very hard·

numerate. Achievements

Master's in Business Administration (MBA) from

Diploma in Marketing

Experience

university.

University degree in Business Administration

University degree in Sociology

Education

Worked in market research for one year,

Jeff Sanderson

Lefevre

Has worked for YouJuice since leaving

�>)) CD1.15, 1.16 Jeff Sanderson

working. Has done an excellent job and

period

earned large bonuses each year.

Languages

Top sales representative in the last five years

Achievements

Languages

A good sales record in all her previous

good reading skills, needs to improve his

Fluent Spanish and Italian; good standard

positions

oral ability

of English; intermediate Portuguese

Languages

Interviewer's comments

Interviewer's comments

Fluent Portuguese; intermediate Spanish;

A serious person. Respected by his staff.

Fluent English and Portuguese; Spanish:

A strong, charismatic personality. Very

excellent English

Has a strong sense of responsibility.'I am

competitive. Not afraid to speak her mind, even if it upsets colleagues. A good sense

Interviewer's comments

a company man.' Not very creative. Believes

of humor.Wants to advance in her career as quickly as possible. Intelligence test (IQ):

progress in her career. Answered questions

very high. Is she diplomatic? Interpersonal

She's chief organizer of her local tennis club.

skills?

new ideas should come from staff. Some

A quiet, modest person, but very eager to directly and honestly. A sociable person. Believes that the new director should involve staff in all decisions. Intelligence test (IQ): average.leadership qualities? Decisive?

1

Work in groups. You are members of the interviewing team. Discuss the strengths and weaknesses of each candidate. Decide who to select for the vacant position. Note down the reasons for your choice.

2

Meet as one group. Discuss your choices. Decide who should fill the vacant position.

staff say he's a workaholic and difficult to get to know. Very interested in South American cultures. Intelligence test (IQ): above average. Why does he really want the job? Energetic enough?

Watch the Case study commentary on the DVD-ROM.

Writing Complete this e-mail from the head of the interviewing team to Claudia Lopez, Regional Director ofYou)uice. Write about at least three strengths of the candidate you have chosen. Explain how these strengths relate to the job description. To: From: Subject:

I Regional Director [ Head, interviewing team I Appointment of Sales and Marketing Director (Braz

Dear Claudia

We recently interviewed three candidates for We have decided to ap poi n t . ..

I will b riefly describe the candidate's

il , Argentina,

o

Colombia) J

this positi n .

strengths and explain the reasons for our decision.

� Writin g file page

Scanned for Agus Suwanto

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