The Marketing Edge By FULLER ROYAL, M. Photog. Cr., F. Ph.
Facebook marketing tips for you To really take advantage of Facebook in a way that won’t cost you a dime, and to pull in big numbers of views (see the 10,234 in the lower left corner of the top image), create an album of all of your recent sessions. Every so often, place an image that serves as an ad for your studio or that explains a product or service you offer. Make sure that every client is “taggable” and then tag them all. Those 10,234 views for this gallery, right photo, of 65 images from 65 sessions occurred in three days. Go through each image and look at the likes. Most will not be your friends, but they have the potential to be future customers. The total potential reach of these 65 clients was 36,493 of their friends. Take it a step further and create a special offer that each client can post on his or her page, directed to only his or her friends.