SECONDARY LOGO USAGE
Florida Southern utilizes three secondary logos. The first is the script “MOCS”, which consists of the red script “MOCS” from the primary logo, along with a blue and white stroke around the text. The stroke may NOT be removed at ANY time, and the colors may NOT be inverted Correct Usage Incorrect Usage
Colors are correct, blue and white stroke remains intact
Colors are inverted
Blue and white stroke has been removed
The next logo is the Snake logo, which consists of a diamond-shaped red background, the head of a moccasin, and the words “Florida Southern” in blue text with a red underline. There is a second version consisting of just the diamond background and snake head that may be used so long as the words “FLORIDA SOUTHERN” appear elsewhere on the design.. The diamond background may NOT be removed, the words “Florida Southern” may NOT be altered, the red underline may NOT be removed and the colors may NOT be inverted Correct Usage Incorrect Usage
Colors not inverted, red diamond remains, text is unaltered, underline is in place.
Missing red underline
5
Text has been altered
Red diamond removed
Colors are inverted