THE
FRANCHISE
THE MOST IMPORTANT RELATIONSHIP IN FRANCHISING Franchisees and franchisors are in business together, but that doesn’t mean they’ll always see eye to eye. Here’s how both sides can create a great, lasting, profitable partnership.
by MARK SIEBERT, CEO of iFranchise Group
128 / E N T R E P R E N E U R . C O M / January-February 2020