At UXPin, we’re trying to be as agile as we possibly can. We launch new versions of our user experience design app every couple of days. Some features stay with us for good, some are killed soon after the launch, and some are improved in time to meet our (and our users’) expectations. We accept constant change and a never-ending quest for improvement. Let me explain the basic tenets of our approach and tell you how to use it in your startup.
The golden rule When I used to work as an in-house UX manager, my UX team had one golden rule: “a designer never leaves a project”. We meant that the launch of a new product/feature doesn’t authorise anyone to have a crazy celebration. No champagne, no running about naked, no dancing around. There’s nothing to drink to or jump for joy. Launching a product is just an opportunity to measure your users’ behaviour, learn from it and optimise the design. It’s a time for crucial
Get it optimised
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