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MONTHLY REPORT

• Beer of the Month: "Sunset Citrus Ale"

• Highlight our limited-edition "Sunset Citrus Ale" as the beer of the month. Emphasize its unique blend of citrus flavors, perfectly capturing the essence of a summer sunset.

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• Offer a special promotion where customers receive a free branded pint glass with each "Sunset Citrus Ale" purchase.

• Community Event: "Pints & Picnic in the Park"

• Host a community gathering at a local park, collaborating with food trucks that pair their dishes with our beers.

• Partner with a local charity for a portion of the proceeds to support a worthy cause, demonstrating our commitment to the community.

• Taproom Specials: "Thirsty Thursdays"

• Launch "Thirsty Thursdays" offering discounted pints on select beers, encouraging patrons to try different brews each week.

• Feature live music performances by local artists, creating an inviting ambiance for the evening crowd.

• Collaborative Beer Release: "Austin Summer Ale"

• Announce a special collaboration with another popular local business (e.g., an ice cream parlor or a fruit farm) to create the limited-edition "Austin Summer Ale."

• Host a launch event with tastings and joint promotions to attract both fan bases.

• Influencer Outreach: "Austin's Brew Ambassadors"

• Identify and partner with local beer enthusiasts and influencers who resonate with our brand values.

• Organize an exclusive event for the "Austin Brew Ambassadors" to preview upcoming releases and engage in a brewery tour, encouraging them to share their experience on social media.

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