their clients but also to their creditors and their employees. We’re really here for the employees because ultimately, if they don’t enjoy [the work], what’s the point?” With the current industry trends of high turnover rates and short-term worker engagements, this perspective is rather unique in the industry, though it exemplifies Densford Civil’s particular concept for sustain-
ing a successful business in today’s tight market. The company website boasts: “Fundamental to our success is our adherence to the principles of small business - ours is a personal business. Efficiency, reliability and personal service are the cornerstones of our success. We refuse to become one of those large and impersonal corporations.” Australian Construction Focus | APRIL 2011
69