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AUTUMN WINTER  2014


AUTUMN WINTER  2014

CONVERSE KIDS APPAREL MISSION STATEMENT Converse believes that, by unleashing the creative spirit, we will change the world. The Converse customer is fun and energetic. They’re extremely social and confident. They are also irreverent, rejecting trend while embracing individuality. Our look is casual lifestyle, but with a noticeable edge. Born in basketball and raised on rock and roll is not only a statement, but a mindset. The Converse apparel customer appreciates the brand, building it from head to toe. Our assortment reflects the attributes and fashion elements from the footwear to enhance a coordinated look. We pay homage to the Chuck, the number one shoe in the world! Haddad Europe


Haddad Europe

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Haddad Europe

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AW14 BOYS  COLOUR  PALETTE CORE

023 CONVERSE BLACK

G71 ADMIRAL

029 CONVERSE RED

001 CONVERSE WHITE

W17 CONVERSE OFF WHITE

178 CONVERSE NAVY

HEATHERS

114 CHARCOAL GREY HEATHER

Y06 SUPLHINE

G59/ 021 VINTAGE GREY HEATHER

R14 FIRE BRICK C-073511

216 OATMEAL HEATHER

BA4 AERO BLUE C-653505

B38 CONVERSE NAVY HEATHER

024 CONVERSE BLUE

R53 RED HEATHER

N49 SUNDOWN C-146015

R46 GOOSEBERRY HEATHER

R45 GOOSEBERRY

E96 OLIVE HEATHER

996 GRAPE LEAF

NEUTRALS

121 CONVERSE GREY

E84 PINENEEDLE C-252501

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250 CONVERSE KHAKI C-234502

Haddad Europe


AW14 BOYS  2  PIECE  SETS  AND  TEES  3M-­5Y  RNG1473

1009 - Aero Blue

3436- Fire Brick

3436- Converse Navy

1009 - Converse White

1887 - Converse Navy

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1009 - Fire Brick

1887 - Vintage Grey Heather

1887- Goosebury


AW14 BOYS  2  PIECE  SETS  3M-­5Y  RNG1474

3435 - Converse Blue

3435 - Fire Brick

2101 - Converse Off White

2101 - Vintage Grey Heather

2101 - Fire Brick

3434 - Charcoal Grey Heather

3434 - Converse Navy

Haddad Europe

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AW14 BOYS  TEES  3-­15Y  RNG1475

1009- Converse Navy w/Red

1009 - Fire Brick

2166 - Vintage Grey Heather

1009 - Converse White

2166 - Olive Heather

1009- Aero Blue

2166 - Red Heather

1009- Vintage Grey Heather

2166 - Oatmeal Heather

1009 - Olive Heather

1009 - Gooseberry

2166 - Converse Navy Heather

Haddad Europe

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AW14 BOYS  TEES  3-­15Y  RNG1476

3418 - Converse Blue

3418 - Converse Black

3417 - Goosebery Heather

3410 - Aero Blue

3410 - Vintage Grey Heather

3415 - Converse Blue

3417 - Converse Navy

3415- Gooseberry Heather

3414 - Fire Brick

3411 - Converse White

3414 - Converse Navy

3411 - Converse Blue

Haddad Europe

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AW14 BOYS  TEES  AND  LONG  SLEEVE  TOPS  3-­15Y  RNG1477

3419 - Aero Blue

3419 - Vintage Grey Heather

3421 - Converse Navy Heather

3421 - Oatmeal Heather

3408 - Converse White

3408 - Aero Blue

3421 - Red Heather

3420 - Converse White

3409 - Vintage Heather Grey

3420 - Fire Brick

3409 - Converse Black

Haddad Europe

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AW14 BOYS  LONG  SLEEVE  TOPS  AND  HOODED  SWEATS  3-­15Y  RNG1478

X

X

XX XX-XX cm XX YRS MADE IN XXXXX HECHO EN XXXXX

3480 - Vintage Grey Heather

3428 - Converse Navy

3480 - Fire Brick

3428 - Goosberry

3424 - Vintage Grey Heather

3424 - Converse Navy

1002 - Aero Blue

3426 - Converse Navy

1002 - Vintage Grey Heather

3426 - Gooseberry

1002 - Converse Navy

Haddad Europe

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AW14 BOYS  TOPS  AND  BOTTOMS  3-­15Y  RNG1479

1001 - Converse Black

1645 - Converse Black

1001 - Vintage Grey Heather

1645 - Charcoal Grey Heather

1001 - Converse Navy

1645 - Vintage Grey Heather

1645 - Converse Navy

1001 - Gooseberry Heather

1645 - Gooseberry

1001 - Olive Heather

1645 - Olive Heather Haddad Europe

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AW14 BOYS  SHORTS,  SWEATS  AND  OUTERWEAR  3-­15Y  RNG1480

XX XX-XX cm XX YRS MADE IN XXXXX HECHO EN XXXXX

3406 - Charcoal Grey Heather

3572 - Converse Navy

3406 - Converse Navy Heather

3572 - Gooseberry

3430 - Gooseberry Heather

1477 - Converse Black

3430 - Vintage Grey Heather

1477 - Vintage Grey Heather

1477 - Converse Navy

3423 - Converse Navy

3407 - Converse Black

3423 - Gooseberry

3407 - Converse Khaki

Haddad Europe

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AW14 BOYS  SETS  3-­15Y  RNG1481

3589 - Vintage Grey Heather

3589 - Gooseberry

3591 - Converse Navy

3596 - Convere Navy

3596 - Converse Black PAGE 14

3591 - Converse Black

Haddad Europe


Haddad Europe

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AW14 BOYS  VINTAGE  8-­15Y  RNG1482

3469 - Converse Grey

3469 - Converse Off White

3468 - Converse Grey

3467 - Converse Black

3467 - Converse Grey

3468 - Converse Off White

3463 - Converse Off White

3470 - Converse Off White

3470 - Converse Grey

3463 - Converse Black

Haddad Europe

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AW14 BOYS  VINTAGE  8-­15Y  RNG1483

3464 - Converse Off White

3432 - Charcoal Grey Heather

3466 - Converse Off White

3465 - Converse Off White

3431 - Charcoal Grey Heather

3432 - Converse Navy Heather

3466 - Converse Black

3431 - Converse Navy Heather

Haddad Europe

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Haddad Europe

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AW14 GIRLS  COLOUR  PALETTE

NEUTRALS

023 CONVERSE BLACK

001 CONVERSE WHITE

510 GRAVEL

G59 VINTAGE GREY HEATHER

121 CONVERSE GREY

A73 COSMOS PINK

007 CONVERSE NAVY (GLOBAL: 178)

Y06 SULPHINE

P04 HOLLYHOCK

114 CHARCOAL GREY HEATHER

ACCENTS

A98 STARFLOWER

E93 SEAHORSE

N06 SHRIMP

Haddad Europe

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AW14 GIRLS  2  PIECE  SETS  AND  TEES  3M-­5Y  RNG1484

1700 - Starflower

3503 - Starflower

3503 - Vintage Grey Heather

1700 - Hollyhock

1114 - Hollyhock

1114 - Starflower

Haddad Europe

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AW14 GIRLS  2  PIECE  SETS  3M-­5Y  RNG1485

3512 - Cosmos Pink

3512 - Converse White

3512 - Vintage Grey Heather

3504 - Hollyhock

3504 - Charcoal Grey Heather

Haddad Europe

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AW14 GIRLS  TEES  3-­15Y  RNG1486

X x xx

X x xx X x xx

X x xx

1700 - Shrimp

1700 - Seahorse

X x xx

3360 - Cosmos Pink

3360 - Hollyhock

1700 - Converse White

1700 - Cosmos Pink

3363 - Sulphine

3363 - Vintage Grey Heather

X x xx

X x xx

3367 - Converse White

3367 - Shrimp

3374 - Converse Black

3374 - Hollyhock

Haddad Europe

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AW14 GIRLS  LONG  SLEEVE  TOPS  3-­15Y  RNG1487

3446 - Vintage Grey Heather

3495 - Converse Off White

3446 - Cosmos Pink

3495 - Converse Black

3450 - Charcoal Grey Heather

3441 - Vintage Grey Heather

3450 - Hollyhock

3441 - Converse Navy

Haddad Europe

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AW14 GIRLS  TOPS  AND  BOTTOMS  3-­15Y  RNG1488

3439 - Cosmos Pink

3507 - Vintage Grey Heather

3439 - Converse Black

3443 - Cosmos Pink

3507 - Cosmos Pink

3394 - Vintage Grey Heather

3443 - Vintage Grey Heather

3394 - Converse Black Haddad Europe

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AW14 GIRLS  COAT,  SWEATS  AND  JOGGER  SETS  3-­15Y  RNG1489

1904 - Cosmos Pink

1904 - Converse Black

3477 - Converse Black

3477 - Vintage Heather Grey

3498 - Converse Black

3595 - Vintsge Heather Grey

3595 - Converse Black

Haddad Europe

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AW14 GIRLS  TOPS  AND  BOTTOMS  3-­15Y  RNG1490

3592 - Hollyhock

3592 - Cosmos Pink

3447 - Vintage Grey Heather

2447 - Cosmos Pink

2293 - Vintage Grey Heather

2294 - Vintage Grey Heather

2293 - Converse Black

2293 - Cosmos Pink

2293 - Hollyhock

2294 - Converse Black

2294 - Cosmos Pink

2294 - Hollyhock

Haddad Europe

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Haddad Europe

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AW14 GIRLS  VINTAGE  8-­15Y  RNG1491

3336 - Charcoal Grey Heather

3388 - Converse Grey

3496 - Converse Black

3388 - Convers Off White

3389 - Converse Grey

3496 - Converse Off White

3395 - Converse Grey

3449 - Charcoal Grey Heather

3389 - Converse Off White

3336 - Converse Black

3395 - Converse Black

3449 - Converse Black

Haddad Europe

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Haddad Europe

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AW14 BOYS  ROMPERS  0-­12M  RNG1492

3531 - Sundown

3531 - Converse White

3528 - Vintage Grey Heather

3530 - Fire Brick

3531 - Fire Brick

3531 - Converse Blue

3529 - Converse Blue

3534 - Aero Blue

3540 - Converse Navy

3526 - Vintage Grey Heather

3536 - Vintage Grey Heather

3532 - Aero Blue

3533 - Vintage Grey Heather

Haddad Europe

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AW14 GIRLS  ROMPERS  0-­12M  RNG1493

3520 - Starflower

3522 - Cosmos Pink

3520 - Seahorse

3523 - Irisglow

3524 - Converse White

3532 - Cosmos Pink

3531 - Starflower

3537 - Irisglow

3531 - Vintage Grey Heather

3537 - Mallow Pink

Haddad Europe

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Haddad Europe

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5 B O D Y S U IT  G IF T  S E T

AW14 BABY  GIFT  SETS  0-­12M  RNG1504

1317- Assorted 3-9M

1316 Assorted 3-9M

2211- Eglantine 0-12M

2212 - Converse Navy 0-12M

Haddad Europe

2104 Converse Navy 0-12M

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2024- Eglantine 0-12M


AW14 3  PIECE  BABY  GIFT  SETS  0-­6  MONTHS  RNG1508

CNVLS053-Converse Blue

CNVLS053-Vintage Grey Heather

CNVLS053-Converse Red

CNVLS053-Converse White

CNVLS053-Chuck Pink

Haddad Europe

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AW14 BABY  GIFT  SETS  0-­12M  RNG1505

0-­6 Months Made  in  China

Infant Booties

CNV001: Chuck Pink/ Converse White

CNV001: Converse White/ Converse White

CNV001: Converse Red/Vintage Grey Heather

CNV001: Athletic Navy/ Converse White

Infant Hat & Booties

CNV008-Chuck Pink

CNV001: Converse Black/ Converse White

CNV001: Converse Red/Converse White

All 2 pack bootie socks come box packaged.

Infant Hat & Booties

CNV008-Vintage Grey Heather

CNV008-Mesange

CNV008-Athletic Navy

CNV008-Converse Red

Haddad Europe

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AW14 BAGS  RNG1506

5033-Jet Black

5034-Jet Black

5140-Gooseberry/Jet Black

5140-Cosmo Pink/Jet Black

5140-Converse Blue

5136-Cosmo Pink

5140-Converse Grey

5136-Jet Black

Haddad Europe

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CONVERSE BOOTIES  COUNTERTOP  AND  FIXTURE

CONVERSE - Countertop Capacity - 16 units Minimum Order - 24 units Size - 410 w x 250 d x 365 h mm

CONVERSE - Fixture Capacity - 200 units 2pack booties OR : 150 booties, 20 gift packs Minimum Order - 240 units Size - 630 w x 800 d x 1500 h mm

Haddad Europe

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AW14 SIZING  INFORMATION

INF

SIZI N ORM G ATIO N

Prices and designs correct at time of going to press, but may be subject to change (18/9/13) Although we do our best to make sure that the colours printed are accurate, actual colours may vary. ACCESSORIES DEPARTMENT

AGE GROUP

UK AGE  BREAKDOWN

RATIO PACK SIZE

WHOLESALE RATIO

Bags

One Size

One Size

12

12

Hat/Bootie Sets

0-­6M

Newborn /  One  size

12

12

3 Piece  Baby  Gift  Sets

0-­6M

Newborn /  One  size

12

12

5 Piece  Baby  Gift  Sets

0-­12M

0-­3, 3-­6,  6-­9,  9-­12M

12

3,3,3,3

5 Pack  Bodysuit  Gift  Sets

3-­9M

3-­6M, 6-­9M  

6

2, 4

APPAREL DEPARTMENT

AGE GROUP

UK AGE  BREAKDOWN

EUROPEAN AGE BREAKDOWN

RATIO PACK SIZE

WHOLESALE RATIO

Baby

3-­9M

3-­6M, 6-­9M  

62, 68

6

2, 4

Baby

0-­12M

0-­3M, 3-­6M,  6-­9M,  9-­12M

56, 62,  68,  74

6

1, 2,  2,  1

Infant

12-­24M

12M, 18M,  24M  

74, 80,  92

6

2, 2,  2

Toddler

2-­5Y

2/3Y, 3/4Y,  4/5Y

98, 104,  110

6

2, 2,  2

Junior

3-­7Y

3/4Y, 4/5Y,  5/6Y,  6/7Y  

104, 110,  116,  122-­128

6

1, 1,  2,  2

Teen

8-­15Y

8/10Y, 10/12Y,  12/13Y,  13/15Y  

134-­140, 146-­152,  158,  162

6

1, 2,  2,  1

Haddad Europe

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NOTES

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For further information or to make an appointment to see one of our sales representatives GLOBAL HEAD OFFICE SHOWROOM Unit 1, Windsor Industrial Estate 424 Ware Road Hertford SG13 7EW Email: sales@flyersgroup.com Tel: +44 (0) 1992 538003 CONVERSE BRAND MANAGER Sol Jalil Email: sol@flyersgroup.com Tel: +44 (0) 1992 507102 CORPORATE KEY ACCOUNT SALES Barry Regal Email:barry@flyersgroup.com Tel: +44 (0) 1992 538003 Mobile: +44 (0) 7785 904289 INTERNATIONAL SALES DIRECTOR (and for details of our International Offices) Sharon Beardsworth Email: sharon@flyersgroup.com Tel: +44 (0) 1509 881300 Mobile: +44 (0) 7971 519567 SALES DIRECTOR UK AND IRELAND Paul McCartney Tel: +44 (0) 1992 538003 Mobile: +44 (0) 7971 500894 ONLINE RETAILER SALES ADVISOR Mark Collins Email: markcollins@flyersgroup.com Tel: +44 (0) 1992 507105 LONDON SHOWROOM Hadleigh Jalil 7A Regis Road Kentish Town London NW5 3EW Email: hadleigh@flyersgroup.com Mobile: +44 (0) 7817 520204

NORTHERN ENGLAND SHOWROOM Nick Atherton 2nd Floor 12 Hilton Street Manchester M1 1JF Email: nick@flyersgroup.com Tel: +44 (0) 161 2367400 Mobile: +44 (0) 7721 531251 SCOTLAND SHOWROOM Brian Thompson Park Lane House 47 Broad Street Glasgow Lanarkshire G40 2QW Email: brian@btagencies.co.uk Mobile: +44 (0) 7836228252 NORTHERN IRELAND and EIRE SHOWROOM Jim Rocks JACC Sports Distributors Ltd Unit A6, Parkway Business Centre Ballymount Cross Dublin 24 Ireland Email: jimr@toplion.com Tel: + 353 1 4509194 Mobile: + 353 87 2665276 INTERNATIONAL SHOWROOMS GERMANY COUNTRY MANAGER Mike Oezdemir Email: MikeOezdemir@flyersgroup.com DENMARK/FINLAND SHOWROOM Birgitte Meier Meier Copenhagen Kromosevej 1 DK-3050 Humlebaek Email: meier.cph@mail.dk Tel: +45 20683069

www.flyersgroup.com            www.haddad.com

IBERIA SHOWROOM Sharon Beardsworth Email: sharon@flyersgroup.com Tel: +44 (0) 1509 881300 Mobile: +44 (0) 7971 519567 BENELUX SHOWROOM Mr. Jos de Jong and Manuela Schlueter Jos de Jong Mode Amstelzijde 85 1184 TZ Amstelveen The Netherlands Email: jos@josdejongmode.nl Email: manuela@josdejongmode.nl Tel: +31 204419097 NORWAY/SWEDEN SHOWROOM Kristin Vogt- Svendsen House of Brands Darmmensveien 157 Oslo, 0227 Norway Email: kristin@houseofbrands.no Tel: +47 23296160 HADDAD BRANDS 100 West 33rd Street Suite 1115 New York NY 10001 United States Tel: +1 212 6303100

Converse buyers guide (low res) (40p) final approved  
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