Winter Equestrian Festival
Winter Equestrian Festival Continues To Boast Impressive Sponsorship Portfolio
The Winter Equestrian Festival has revolutionized equestrian sport in South Florida, bringing major brands and business to support the largest and longest-running horse show in the world, while providing riders the opportunity to compete in some of the sport’s biggest classes. A major component of the continued success of the Winter Equestrian Festival is its dedicated sponsors. Sponsorship at the Winter Equestrian Festival helps give businesses, partners, corporations and brands a platform to deliver their messaging and products to the forefront of a collective audience for an entire 12 weeks. The opportunity is grand, but better is the benefit of sponsorship for the exhibitors, riders and athletes competing at the show.
Without the continued and dedicated efforts of sponsors, class sizes and numbers would decrease and the stature of classes at the competition would also falter. Yet, over the past 10 years, sponsorship at PBIEC has nearly tripled, welcoming nearly 60 sponsors for 2018. “Sponsorship is a key component of the success and growth of equestrian
sport, not just here at WEF, but around the world,” said Katherine Bellissimo, chief marketing officer and director of sponsorship for PBIEC. “Our sponsors and their continued support make the WEF season possible. They provide competitors with the opportunity to compete at a variety of levels and feel a sense of importance and grandeur. We wellington the magazine | february 2018
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