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2009 Community Leaders Summit | Final Report

Table of Contents Executive Summary.................................................................................................................................. 2 Key Recommendations............................................................................................................................. 4 Communications..................................................................................................................................... 5 Academics................................................................................................................................................ 6 Alumni..................................................................................................................................................... 6 Community Outreach.............................................................................................................................. 7 Fundraising.............................................................................................................................................. 8 Appendix A: Key Recommendations & FIU response Appendix B: Hit the Ground Running Appendix C: Summit Participants

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2009 Community Leaders Summit | Final Report

Executive Summary This fall, FIU President Mark B. Rosenberg brought together 100 of South Florida’s top education, business and civic leaders in two unprecedented community summits to discuss FIU’s future. With the support of Maria Alonso of Bank of America, Jack Lowell of Flagler Development Group and Michael Chavies of Akerman Senterfitt, Dr. Rosenberg convened the gatherings to engage a discussion of how FIU can best serve the community and to elicit input on critical issues that will shape the university’s future direction. The summits, held at the Biltmore Hotel on September 9 and October 7, yielded thoughtful assessments of FIU’s strengths and challenges and a wealth of ideas for the future. In 2010, FIU will begin developing a new strategic plan to guide the university forward in the next five years. Feedback and recommendations from the summits will serve as a foundation for the strategic plan. Participants were given Rosenberg’s white paper, Hit the Ground Running, as a starting point for conversation. In it, Rosenberg articulates a vision for FIU to be a leading, student-centered, urban public research university that is locally and globally engaged. To fulfill that vision, Rosenberg identifies four strategic objectives: • Revitalizing and expanding FIU’s financial base • Achieving results-oriented, student-oriented academic excellence • Enhancing the quality and impact of research and creative initiatives • Engaging the community These objectives, each of which encompasses numerous goals, resonated with community leaders as the right direction for the future. The white paper’s emphasis on community involvement generated significant enthusiasm at the summits. It is clear that South Florida’s leaders care deeply about the future of FIU and are eager to be engaged with the university in academic, business, research and planning partnerships. The summit initiative itself was described by participants as a turning point in FIU’s record of community engagement. Many urged FIU to continue hosting similar events in the future. Group discussions at the summits gravitated to five areas connected to the themes of Hit the Ground Running: communications, academics, alumni, community engagement and fundraising. The sections of this report will elaborate on each of these. In many cases, the themes overlap. The community leaders at the summits were sensitive to the relationship between issues such as effective communication, fundraising and alumni engagement. They stressed the need to unite disparate entities within FIU so the university can advance in a unified manner. One participant spoke of FIU’s need to “package its identity for the public.” They also supported the idea of FIU, Miami-Dade Public Schools and Miami-Dade College presenting a united front in Tallahassee for funding. Further collaboration between public education institutions was encouraged. 2


2009 Community Leaders Summit | Final Report

In general, participants offered positive assessments of FIU and the role it plays in the community. They commented on the outstanding quality of education FIU provides, as well as its excellent value for the cost. One participant described FIU as the “best gift the community has.” The College of Medicine, in particular, was identified as offering great promise for the future. Also receiving praise were the Honors College for its intimate educational environment and the College of Education for its contributions to the public school system. Participants identified “international” as FIU’s distinguishing strength and urged the university to expand and publicize its international education initiatives. Two recommendations from the summits warrant special attention. The first is to create an “FIU Consulting Group,” an office within FIU that links businesses, industry, non-profit agencies and government with FIU experts who can help address their needs. The FIU Consulting Group would function as a business-client agency and generate revenue for the university and participating faculty, administrators and graduate students. The Consulting Group would offer expertise in fields as varied as medicine and technology to political strategy and language training. A second innovative idea is for FIU to open a centralized internship center where the business community can find talented and qualified student interns seeking job experience. Community leaders also doled out tough love, observing that FIU appears to have an “inferiority complex” and too often uses its youth as an excuse. They questioned why admission into FIU is not considered an academic achievement. Many noted that public opinion of the university does not reflect its true quality of education. In session after session, groups quickly linked this disconnect to a broader problem, FIU’s failure to effectively market its image and tell its story. “FIU is almost a second class university because of the lack of information,” said one participant. “The community is not hearing about FIU’s accomplishments.” Therefore, one of the core messages to emerge from the summits was that FIU must greatly improve its public communications. Under the umbrella of communications, participants identified other issues: the need to improve outreach to alumni, the need to develop a clear and cohesive FIU brand, the need to share news of our research endeavors and the need to educate the community about FIU’s academic standards and success. FIU’s financial future received considerable attention during the summits. Community leaders expressed support for FIU’s efforts to look beyond Tallahassee for funding solutions. Some suggested the university explore the development of more fee-based programs to generate revenue. Many spoke of the need to encourage a more entrepreneurial spirit within the university’s academic units. Participants also indicated that FIU must understand that every dollar counts and improve its relationship with smaller donors who have been neglected in the past. Fundraising success was strongly tied to success in communication, particularly with FIU’s alumni. FIU must enhance its image, participants said, in order to build the community affinity that will translate into greater giving. 3


2009 Community Leaders Summit | Final Report

Key Recommendations • Launch a university-wide branding campaign • Emphasize “international” in our branding and communications as FIU’s distinguishing educational feature • Develop the “international” strength of FIU with more globally oriented academic programs and international partnerships • Communicate regularly with local businesses and industry regarding university research • Initiate research projects that directly address community needs • Create an “FIU Consulting Group,” an office that connects businesses, industry, non-profits or governmental agencies with FIU experts who can help address their needs in a revenue generating, business-client relationship • Create academic Centers for Excellence • Educate the community about FIU’s achievements and the academic, cultural and professional resources available at the university • Create a centralized internship office where companies can find talented students seeking job experience • Enhance and strengthen collaboration with Miami-Dade public schools • Improve alumni outreach with more effective, targeted communication • Provide alumni with opportunities to mentor students, recruit graduates and be involved with university life • Recognize smaller donors in more meaningful ways • Encourage academic units to take a more entrepreneurial approach to generating revenue

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2009 Community Leaders Summit | Final Report

Communication The notion that FIU is Miami’s best-kept secret is not good news, according to community leaders. Rather, it signals that FIU has not developed a brand and not communicated its achievements to the public. This, in turn, is hindering FIU’s progress. “The word about FIU is not getting out and public opinion of the university needs to be addressed,” one participant said. Leaders said the university must work to overcome the perception that FIU is a lesser school than the University of Miami and FIU is where students go when they can’t get in to other universities. At the same time, the inauguration of a new president offers FIU a perfect opportunity to launch a branding campaign, leaders said. They urged the university to capitalize on this moment to take ownership of FIU’s identity. The importance of branding was discussed in nearly every session of the summits. MiamiDade College’s long-running alumni advertising campaign was mentioned numerous times as a model of successful branding. Leaders want to see branding and communications done at a university level, rather than a unit level. FIU needs to “package its identity for the public,” one participant noted. Leaders also had ideas about the content of the branding campaign. The themes of international and diversity were cited repeatedly as FIU’s defining strengths. Several participants also suggested that FIU connect its identity to Miami in its marketing. With FIU, one participant said, Miami should be seen as an “intellectual lighthouse” for the global community. The university’s other public communications also need improvement, leaders said. They suggested FIU change the faces it puts forward because the public always sees the same individuals. Email blasts from FIU should not be showing up in people’s work email accounts. In addition, leaders said the university needs to ensure it is distributing quality content rather than volumes of poorly constructed communication. They recommended the university also look to develop more personalized, targeted communications. Leaders questioned why they aren’t seeing FIU in the leading industry publications that they already read. They also suggested that FIU’s internal communication with its own faculty and staff falls short. “Units don’t talk to each other enough,” one participant said. “Some effort must be made to unite units.” One area of interest among business and industry leaders is FIU’s research. They want to know what FIU researchers are doing and how they can collaborate to commercialize research, spur investment and stimulate economic development. Research in biosciences, the environment and energy was mentioned as particularly important to the local community. Participants emphasized that sharing FIU’s research is also an important facet of demonstrating how FIU positively impacts the community.

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2009 Community Leaders Summit | Final Report

Academics Community leaders expressed interest in a range of academic issues, from admission standards to the importance of retaining top-notch faculty. Rosenberg’s focus on creating a student-oriented campus was hailed as a refreshing change. They indicated that accessibility must remain a priority, and urged the university to actively recruit Miami-Dade two-year degree graduates to complete bachelor’s degrees at FIU. Encouraging this educational advancement is vital to sustaining a well-trained workforce, leaders said. And while accessibility was mentioned as critical, others posed a pivotal question: How will FIU resolve the inherent tension between the desire to be accessible to everyone and desire to raise educational standards? For the summit participants, FIU’s educational advantage is clearly its international perspective. They urged FIU to enhance and expand educational programs that give students “a more global perspective.” Suggestions included bringing more international students to FIU, offering study abroad scholarships and establishing more international partnerships like the FIU- Tianjin, China program. Several participants recommended FIU seek to establish Centers for Excellence in strategic growth areas such as technology, environment and biosciences. Research in these centers should be conducted in collaboration with local industry and aligned to meet community needs. Community leaders stressed the need for partnerships between academic programs and local organizations. Miami-Dade Superintendent of Schools Alberto Carvalho suggested FIU consider designating the College of Education a Center for Excellence by developing a learning science college that emphasizes not just theory, but a clinical application. He proposed creating undergraduate and graduate-level programs embedded with two-year internships where students learn how to run a classroom. He indicated 75 percent of teachers who leave do so in the first five years, the result of inadequate exposure to the classroom during their education.

Alumni FIU needs a better, stronger system to reach out to alumni, said community leaders. Some who are alumni mentioned that years passed after graduation before FIU ever contacted them. Others who have also attended Miami-Dade and the University of Miami noted that both do a better job of communicating and engaging their graduates. The goal of alumni outreach, said participants must be more than, “Join the Alumni Association.” Alumni want the university to offer meaningful ways for them to engage with the university and give back. Several participants said they would like opportunities to mentor students and recruit FIU graduates. Alumni would also appreciate being involved in the life of the university, such as speaking on panels.

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2009 Community Leaders Summit | Final Report

FIU’s approach to alumni communications should be more grassroots and personalized, participants said. For older alumni, FIU didn’t offer the same college experience of today because it was a commuter school. The university, therefore, needs to understand and identify these subcultures of FIU grads and work to draw them back to FIU. Older graduates especially need to hear that their FIU degree is worth more and more as the university gains prestige. More events such as FIU Corporate Days were encouraged. One participant suggested tailoring alumni programs to specific age groups. One suggestion was to offer continuing education programs just for alumni that bring them back to campus. Alumni should be tapped to help FIU advance, said community leaders. For instance, one participant mentioned that he does recruiting for Georgetown Law School in Miami. FIU could similarly utilize alumni in other parts of the country for recruiting. Alumni could also be engaged to go to area schools to market the university as a first choice for higher education.

Community Outreach The topic of community outreach generated marked enthusiasm at the summits. Participants not only praised this objective of Hit the Ground Running, they offered a host of ways in which FIU can better engage with local schools, business and other organizations. They want FIU to host more events such as the Geopolitical Summit that attract big crowds to campus. They want to see more initiatives such as Town Hall Meetings that give the community an opportunity to help shape FIU’s future. Perhaps highest on their list was encouraging FIU to develop deeper relationships with Miami-Dade public schools that better educate future teachers and improve K-12 outcomes. Partnerships with the public school system should be undertaken in conjunction with the University of Miami and Miami-Dade College, participants said. Community leaders indicated that FIU’s pre-collegiate outreach efforts should begin sooner and need to be sustained to keep the best and brightest here. One participant noted that a significant number of top tier college graduates are recruited away, in part, because of their bilingual skills. FIU must do a better job of demonstrating to graduates that they do not have to leave the state to be successful. One participant suggested that FIU and the Beacon Council should unify their efforts to track growth sectors and build industries that keep college graduates here. Community leaders want FIU to unite with Miami-Dade Public Schools and Miami- Dade College to improve the climate for better education funding at the state level. One participant suggested the

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2009 Community Leaders Summit | Final Report

creation of a K-20 continuum where academic objectives and funding are aligned so that the education community presents a united front in Tallahassee regarding policy and funding. Leaders also promoted greater coordination among public education institutions regarding research and course offerings. Education institutions should build synergies that support the development of job producing industries and research. Participants praised the Wertheim College of Medicine community engagement program, NeighborhoodHELP, as a model to be emulated by all colleges. The university should be doing more outreach to lower income residents, one participant said. Local non-profit agencies are an untapped resource for partnerships in such projects.

Fundraising Community leaders indicated that a major capital campaign for FIU is ambitious but doable. One participant suggested that leveraged in conjunction with a pride-building initiative, a campaign could help bring in alumni as well as donors. Participants understood the urgency for a funding paradigm shift. “Merely seeking and asking for money from Tallahassee isn’t a solution,” said one participant. However, participants said the university should lobby Tallahassee legislators for tuition reform. Those who can pay more should. Superintendent of Schools Alberto Carvalho suggested the development of a K-20 continuum where all academic objectives and funding are aligned so that Miami-Dade presents a unified front in Tallahassee regarding funding and policy. There are ways FIU can immediately be more effective in fundraising. To start, participants said, the process of online donation must be simplified. Also, community leaders said that the university has neglected donors who have given $50,000 or less. With all the attention on multi-million dollar gifts, smaller donors have not been properly acknowledged and feel they only hear from the university for more money. Even small gestures such as inviting them to football games would make a difference, one participant said. Another suggestion was to establish charitable groups to support university projects. Fundraising isn’t the only way to fortify the university’s budget. Participants suggested that FIU implement more fee-based programs outside the scope of traditional programs. For example, said one participant, FIU should offer fee-based professional accreditation programs in fields such as law. Community leaders encouraged the university to cultivate a more entrepreneurial approach to generate dollars.

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2009 Community Leaders Summit | Final Report

Appendix A Community Leaders Summit Key Recommendations & FIU response

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2009 Community Leaders Summit | Final Report

Community Leaders Summit Key Recommendations & FIU response

Recommendations: Launch a university-wide branding campaign and Emphasize “international” in our branding and communications as FIU’s distinguishing educational feature

• FIU Response: • “Worlds Ahead” branding campaign: FIU’s External Relations Division has been working with national marketing firm Stamats to develop the FIU brand. Stamats has developed an FIU brand portfolio that contains the elements essential to the successful implementation of a multifaceted, institution-wide brand management and integrated marketing communication effort. Based on the research and the University’s goals, the following statement emerged as the statement that best captures and articulates FIU’s core essence:

Florida International University is a vibrant, student-centered public research university, ideally located in Miami that is worlds ahead in its commitment to learning, research, entrepreneurship, innovation and creativity so that our graduates are prepared to succeed in a global market.

The FIU attributes identified in the research include:

• Entrepreneurial

• International/Global

• Accessible

• Community focused

• Vibrant

• Ideally Located

“Worlds Ahead” is the approved creative campaign to explain the FIU brand. It is the culmination of research with Stamats and it supports the branding portfolio. The next step is for FIU to begin implementing “Worlds Ahead” in its print, electronic and marketing materials. The campaign must be supported by real demonstration of how FIU is worlds ahead. One of the first major public rollouts of Worlds Ahead will be in the Winter 2010 FIU Magazine. The magazine’s theme is international education and it will include a prominent story about the Global Learning initiative as well as profiles of successful alumni who live and work abroad. 10


2009 Community Leaders Summit | Final Report

Recommendation: Develop the “international” strength of FIU with more globally oriented academic programs and international partnerships

• FIU Response: • Global Learning initiative: FIU has developed an innovative Quality Enhancement Project as part of its 10-year SACS reaccreditation. The Global Learning for Global Citizenship initiative aims to teach students global awareness, global perspective and global engagement through a series of new required classes and complementary extracurricular events. The pilot classes are being offered in Spring 2010 and full implementation for incoming freshman is expected to take effect in Fall 2010

Recommendation: Communicate regularly with local businesses and industry regarding university research

• FIU Response: • New Multimedia Research publication: OSRA working with External Relations to develop a multimedia research communication vehicle for external audiences.

Recommendation: Initiate research projects that directly address community needs

• FIU Response: • Cluster Research Initiative: In 2008, FIU began to strategize in order to enhance existing faculty clusters and form new clusters in critical areas of research. The Cluster Hiring Initiative is intended to benefit the local and state quality of life and economy through advanced, collaborative research.  The cluster areas identified so far include: developmental research, disaster mitigation and economic recovery, environmental research, immigration and acculturation, international development and judicial reform, international forensics, nanotechnology and biomedical devices, physical health, substance abuse/mental health/HIV, transportation. Within these clusters are numerous research projects that directly engage the community and address critical problems such as • Easing traffic congestion in South Florida • Developing hurricane mitigation strategies for homeowners • Developing a non-invasive way to detect breast cancer.  Eventually, a bulky machine will be turned into a small hand-held 3D imaging device that uses infrared light to spot tumors in the breast tissue.   • Protecting the Everglades protection and Florida’s fragile coastline • Working with local and national law enforcement on forensic science research 11


2009 Community Leaders Summit | Final Report

Recommendation: Create an “FIU Consulting Group,” that connects businesses, industry, wnon-profits or governmental agencies with FIU experts who can help address their needs in a revenue-generating, business-client relationship

• FIU Response: The feasibility of this idea is being discussed at the Executive Committee Level. The External Relations team is looking at where this has been done elsewhere, consulting with experts at FIU and planning focus groups.

Recommendation: Create academic Centers for Excellence

• FIU Response: Centers for Excellence are grants and competitive designations made by the State of Florida or various federal agencies. We have received a state Center of Excellence grant from the state for the Wall of Wind in the International Hurricane Center.

Recommendation: Educate the community about FIU’s achievements and the academic, cultural and professional resources available at the university

• FIU Response: • Web redesign and News@FIU: The university is addressing communication issues on several fronts. In 2009, the university hired for the first time a team of web experts to completely overhaul the FIU homepage and its supporting pages. The re-imagined website will focus on user functionality and friendliness, consistent with customer service experience evaluations we have completed. The new website should debut in Spring 2010. Meanwhile, in January 2009, FIU implemented a new centralized FIU news website that offers stories, videos and photos on university, research, academic, student, alumni and athletics news. The new communication vehicle has been a tremendous success, with more than a half million page views since its launch. In addition, the new Worlds Ahead campaign will play an important role in telling the FIU story. The Worlds Ahead brand will be integrated into all FIU communications from here forward to include the redesigned website, print publications, advertising and electronic media.

Recommendation: Create a centralized internship office where companies can find talented students seeking job experience

• FIU Response: FIU Career Services: FIU already has a centralized office for posting and coordination of internships through the Career Services Office. Companies can participate in career fairs and can register their internships for free in a centralized job database. FIU screens the companies and listings to ensure student safety.

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2009 Community Leaders Summit | Final Report

At any given time there are 300-400 internships available. In the last fiscal year, Career Services placed nearly 600 FIU students in internships. This year, 21 students to went to internships at embassies all over the world including Mexico, Brazil, Cairo, China, Honduras and Jamaica. Career Services further supports the professional development of students with workshops including resume writing, professional etiquette, interviewing skills and Internships 101. Recommendation: Enhance and strengthen collaboration with Miami-Dade public schools

• FIU Response: • CLAVE Grant: The Department of Education has recently awarded FIU a $1.8 million grant to give scholarships to Miami-Dade schoolteachers who want to earn a master’s degree in urban education. The degree program will give teachers tools to succeed in challenging urban education environment. • Principal training: FIU’s Center for Leadership is developing a program to train principals on how to be better leaders. • Town Halls: FIU President Mark Rosenberg and Superintendent of Schools Alberto Carvalho and Eduardo Padron from MDC participated in a Univision-aired Town Hall meeting this fall to connect with community on how all three institutions can work together to improve K-20 education. Another town hall is scheduled for spring. • The Academy for Advanced Academics is a partnership with MD public schools that allows top high schools students to take college and high schools courses at FIU • Miami Edison High, identified as an F School, is working with FIU to brainstorm ways to provide resources to the school and improve student outcomes • FIU’s Precollegiate Trio programs, funded by federal grants, and administered through the Division of Student Affairs works with Miami Dade schools to put urban, minority high school students with limited exposure to college to put them on the college-bound track. Programs include Upward Bound, Talent Search, College Reach Out and Partners in Progress.

Recommendation: Improve alumni outreach with more effective, targeted communication

• FIU Response: • The External Relations communications team and Alumni Relations leadership has begin a series of communication strategy sessions to assess what FIU is currently doing to communicate with alumni, examine best practices from other schools and develop a comprehensive communications plan for the future. We will be looking at electronic and print communications as well as identifying problems with data that must be addressed for more effective communications. Alumni Relations has developed a weekly e-announcement to alumni condensing all Alumni Association and University events/program updates into one communication piece. 13


2009 Community Leaders Summit | Final Report

In the last two years, Alumni relations has sent out 1,385 e-blasts providing university updates and promoting Alumni Association events and programs with more than 1,706,247 open views.

Recommendation: Provide alumni with opportunities to mentor students, recruit graduates and be involved with university life

• FIU Response:

Over the last two years Alumni Relations has organized/hosted or co-sponsored 274 events/programs (119 in 07-08) and (155 in 08-09) engaged more than 46,545 (21,120 in 07-08) and (25,425 in 08-09)FIU alumni and friends. Below is a snap shot of what we are doing now to address some of the statements provided in the report: • Hosted Alumni Stimulus Plan Series with Barry University and Nova. Three took place in the fall and more will continue in the spring. These are networking receptions and seminars. Each school will host an event at their respective school location and confirm a career professional to speak. Alumni from all three schools are invited to attend. • Hosting more educational and cultural events to engage a more diverse alumni population (i.e. We hosted a “Preparing to Care for the Elderly” workshop and Member-Only event at the Frost Art Museum). Planning to host a future CARTA alumni event at the Performing Arts Center on campus and a “Eating Healthy” workshop. • Developing a mentoring program with our Student Alumni Association and President’s Council • Developing a Broward and Central Florida Alumni Chapter. Finalizing the development of a New York, Los Angeles, and Atlanta regional chapter. • Promoting and hosting three Oceania Cruises in 2010 to engage mature alumni. • Developing an alumni career services program consisting of workshops, one on one career advising, webinars, etc. • Hosting 1st annual Official Ring Ceremony to graduates and parents week before graduation to promote school pride.

Recommendation: Recognize smaller donors in more meaningful ways

• FIU Response: In January 2009 we published our very first Donor Honor Roll in the FIU Magazine, recognizing all donors who have given $100 or more. Will be an annual feature.

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2009 Community Leaders Summit | Final Report

Appendix B Hit the Ground Running By FIU President Mark B. Rosenberg

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2009 Community Leaders Summit | Final Report

Hit the Ground-Running Vision: Operational Statement:

A leading student-centered urban public research university that is locally and globally engaged. As an anchor public institution in South Florida, FIU is committed to Providing quality learning, state-of-the-art research and creative activity, and problem-solving engagement.

1. Revitalize and expand financial base a. Launch a four-front funding offensive: private, state, federal, and local b. Energize, grow, and focus alumni network around fund-raising and student placement c. Improve efficiency, accountability, compliance, shared services and sustainability d. Expand need-based financial aid to ensure affordability and access 2. Achieve results-oriented student-centered academic excellence a. Expand minority pre-college programs to ensure readiness for FIU

b. Enhance learning through new courses, expanded short-term study abroad, select three-year degree programs, expanded student internships with local and global companies and non-profits

c. Recognize and support innovative technology-enhanced undergraduate and graduate faculty instruction d. Raise the six-year graduation rate into top quartile of public urban universities—special emphasis on time to degree, full-time grad rates, minority graduation rate disparities 3. Enhance quality and impact of research and creative initiatives a. Aggressively seek job creation and commercialization for University research initiatives

b. Focus and expand research funding around strategic University priorities through multidisciplinary teams of university and community experts (e.g. environmental faculty work more closely with South Florida Water Management District) c. Grow and link research to local economic development and problem-solving emphasis on community priorities (e.g. reducing health disparities and environmental hazards in low-income neighborhoods) 4. Engage the community a. Tie instructional and creative initiatives to local needs and long-term community priorities—especially in the professional schools (e.g. more FIU engagement in failing schools in Miami Dade County; expanded partnerships/common planning in the arts) b. Improve neighborhood health in partnership with community health care agencies c. Create a public-private high tech corridor focused on biomedical, alternative energy and environmental preservation to enhance employment generation and retention

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2009 Community Leaders Summit | Final Report

Appendix C Community Leaders Summit Participants

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2009 Community Leaders Summit | Final Report

Community Leaders Summit September 9, 2009 GROUP 1 First Name Last Name

Company

Title

Bruce

Colan

Holland & Knight, LLP

Partner

John

Rock

FIU - College of Medicine

Executive Dean and Vice President

Humberto

Alonso

PBS&J

Vice President District Director

Robert S.

Berkowitz

Multivision Video & Film

President

Michael

Carricarte

Amedex Insurance Group

CEO

Breny

DaParre

FIU - Office of the President

Assistant Chief of Staff & Executive Assitant

Gerald

Grant

AXA Advisors

Branch Director of Corporate and Individual Finance

Anders

Gyllenhaal

The Miami Herald

Senior Vice President & Executive Editor

Carlos

Lago

FIU - Law student

Law Student

Rafael

Madan

Wachovia Securities-Wells Fargo Advisors

Managing Director - Complex Manager

Steve

Sonenreich

Mt. Sinai Hospital

President & CEO

Javier

Soto

Dade Community Foundation

President

GROUP 2 First Name Last Name

Company

Title

Beatrice

Louissaint

Florida Regional Minority Business Council

President & CEO

Joyce

Elam

FIU - College of Business Administration

Executive Dean

Maria

Alonso

Bank of America

SVP/South Florida Market Manager

Richard F.

Candia

Leo A. Daly

Director of Business Development

Ahiza

Fernandez

FIU - Foundation Board of Directors

Coordinator

Jay

Fraser

Turner Construction

Vice President/General Manager

Morris I.

Hollander, C.P.A.

MarcumRachlin, a division of MarcummLLP Partner, Assurance Services

Demetrio

Perez

Lincoln Marti Schools

Founder

Monica

Rabassa

Univision Radio

VP, Marketing, Corporate Comm & Public Affairs

Jorge

Rosenblut

Eulen America Inc.

President GROUP 3

First Name Last Name

Company

Title

Barry

Johnson

Greater Miami Chamber of Commerce

President & CEO

Steve

Sauls

FIU - Governmental Relations

Vice President

Victor C.

Balestra

Espirito Santo Bank

Chairman

Leslie

Cassel

EWM Realtors

Broker Associate

Tere

Garcia

Bermello Ajamil

Partner

Ana

Herrera

FIU - Governmental Relations

Coordinator, Administrative Services

Vicente

Lago

Zurqui Construction Services, Inc

Project Executive

Debby

Miller

MidTown Video

Executive Vice President

Obdulio

Piedra

Great Florida Bank

Market President

Jorge

Plasencia

Republica

Chairman & Chief Executive Officer

Faye

Roth

Roth & Scholl, Attorney’s at Law

Office Manager

n Indicates Group Facilitators 18


2009 Community Leaders Summit | Final Report

Community Leaders Summit September 9, 2009 GROUP 4 First Name Last Name

Company

Title

Christine

Barney

Rbb Public Relations

President

Divina

Grossman

FIU - College of Nursing and Health Sciences Dean

Ralph

Egües

Cruz Fox, LLC

President

Vicky

Garcia-Toledo, Esq. Bilzin Sumberg Baena Price & Axelrod,LLP

Partner

Phillip

Hamilton

FIU - Office of the President

Assistant to the President

Larry

Harris

Larry Harris

Entrepreneur/Consultant

Peter

Jude

Kendall Regional Hospital

Director, Marketing & Community Relations

Howard

Miller

Howard R. Miller Communications

President

Moises

Simpser, M.D.

Pediatric Pulmonology Group of

South Florida, LLC

President

GROUP 5 First Name Last Name

Company

Title

Phillis

Oeters

Baptist Hospital

Corporate VP, Government & Community Relations

Rosa

Jones

FIU - Student Affairs

Vice President

Rick

Beasley

South Florida Workforce

Executive Director

Helen

Aguirre Ferre

Diario Las Americas

Opinion Page Editor

Roger M.

Bernstein, Esq.

The Bernstein Law Office, P.A.

Attorney

Alberto

Carvalho

Miami Dade Public Schools

Superintendent

Sal

Ferradas

Bank of America/ US Trust

Private Client Manager

Jack

Lowell

Codina Realty/ Flagler Development Group

Vice Chairman

Gene

Prescott

Biltmore Hotel

President

Desiree

Rodriguez

FIU - External Relations

Chief of Staff

Rick

Rodriguez-Pina

Rodriguez-Pina and Associates

President

Mary Scott

Russell

Chamber South

President

Andrew

Smulian

Akerman Senterfitt

Partner

Ronald

Thompkins

TCBA Watson Rice LLP

Partner

Mark

Rosenberg

FIU

President

Robert

Conrad

FIU - University Advancement

Vice President

Lori-Ann

Cox

FIU - External Relations

Director, Community Relations &

PRESIDENT & SUPPORTING STAFF IN ATTENDANCE

President’s Council

Anitere

Flores

FIU - External Relations

Director, Community & Civic Partnerships

Ken

Furton

FIU - College of Arts & Sciences

Dean

Sandra

Gonzalez-Levy

FIU - External Relations

Senior Vice President

Liane

Martinez

FIU - Finance & Administration

Associate Vice President Strategic Development

Nery

Suarez

FIU - Community Relations and

President’s Council

Administrative Assistant

Doug

FIU - Academic Affairs

Executive Vice President and Interim Provost

Wartzok

n Indicates Group Facilitators 19


2009 Community Leaders Summit | Final Report

Community Leaders Summit October 7, 2009 GROUP 1 First Name

Last Name

Company

Title

Hilda

Mitrani

Multilingual Media Marketing, Inc.

President

Marie

McDemmond

FIU - College of Education

Interim Dean

Jose M.

Aldrich

KPMG LLP

Area Managing Partner & Tax Leader, Latin America

Maria

Alonso

Bank of America

Senior VP Market Development Mgr; MD/Monroe

Matilde

Beraja

Beraja Medical Institute Laser & Surgery Center Chief Executive Officer

Raymond

del Rey

Eminent Solutions

Director

Julio

Grabiel

AECOM Design

Principal

German

Leiva

MFZ Management Corporation

President & CEO

Aida

Levitan

The Levitan Group, Inc.

President

Jose

Perez de Corcho FInancial Insurance Brokers, Inc.

President

Celeste

Pozo

Hughes Hubbard and Reed, LLP

Attorney

Maydel

Santana-Bravo

FIU - Office of Media Relations

Director

Jorge

Sarria

Merrill Lynch

Financial Advisor/Global Wealth Management

J. Robert

Stobs, II

Stobs Brothers Construction Company

President

Catherine

Torres

FIU - Office of the President

Coordinator

Joe

Xirau

CAMCOL

Executive Director

Richard M.

Zelman, Esq.

Sacher, Zelman, Hartman, Paul, Beiley,

& Rolnick, P.A.

Partner

GROUP 2 First Name

Last Name

Company

Title

Angel

Medina

Regions Bank

Group President & Area Executive

R. Alexander Acosta

FIU - College of Law

Dean

Robert S.

Berkowitz

Multivision Video & Film

President

Douglas

Bartel

Blue Cross & Blue Shield of Florida

Director of Business Development

Michael

Chavies

Akerman Senterfitt

Shareholder

Lillian

Chiu

Morgan Environments 

President, SMPS South Florida  

Jose

Diaz

Akerman Senterfitt

Associate

Albert

Dotson

Business Consultant

Ricardo

Estrada

Northwestern Mutual Financial Network

Financial Representative

Ahiza

Fernandez

FIU - Foundation Board of Directors

Coordinator

Michael

Kerwin

AECOM Design

Architect

Barbara

Liberatore Black CRESA Partners

Founding Principal

Enrique

Pineiro

Ros Realty Group, Inc.

President

Jennifer

Press

Alternative Revenue Solutions

Vice President

Ralph

Rosado

C3TS

Director of City Planning/Grant Services

Melissa

Tapanes Llahues Bercow Radell & Fernandez, P.A.

Attorney

Terry

Witherell

Associate Vice President

FIU - External Relations

GROUP 3 First Name

Last Name

Company

Title

Harve

Mogul

United Way of Miami

President

Ken

Furton

FIU - College of Arts and Sciences

Dean

Jeffrey S.

Bailey

Del Monte Fresh Produce Company

Associate General Cousel

n Indicates Recorder 20

n Indicates Group Facilitator


2009 Community Leaders Summit | Final Report

Community Leaders Summit October 7, 2009 Victoria

Beatty

Belafonte Tacolcy Center

Esther

Beraja

Beraja Medical Institute Laser & Surgery Center Executive Director

Attorney

Sergio

de la Fe, Jr.

KPMG

Partner

Bill

Draughon

FIU - External Relations

Associate Vice President

Jose L.

Estevez

MGE Architects, Inc.

Architect

Kurt

Langford

Suffolk Construction

Jack

Lowell

Flagler Development Group

Managing Director

Angela Teresa Puentes-Leon

Carlton Fields, P.A.

Attorney

Desiree

Rodriguez

FIU - External Relations

Chief of Staff

Manuel J.

Rodriguez

FPL Group, Inc.

Corporate External Affairs Regional Director

Steve

Sauls

FIU - Governmental Relations

Vice President

Israel

Velasco

Banco Popular

Region Executive

Gregory M.

Viejo

Citi Private Bank

Director

GROUP 4 First Name

Last Name

Company

Title

Neisen

Kasdin

Akerman Senterfitt

Shareholder

John

Rock

FIU - Herbert Wertheim College of Medicine

Founding Dean

Luis

Ajamil

Bermillo Ajamil & Partners

President

Gus

Barrera

Miami Dade County School Board

Member, District 6

Jose Manuel Diaz

Compass Office Solutions

Principal

Phillip

Hamilton

FIU - Office of the President

Assistant to the President

Javier

Hernandez-Licht Baptist Hospital

Chief Executive Officer- South Miami Hospital

Cristina

Mendoza

FIU - General Counsel

General Counsel

Arthur

Meyer

FIU - Alumni Relations

Carmen

Perez

FPL Fibernet

Vice President, Sales and Marketing

Fatima

Perez

AT&T -Florida

Area Director, Legislative & External Affairs

Joan

Remington

FIU - School of Hospitality and

Tourism Management

Dean

Dennis

Scholl

James S. & James L. Knight Foundation

Miami Program Director

Tony

Villamil

The Washington Group

President

Mark

Rosenberg

FIU

President

Robert

Conrad

FIU - University Advancement

Vice President

Lori-Ann

Cox

FIU - Community Relations and

PRESIDENT & SUPPORTING STAFF IN ATTENDANCE

President’s Council

Director

Bill

Draughon

FIU - Alumni Relations

Associate Vice President

Sandra

Gonzalez-Levy

FIU - External Relations

Senior Vice President

Kenneth

Jessell

FIU - Finance and Administration

CFO and Senior Vice President

Melissa

Puente

FIU - Community Relations and

President’s Council

Nery

FIU - Community Relations and

Suarez

Coordinator

President’s Council

Administrative Assistant

Doug

FIU - Academic Affairs

Interim Provost & Executive Vice President

Wartzok

n Indicates Group Facilitators 21


2009 Community Leaders Summit | Final Report

Special thanks to all the individuals and organizations who helped to make the Community Leaders Summits a success: Summit Chairs: Maria Alonso, Bank of America Jack Lowell, Flagler Development Group Michael Chavies, Akerman Senterfitt Summit Facilitators: Bruce Colan, Holland & Knight Beatrice Louissaint, Florida Reginal Minority Business Council Barry Johnson, Greater Miami Chamber of Commerce Christine Barney, Rbb Public Relations Phillis Oeters, Baptist Hospital Hilda Mitrani, Multimedia Marketing Inc. Angel Medina, Regions Bank Harve Mogul, United Way of Miami Neisen Kasdin, Akerman Senterfitt T. Gene Prescott and the Biltmore Hotel team FIU’s Summit Coordinating Team: Sandra Gonzalez-Levy, Senior Vice President, External Relations Lori-Ann Cox, Director, Community Relations Anitere Flores, Director, Community and Civic Partnerships Desiree Rodriguez, Chief of Staff, External Relations Melissa Puente, Coordinator, Community Relations FIU’s Summit Recorders: Breny DaParre, Assistant Chief of Staff, Office of the President Ahiza Fernandez, Assistant Secretary FIU Foundation, Board of Directors Ana Herrera, Coordinator, Governmental Relations Phillip Hamilton, Assistant to the President, Office of the President Desiree Rodriguez, Chief of Staff, External Relations Catherine Torres, Coordinator, Administrative Services, Office of the President

24


2009 Community Leaders Summit | Final Report

3


FIU Board of Trustees OFFICERS Chairperson Albert E. Dotson, Sr. Chairman and CEO Puryear, Inc. Vice Chair/Treasurer Albert Maury President and Chief Operating Officer Leon Medical Centers Health Plans Secretary Mark B. Rosenberg President Florida International University MEMBERS Cesar L. Alvarez CEO Greenberg Traurig LLP Jorge L. Arrizurieta Chair, International Policy Group and Governmental Consultant Akerman Senterfitt, Attorneys at Law Betsy S. Atkins President and CEO Baja, LLC Patricia Frost Philanthropist S. Lawrence Kahn, III President and Chief Executive Officer of Lowell Homes, Inc. Miriam L贸pez CEO TransAtlantic Bank R. Kirk Landon President The Kirk Foundation David Parker Chief Operating Officer of The Archstone Partnerships Claudia Puig Senior Vice President and Southeastern Regional Manager Univision Radio FACULTY MEMBER Thomas Breslin Chairperson, FIU Faculty Senate Florida International University STUDENT MEMBER Anthony Rionda President, Student Government Association University Park Campus Florida International University

For more information contact Lori-Ann Cox, Director of Community Relations in the Division of External Relations at 305-348-0372.


FIU Community Summt Report 2009