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Financial IT Spring Issue 2023

Page 26

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Featured Story Lena Hackelöer, Experienced leader in the Fintech industry, transforming the space since her arrival at Klarna in 2010, where she began building their global B2B marketing. Lena moved to pursue further positions in the broader FinTech industry, gaining additional unique insights into the limitations and challenges facing existing brands, before founding Brite Payments in 2019. Here she continues to innovate and share her insights within the industry, to inspire further creation and innovation of services to bring an accessible, more affordable payment solution to the ever-evolving markets. Having recently launched Brite Payments, Lena is uniquely placed to speak knowledgably on both technical industry topics, and to provide insights around founding a business and strategy recommendations for topics such as talent acquisition and development across European markets.

LOSING CASH AND CARDS: WHY THE FUTURE OF PAYMENTS IS UP FOR GRABS Back to the Table of Contents


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