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It's Official! You REALLY like us!
It’s Official! You REALLY like us!
Our Readers Prefer Families Magazine to the Internet!
Last year, we conducted a survey across the UK asking readers to tell us what they find useful about our magazine and how likely they would be to respond to advertising in it.
More than 70% of our readers said they were highly likely to respond to advertising in our magazine or had already done so. That’s fabulous news for our advertisers and for our readers, because it means we can carry on making the magazine better and better!
A whopping 79% of readers told us that they use the magazine to research ideas for local family activities or children’s classes and clubs and an equally impressive 74% said they use it to plan family life.
Many of you also told us that you find easier to plan family activities and entertainment using Families Magazine than using the internet! You told us that using the internet to research and plan can be time consuming and confusing, involving lots of trawling online for useful information.
A common complaint seems to be the “endless trawling” that digital research involves. A typical response came from a reader in Lancashire who said: “We can trawl the internet for an age, but with Families ® Magazine we just turn the page.”
Readers also told us that they really value having a physical magazine in their hands in which all the information relevant to family life has already been collated and is presented to them in an easy-to-digest format.
A typical response came from a reader who commented: “With the Families ® magazine, all the information is right there, in a simple to understand, calendar format, which is perfect! I can then successfully plan our summer break.”
We were also really happy that large numbers of you reported that Families Magazine makes your lives easier and less stressful and saves you time.
Thank you to everyone that volunteered their comments.
If you are interested in taking part in one of our Reader Forums, please email info@familiesmagazine.co.uk with your name, phone number and post code. (Readers names have not been quoted for privacy reasons).
It’s Official! You REALLY like us!
Our Readers Prefer Families Magazine to the Internet!
Last year, we conducted a survey across the UK asking readers to tell us what they find useful about our magazine and how likely they would be to respond to advertising in it.
More than 70% of our readers said they were highly likely to respond to advertising in our magazine or had already done so. That’s fabulous news for our advertisers and for our readers, because it means we can carry on making the magazine better and better!
A whopping 79% of readers told us that they use the magazine to research ideas for local family activities or children’s classes and clubs and an equally impressive 74% said they use it to plan family life.
Many of you also told us that you find it easier to plan family activities and entertainment using Families Magazine than using the internet! You told us that using the internet to research and plan can be time consuming and confusing, involving lots of trawling online for useful information.
A common complaint seems to be the “endless trawling” that digital research involves. A typical response came from a reader in Lancashire who said: “We can trawl the internet for an age, but with Families ® Magazine we just turn the page.”
Readers also told us that they really value having a physical magazine in their hands in which all the information relevant to family life has already been collated and is presented to them in an easy-to-digest format.
A typical response came from a reader who commented: “With the Families ® magazine, all the information is right there, in a simple to understand, calendar format, which is perfect! I can then successfully plan our summer break.”
We were also really happy that large numbers of you reported that Families Magazine makes your lives easier and less stressful and saves you time.
Thank you to everyone that volunteered their comments.
If you are interested in taking part in one of our Reader Forums, please email info@familiesmagazine.co.uk with your name, phone number and postcode. (Readers names have not been quoted for privacy reasons).
