Modström FW20

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FALL / WINTER 2020

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FALL / WINTER 2020 For Fall / Winter 2020 we draw inspiration from the idea of a getaway to a weekend house in the woods. A wooden house, placed in the middle of the forest, decorated with handcrafted colorful ceramic goods, wooden mid-century furniture and floral printed tablecloths. Giving it a cozy and nostalgic atmosphere. With its big open windows, the house has a subtle reference to the work of Alvar Aalto, one of the Masters of Modern Architecture. Bringing the outside nature in and mixing the green colors of the forest with the palette of natural colors and materials of the house. A warm color palette inspired by the changing seasons of the nature, consists of dark bottle greens, teddy bear browns, golden fall yellows, maroon red, vintage blue and creamy hues interspersed with pastel shades that soften the sharper looks. Two-colored animal prints and a dust of polka dots have made its way into the collection, perfectly mixed with multicolored florals and toned-down checks. From breezy dresses to chunky overcoats. Foundational classics with a modern twist as well as statement pieces like floral plissĂŠ dresses and wool jackets. The collection is all about dressing that feels effortless while making a statement. DROP 4


LOOK 1 – Left: Fabia dress LOOK 2 – Right: Essy print dress

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LOOK 4 – Debbie jacket, Krown t-shirt, Edwin pants

LOOK 3 – Florence coatigan, Elissa cardigan, Orson t-shirt, Tanny pants

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LOOK 5 – Eva print dress

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LOOK 6 – Kendrick blazer, Eva print top, Kendrick cropped pants

LOOK 7 – Ebba o-neck, Emily print skirt

LOOK 8 – Ellie dress

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LOOK 9 – Florence coatigan, Ava tights LOOK 25 – Rush blazer, Seana pants.

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LOOK 10 – Left: Florence coatigan DROP LOOK 11 – Right: Destiny check coat, Echo sweat, Elton jeans4


LOOK 12 – Dalton jacket, Etta o-neck, Elton jeans

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LOOK 13 – Echo sweat, Elsa pants

LOOK 14 – Ethan t-shirt, Elsa skirt

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LOOK 15 – Erica print dress, Erica print pants

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LOOK 16 – Elvira print dress

LOOK 17 – Evita top, Tanny short skirt

LOOK 18 – Elvin blazer, Edna print dress, Eigild belt

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LOOK 20 – Eliyah print top, Esmeralda skirt

LOOK 19 – Evita dress

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LOOK 21 – Essy print dress, Tanny cropped pants

LOOK 22 – Esmeralda dress, Essy print top

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LOOK 23 – Bridget t-shirt, Elton jeans, Evan belt

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LOOK 24 – Freya dress, Orson rollneck LOOK 25 – Rush blazer, Seana pants.

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LOOK 25 – Left: Eva print dress LOOK 26 – Right: Valentia o-neck, Esmeralda skirt

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LOOK 28 – Dion coat, Fairy print dress

LOOK 27 – Florentine top, Florentine skirt

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LOOK 29 – Flash cardigan, Fernanda shirt, Stefanie skirt

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LOOK 30 – Flavor print dress, Funda pants

LOOK 31 – Farrell dress

LOOK 32 – Dover coat, Franklin t-neck, Tanny flare pants

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LOOK 33 – Elvira print dress, Arthur shirt LOOK 25 – Rush blazer, Seana pants.

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LOOK 34 – Left: Valentia vest, Ellie dress LOOK 35 – Right: Odelia long coat, Farrell dress

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LOOK 36 – Freya shirt, Fawn pants

LOOK 37 – Felix print dress

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LOOK 39 – Freya dress, Felix print shirt, Casper small bag

LOOK 38 – Fabia dress

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LOOK 40 – Valentia vest, Foster dress

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LOOK 41 – Florentine dress

LOOK 42 – Destiny check coat, Saul t-neck, Fiore skirt, Foxie hat

LOOK 43 – Valentia o-neck, Felix print skirt, Casper bag

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LOOK 44 – Flip print t-neck, Flip print pants

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LOOK 45 – Flame print dress

LOOK 46 – Forest shirt, Funda pants

LOOK 47 – Daxton jacket, Flip print tights

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LOOK 48 – Elvin blazer, Franklin t-neck LOOK 25 – Rush blazer, Seana pants.

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SALES CONTACTS SALES DIRECTOR Morten Koldkjær Langsted Phone: +45 20 29 05 70 Email: mkl@modstrom.com SALES EXPORT Christian Budde Phone: +45 23 64 29 73 Email: cbu@modstrom.com SALES DENMARK Sanni Glud Jensen Phone: +45 27 21 80 46 Email: sgj@modstrom.com SALES NORWAY JUST ANOTHER AGENCY Vidar Bersaas Phone: +47 924 13 544 Email: vidar@vbinvest.no Tore Almehagen Phone: +47 984 38 802 Email: tore@justanotheragency.no Kaja Kayser Phone: +47 916 68 299 Email: kaja@justanotheragency.no SALES NETHERLANDS NEW MARKET Lotte van Brandenburg Phone: +31 6 282 84 955 Email: lotte@newmarket.nl Robin de Goey Phone: +31 2 063 68 143 Email: robin@newmarket.nl

PR CONTACT

INDEX

SALES UNITED KINGDOM SOMEWHERE AGENCY Annabel Fryer Phone: +44 20 7274 1633 Email: info@somewhereagency.com

PRESS DENMARK MØRCH & ROHDE Sarah Rohde Phone: +45 22351010 Email: sarah@morchrohde.com

SALES BELGIUM FABRIK AGENCY Liaam Bontenbal Phone: +32 488 07 87 97 Email: liaam@fabrikagency.be

PRESS NETHERLANDS SPICE PR Simone Sassmannshausen Phone: +31 6 468 43 378 Email: simone@spicepr.nl

Kiki Vogels Phone: +32 492 25 45 76 Email: kiki@showroomlegarage.be

CREDITS

Arthur shirt Ava tights Bridget t-shirt Casper bag Casper small bag Dalton jacket Daxton jacket Debbie jacket Destiny check coat Dion coat Dover coat Ebba o-neck Echo sweat Edna print dress Edwin pants Eigild belt Elissa cardigan Eliyah print top Ellie dress Elsa pants Elsa skirt Elton jeans Elvin blazer Elvira print dress Emily print skirt Erica print dress Erica print pants Esmerelda dress Esmerelda skirt Essy print dress Essy print top Ethan t-shirt Etta o-neck Eva print dress Eva print top Evan belt Evita dress Evita top Fabia dress

SALES GERMANY NORTH / EAST FASHIONISTAS Silke Budde Phone: +49 15 140 003 106 Email: silke@agentur3-boden.com Ilka Springborn Phone: +49 172 43 38 777 Email: ilka.springborn@web.de SALES GERMANY SOUTH CARAMIA FASHION FAVOURITES Lara Lamping Phone: +49 16 094 460 127 Email: lara@caramia-ff.com

CREATIVE DIRECTION & GRAPHIC DESIGN Femmes Régionales PHOTOGRAPHER Claus Troelsgaard HAIR & MAKE-UP Julie Garrett Agentur STYLING Femmes Régionales MODEL Frederikke Langetoft Le Management

33 9 23 43 39 12 47 4 11, 42 28 32 7 11, 13 18 4 18 3 20 8, 34 13 14 11, 12, 23 18, 48 16, 33 7 15 15 22 20, 26 2, 21 22 14 12 5, 25 6 23 19 17 1, 38

Fairy print dress Farell dress Fawn pants Felix print dress Felix print shirt Felix print skirt Fernanda shirt Fiore skirt Flame print dress Flash cardigan Flavor print dress Flip print pants Flip print t-neck Flip print tights Florence coatigan Florentine dress Florentine skirt Florentine top Forest shirt Foster dress Foxie hat Franklin t-neck Freya dress Freya shirt Funda pants Kendrick blazer Kendrick cropped pants Krown t-shirt Odelia long coat Orson rollneck Orson t-shirt Saul t-neck Stefanie skirt Tanny cropped pants Tanny flare pants Tanny pants Tanny short skirt Valentia o-neck Valentia vest

28 31, 35 36 37 39 43 29 42 45 29 30 44 44 47 3, 9, 10 41 27 27 46 40 42 32, 48 24, 39 36 30, 46 6 6 4 35 24 3 42 29 21 32 3 17 26, 43 34, 40

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