EVENT OVERVIEW The JAA International Jewellery Fair is Australia’s largest elite event that brings together the best designers, manufacturers and suppliers with buyers of fine and fashion jewellery, timepieces, packaging and other retail services. The event provides the ideal forum to showcase your new designs, trends and innovations and allows you to establish face-to-face relationships with those who have the purchasing power.
The event delivers a distinct audience of highly qualified buyers - 68% being Corporate Buyers, Decision Makers, Owners or Key Buyers, and occupies a unique position in their buying calendar. Renowned as a quality resource for all trade buyers of jewellery products and supplies, the fair is a “must-attend” event for visitors and exhibitors alike.
It is firmly established as the only Australian event with a dedicated focus on the future outlook of the Jewellery industry. Exhibitions are the only medium that can stimulate the five senses. They deliver a unique opportunity for visitors to fully experience products in a threedimensional, real-life situation when making a buying decision. Exhibitions also offer the best return on your sales and marketing investment as they allow you to combine a number of activities into a few days, with a qualified audience.
Meet face-to-face, sell, research, generate publicity, gain media attention and much more. In a time when every dollar needs to be accounted for, exhibitions allow you to measure the impact of your marketing spend
VISITOR PROFILE
73%
of visitors attend the fair to find new products.
58%
of visitors attend the fair to find new suppliers.
79%
of visitors purchased goods at the fair.
89%
of visitors will continue to purchase goods from an exhibitor after the fair.
International Jewellery Fair
The JAA International Jewellery Fair is supported by the JAA, Jeweller magazine, Leading Edge, Showcase and Nationwide Jewellers; who all share a vision for the future of the industry and they constantly provide support and insight. The JAA International Jewellery Fair aims to give you more of an edge than ever before with a range of fantastic features and displays, including the Bench Challenge where craftsman are working away, or listen to our industry presentations in the Spotlight Learning Exchange that will inspire and give you invaluable information for free. The Fair is convenient, all on one level, one place at one time, which makes it easier for visitors to see it all.
WHY EXHIBIT? •
Generate instant sales and trade orders both at the Fair and in the months that follow
•
Establish relationships with new customers
•
Reinforce and strengthen relationships with existing customers
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Launch new products, conduct market research, broaden and build your database
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Be part of the industry buzz and excitement
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Feel secure in a comfortable environment where all attendees have passed a stringent set of guidelines to attend
Source: Quantitative visitor research conducted at the 2015 JAA international Jewellery Fair.
Primary Partners:
- something that can’t be easily done with any other form of advertising.
Supported by: