Europa Star Europe 5.11 Oct./November

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48 FOCUS ON GERMANY europa star

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only a few years Pfeifer turned into reality his dream of an autonomous manufacture producing watches with the traits that to him were typically German. His watches had to be heavy and edgy, just like German cars had been in the seventies. To the delight of collectors, in 1996 Pfeifer revived another brand whose name he had bought with the package: Union Glashütte. These watches were cheaper in material and make, but they contained exclusive manufacture movements, otherwise only found in Glashütte Original watches. In 2000 the Swatch Group bought Glashütte Original in the shadow of the battle for Les Manufactures Horlogères (IWC, Jaeger-LeCoultre and Lange). Pfeifer remained CEO until he was replaced by Frank Müller in 2002. In 2008, Müller was replaced by Günter Wiegand, who had been with the brand since 1982 and had thus seen most of its ups and downs.

The manufacture is characterised by its high production intensity which can be seen in the great variety of in-house movements that all bear the typical Glashütte characteristics: the ¾ top plate instead of separate bridges, swan’sneck adjuster, gold settings and, in some

cases, hand-engraved cocks for the balancewheel. When touring the production workshops with visitors, Günter Wiegand invariably reminds them to “count the lathes and milling machines, and tell me if you see a similar quantity in any other manufacture”. Apart from the regulating organ every movement component is produced here, even the screws and gears. Being a part of the Swatch Group of course helps getting the missing components like balance springs, balance wheels and escapements. In many cases the dials, which are made with great care, are equipped with the so-called “Panoramadatum”, a patented

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A true manufacture

king-size date which is Glashütte Original’s answer to Lange’s big date.

Wide range of models As opposed to Lange, Glashütte Original offers a wide range of different models and prices. From an attractive entry line with stainlesssteel cases to highly complicated watches, some of which are lushly set with gems, Glashütte Original offers models for any budget and taste. The company’s master watchmakers are particularly proud of one of their specialities: the flying tourbillon developed according to plans drawn up by Alfred Helwig, a local watchmaker responsible for many revolutionary inventions of the thirties and forties. Since the takeover by the Swatch Group the original lines have been subject to a gradual facelift, making them fitter for an international market. New lines have been added, of which the “Sixties” is especially noteworthy because it recalls some of the models produced in the GDR era. To the dismay of some collectors the name “Union Glashütte”, together with its affordable models, disappeared soon after the Swatch Group had taken the reins at Glashütte Original. It only re-emerged in 2008, completely redesigned and equipped with modified ETAcalibres that are assembled in Glashütte. O For more information about Glashütte Original click on Brand Index at www.europastar.com


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