Fine Fragrance Trends Spring // Summer 2014, European Market
1. Premium Market Fine Fragrance Trends, Spring // Summer 2014 2. 2013 Premium Rankings for Fine Fragrances
Premium Market Fine Fragrance Trends, Spring // Summer 2014
Feminine Eaux de Toilette 1. 2. 3. 4.
A Breath of Wind on Flowers Rose and Roses "Eaux Coutures" Summer Candies
Feminine Eaux de Toilette
- sophisticated gardenia -
- imaginary spring flower -
- edible magnolia -
- silk peony -
- ultra-violet -
La Panthère, CARTIER Floral, Oriental
Candy Florale, PRADA Floral, Powdery
La Vie est Belle EDT,LANCÔME Oriental, Floral, Edible
Blooming Bouquet, DIOR Floral, Fruity, Musky
Couleur Violet, KENZO Floral, Fruity, Violet
A Breath of Wind on Flowers Peony, Magnolia, Gardenia, Violet, flowers full of charm and sensuality. Their soft and floral scents become light, with crunchy green accents, edible red fruits or aquatic freshness.
Feminine Eaux de Toilette
- rose & lily, passion flowers -
- modern rose -
- velvet rose -
- green & mysterious rose -
- rose sorbet -
- rose tender -
- wild rose-
Baiser Volé, Lys Rose, CARTIER Floral, Fruity, Lily
Pink Honey, MARC JACOBS Floral, Fruity
Roses & Reines, L’OCCITANE Floral, Rose, Powdery
Rosabotanica, BALENCIAGA Floral, Rose, Spicy
Very Irr. l’Eau en Rose, GIVENCHY Floral, Rose, Violet
Roses de Chloé, CHLOÉ Floral, Rose, Musky
Eau Demoiselle Eau Florale, GIVENCHY Fruity, Floral, Rose
Rose and Roses Ode to the Queen of Flowers. Rose had to be rediscovered, through tender floral compositions, beautified and modernized. Gently frozen at Givenchy, spicy for Balenciaga and Marni, velvety at L’Occitane and Dolce & Gabbana, or even enveloped in a contemporary bouquet at Yves Saint Laurent. Captivating and mysterious, romantic and natural or sophisticated and sensual, the Rose is a flower of contrast, that wants to be desired, elegant, ardent and indispensable. + Marni Rose, MARNI + Velvet Rose, DOLCE GABBANA + Paris Premières Roses 2014, YVES SAINT LAURENT
La Vie en Rose How to see « La Vie en Rose » : communication, packagings, graphism, imaginary, concept... Beyond the flower, the color universe is resolutely feminine: pastel rose, intense rose, …
All-Over Rose
Focus on Rose
+Rose Damascena +May Rose +Wild Rose
Graphic & Psychedelic
Feminine Eaux de Toilette
Coming soon In September 2014, Narciso Rodriguez comes back in the forefront with a new feminine creation. Looking for a pure minimalism, Narciso Rodriguez wanted a fragrance of skin imprinted with a musky sensuality, with a floral touch of white rose and gardenia. In the same spirit as Juliet has a Gun and his fragrance “this is not a perfume�, the color universe associated to this musky fragrance is pure and elegant, white color remaining both soft and timeless.
Top: Gardenia, White Rose Heart: Musk Base: Vetiver, White Cedar, Cedar
Feminine Eaux de Toilette
- Cashmere sweater -
- chypre couture -
- satin-smooth orange blossom -
L’Eau de Cashmere, GUERLAIN Floral, Powdery, Musky
LPRN Couture, GUERLAIN Chypré, Fruity
L’Eau Couture, ELIE SAAB Floral, Fruity
“ Eaux Coutures “ Direct inspiration from fashion world, its precious raw materials and fabrics, fragrances are declined in “couture” versions.
- haute couture trail L’Atelier de Givenchy Collection ***
Feminine Eaux de Toilette
Summer Candies Fragrances & Candies, what a lovely and tender story. Still present, edible fragrances renew themselves for sunny days. In its summer dress, Angel becomes a delightful “eau sucrée”, and appears at the same time with a limited edition of eclair - obviously the new booming trendy dessertdesigned in partnership with Fauchon. Opium reinvents itself in a rock edible version, combining coffee and vanilla, while the “Bonbon” of Viktor & Rolf smells unctuous caramel.
- delightful elair -
- gourmet coffee -
- caramel bonbon -
Angel Eau Sucrée, T. MUGLER Fruity, Edible
Black Opium, YSL Oriental, Floral, Edible
Bonbon, Viktor & Rolf Floral, Edible
Feminine Eaux de Toilette Coming Soon Hymn to seduction. Kenzo presents its new feminine enchantment, celebrating the game of love game, seduction and sensuality. Edible volutes, fruity touches and floral flights promise to interlace. Contrasting with an ardent carmine red to a nude rose, Kenzo plays with the duality of feminine seduction, balanced between the femme fatale and the romantic mischievous woman.
Top: Red Orange, Pomegranate Heart: Tea, Tuberose, Freesia
Premium Market Fine Fragrance Trends, Spring // Summer 2014
Eaux FraĂŽches
(Feminine // Masculine // Unisex Eaux de Toilette 1. 2.
Sol Do Brasil Feminine & Masculine Summer Fragrances
Eaux Fraîches - paradise birds & exotic flowers Eau Tropicale, SISLEY Floral, Fresh, Solar
- Brazilian flowers L’Occitane au Brésil, L’OCCITANE made in Brazil Floral & Fruity Eaux Fraîches
- bela cariocas Sol do Bahia, LANCASTER Citrus, Solar, Coco
- tropical citrus fruits Limon Verde, GUERLAIN Citrus, Green, Tropical
Sol do Brasil Immediate immersion on Brazilian lands, where tropical colors meet “muy caliente” ambiances. Zesty and fruity Eaux Fraîches highly recommended.
- summer splash Eau Fraîche, BIOTHERM Floral, Fruity, Spicy
Eaux Fraîches - citrus fruitsFresh & Zesty Accords
- tonka bean -
- coffee -
Warm, Coumarine, Almond Accord
Coffee, Tobacco, Syrupy Accord
- vitória-régia Lotus Flower gender
- jenipapo Flowers from revitalizing & nourishing fruits
Sol do Brasil South-American Fruits & Flora, few examples.
- love in a puff or heartseedSeeds with appeasing properties for skin
Eaux Fraîches
- freshly blooming flower-
- gold & luxury -
- fresh spices explosion-
- extreme sensations -
SeeByChloé Eau Fraîche, CHLOÉ Floral, Fruity, Fresh
Eau my Gold!, PACO RABANNE Fruity, Floral, Musky
Spicebomb Eau Fraîche, V&R Spicy, Aromatic, Citrus
L’Homme Sport, YSL Woody, Citrus
- cascade -
- bright floral -
- soil & rain-
- fresh & luminous cedar wood -
Acqua di Gioia EDT, ARMANI Floral, Citrus, Fruity
Manifesto l’Éclat,YSL Floral, Oriental
Terre d’Hermès Eau Très Fraîche, HERMES Citrus, Woody, Aquatic
Déclaration l’Eau, CARTIER Woody, Spicy, Citrus
+ Amor Amor l’Eau, NINA RICCI
+ L’Eau d’Issey pour Homme Yuzu, ISSEY MIYAKE
Summer Fragrances Eaux Fraîches, Summer Perfumes, Eaux de Toilette, so called “Eaux” or “Sport” versions…As much as spring and summer declinations. These Eaux revisit the original version, for some of them in a textured neocologne. Water hyacinth, frozen grapefruit, aquatic pear, pink berry, cardamom or sea salt… Raw materials are selected to twist the fragrance in a light way.
Premium Market Fine Fragrance Trends, Spring // Summer 2014
Masculine Eaux de Toilette 1. 2.
Blue Motion Male Wardrobe
Masculine Eaux de Toilette
- fresh and marine breeze -
- summer rain -
Mer & Mistral, L’OCCITANE Woody, Aromatic, Citrus
Rain & Angelica, JO MALONE Woody, Aquatic, Musky
- sun and azure Costa Azzura, TOM FORD Woody, Aromatic, Marin
- wave of freshness -
- dose of energy -
- intense night -
Acqua Di Gio Blue Edition, ARMANI Woody, Aquatic
Extrême Sport, PAUL SMITH Aromatic, Spicy, Citrus
1881 Bella Notte for Men, CERRUTI Woody, Spicy
Blue Motion Blue variations from clear azure to deep indigo. On the one hand, an aquatic and invigorating universe, where marine accords are mixed with salt spray, sparkling citrus fruits and fresh spices. On the other hand, an intense seduction full of sensuality, made of rich spices and warm woods.
Masculine Eaux de Toilette
- grey suit -
- leather jacket -
- black suit -
- linen jacket -
- sport polo -
Armani Code Ice, ARMANI Oriental, Fougere, Citrus
Karl Lagerfeld Fougere, Aromatic
Gentleman Only Intense, GIVENCHY Woody, Ambery
Eau d’Arôme, ARMANI Woody, Spicy
LIVE!, LACOSTE Aromatic, Fresh
Male Wardrobe Man are multiple in their personality. These facets can be expressed through eaux de toilette evocating various elements of the male wardrobe. Or how to drew a parallel between characters, emotions, feelings and clothing fashion.
Masculine Eaux de Toilette Top: Lemon, Rosemary, Orange Blossom Heart: Almond, Tonka Bean Base: Leather, Cedar wood, Vetiver
Zoom on: The scent of the ideal man. This oriental woody fragrance offers us the man we have always been dreaming for, the one of all fantasies. Sensual, sophisticated, mysterious, surprising‌ According to Guerlain, the ideal man contrasts with its singularity. For this myth come reality, the brand dares with an edible almond faceted with tonka bean, remembering amaretto and fixing so the fragrance in the trend of cocktail accords (mojito, whisky, brandy, ..). A masculine almond built in modernity, suited with a woody base of cedar wood, leather and vetiver.
2013 Premium Rankings
France
2013 Premium Rankings, top 10 (sales in value)
Sources : NPD
Feminine Fragrances
Masculine Fragrances
1- Dior : J’adore 2- Lancôme : La Vie est Belle 3- Guerlain : La Petite Robe Noire 4- Chanel : N°5 5- Thierry Mugler : Angel 6- Chanel : Coco Mademoiselle 7- Kenzo : Flower by Kenzo 8- Guerlain : Shalimar 9- Dior : Miss Dior 10- Paco Rabanne : Lady Million
1- Paco Rabanne : 1 Million 2- Dior : Eau Sauvage 3- Jean-Paul Gaultier : Le Mâle 4- Hermès : Terre d’Hermès 5- Dior : Dior Homme 6- Chanel : Bleu de Chanel 7- Hugo Boss : Boss Bottled 8- Paco Rabanne : Invictus 9- Yves Saint Laurent : La Nuit de l’Homme 10- Diesel : Only the Brave
Italy
2013 Premium Rankings, top 10 (sales in value)
Sources : euromonitor
Feminine Fragrances
Masculine Fragrances
1- Chanel : N°5 2- Chanel : Coco Mademoiselle 3- Dior : J’adore 4- Dior : Hypnotic Poison 5- D&G : Light Blue 6- Chanel : Chance 7- Chanel : Allure 8- Narciso Rodriguez : Narciso Rodriguez for her 9- Jean-Paul Gaultier : Classique 10- D&G : The One
1- Armani : Acqua Di Gio 2- Chanel : Allure Homme Sport 3- D&G : D&G pour homme 4- Dior : Fahrenheit 5- D&G: Light Blue 6- Jean-Paul Gaultier : Le Mâle 7- Chanel : Allure Homme 8- Gucci : Gucci Guilty 9- Dior : Eau Sauvage 10- Chanel : Bleu de Chanel
Russia
2013 Premium Rankings, top 10 (sales in value)
Sources : euromonitor
Feminine Fragrances
Masculine Fragrances
1- Dior : J’adore 2- Guerlain : Shalimar 3- Ferragamo : Signorina 4- Chanel : N°5 5- Givenchy : Very Irresistible 6- Nina Ricci : Nina 7- Chanel : Allure 8- Chanel : Coco Mademoiselle 9- L’Occitane : L’Occitane 10- Versace : Versace pour Femme
1- Givenchy : Givenchy pour homme 2- Chanel : Allure pour homme 3- Dior : Dior Homme 4- Dior : Fahrenheit 5- Chanel : Egoïste Platinum 6- Gucci : Gucci Guilty 7- Hugo Boss : Boss Bottled 8- Baldessarini: Baldessarini Ambré 9- Paco Rabanne : 1 Million 10- Dior : Higher
China
2013 Premium Rankings, top 10 (sales in value)
Sources : euromonitor
Feminine Fragrances
Masculine Fragrances
1- Dior : J’adore 2- Chanel : N°5 3- Chanel : Coco 4- Chanel : Chance 5- Chanel : Chance Eau Fraîche 6- Dior : Miss Dior 7- Chanel : Coco Mademoiselle 8- Chanel : N°19 9- Ferragamo : Signorina 10- Anna Sui : Dolly Girl
1- CK : CK Free for men 2- Davidoff : Cool Water 3- Chanel : Bleu de Chanel 4- CK : Eternity for men 5- Hugo Boss : Boss in Motion 6- Chanel : Allure Homme 7- Burberry : Burberry for men 8- Burberry : Burberry London 9- Burberry : Burberry Touch for men 10- Ferragamo : F by Ferragamo pour homme
2013 Premium Rankings, top 10 (sales in value)
Sources : euromonitor
United Arab Emirates
Feminine Fragrances
Masculine Fragrances
1- Al Qurashi : Al Qurashi 2- Lanc么me : La Vie est Belle 3- Chanel : N掳5 4- Chanel : Coco Noir 5- Hugo Boss : Boss Nuit pour Femme 6- Chanel : Allure 7- Donna Karan : DKNY 8- CK : Downtown 9- Paco Rabanne : Lady Million 10- Arabian Oud : Arabian Oud Woody Blanc
1- Hugo Boss : Boss Bottled Night 2- Roberto Cavalli : Just Cavalli 3- Mont Blanc : Legend 4- Al Qurashi : Safari Extreme 5- Chanel : Bleu de Chanel 6- Gucci : Gucci Guilty pour homme 7- Dior : Dior Homme Intense 8- Paco Rabanne : 1 Million 9- Tom Ford : Tom Ford Noir 10- Paco Rabanne : Invictus
USA
2013 Premium Rankings, top 10 (sales in value)
Sources : euromonitor
Feminine Fragrances
Masculine Fragrances
1- Chanel : Coco Mademoiselle 2- Chanel : N°5 3- Chanel : Chance 4- Estée Lauder : Beautiful 5- D&G : Light Blue 6- Viktor & Rolf : Flowerbomb 7- Victoria’s Secret : Dream Angels 8- Clinique : Happy 9- Donna Karan : Cashmere Mist 10- Jo Malone : Jo Malone
1- Armani : Acqua Di Gio 2- Armani : Armani Code 3- Chanel : Bleu de Chanel 4- D&G : The One for men 5- D&G: Light Blue 6- Gucci : Gucci Guilty pour homme 7- CK : Euphoria for men 8- Jean-Paul Gaultier : Le Mâle 9- Ralph Lauren : Polo 10- Azzaro : Chrome
Fine Fragrance Trends Spring // Summer 2014, European Market