MoMA App Concepts

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Mobile Application Concepts for the Museum of Modern Art concept 01: MoMA Augmented page 02: Overview and Design Concepts page 03: Representative Screens

MoMA

concept 02: Infinite Paths into MoMA page 04: Overview and Design Concepts page 05: Representative Screens

prepared by for EachScape


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concept 01: MoMA Augmented

explore

discover

exploits devices’ built-in capabilities to allow users to identify their location in the museum, and specific works of art, and then obtain information related and relevant to what is in view, providing a rich augmented reality experience expanding their museum visit.

MoMA Augmented

enhanced exploration of the collections

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explore

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enhanced exploration of the collections

Augmented discover explore


User devices can Discover works of art in their vicinity by detecting NFC emitters, or Explore galleries and individual works by scanning images obtained through their built-in cameras.

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Discover

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Explore

Discover

nearby works of art

Explore 1

MoMA Augmented has discovered the below works of art in your vicinity. Choose the image about which you would like to learn more...

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Discover

La Danse by Henri Matisse 1909

Bather by Henri Matisse 1909

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La Serpentine by Henri Matisse 1909

in this view 2. Bather by Henri Matisse 1909 Matisse: Radical Invention, 1913-1917 July 18–October 11, 2010

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La Danse by Henri Matisse 1909

Explore

about this art work Le Danse by Henri Matisse Paris, Boulevard des Invalides, early 1909. Oil on canvas, 8' 6 1/2" x 12' 9 1/2" (259.7 x 390.1 cm). Gift of Nelson A. Rockefeller in honor of Alfred H. Barr, Jr.

In July 1909, summering with his family in the South of France, Matisse prepared for a commission from Russian businessman Sergei Shchukin. Although the eventual artist

guides

study

friends

comment

Upon reaching an individual work of art, users can listen to curatorial audio related to the artist and the work, insights recorded by other visitors, and also record their own comments for others, and view social media connections who like the artist or work.


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concept 02: Infinite Paths into MoMA

exploits the inherent capability of a mobile app to present the collection free of the restrictions of physical galleries. Users can choose their point of entry into the collections and proceed via their own criteria, creating and assembling their own virtual exhibitions, which can then produce paths to follow during a museum visit.

infinite paths into

MoMA

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into

infinite paths MoMA EYE EYE|UI UI

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infinite paths

into

MoMA


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Follow your own path

Explore related art

Choose your path

Selected Work

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No. 10 Mark Rothko 1950

discover

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ART

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artist art terms works departments decade

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current: all current: abstract expressionism current: all current: painting & sculpture current: 1950s

Prior to their visit, or during, users are able to discover a work of art to serve as a personal entry point, either randomly or via specific contextual criteria.

current work 3 view MORE

Flag by Jasper Johns

39 Reviews

1954-55 (dated on reverse 1954). Encaustic, oil, and collage on fabric mounted on plywood, three panels, 42 1/4 x 60 5/8" (107.3 x 153.8 cm). Gift of Philip Johnson in honor of Alfred H. Barr, Jr.

Related Work Flag Jasper Johns 1954-55

After entering the overall MoMA collection via their chosen individual artwork, users are able to discover additional related works based upon criteria of their choosing, thus curating their own collections.

artist

guides

study

friends

comment

After assembling their personal collection of works of art, the user is presented with a custom guided tour leading them directly through the progression of works they selected.


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